I had really high hopes for this series, but I couldn't make it past the first few minutes due to all the swearing. Is that really part of his branding? It's just impossible for me to take this guy seriously. Maybe David Chang is under the impression that swearing elevates his "street cred" among the target audience - young urban kids ('yukkies'). He sounds like a pre-teen trying to appear edgy and "tough" in front of older high school kids by dropping F-bombs as much as possible. In reality, peppering your language with expletives only results in having all your credibility and respectability thrown out the window. It might be an interesting series; too bad it panders to the gutter-mouth, trash talkin', ghetto 'hood mentality. It leaves a bad taste in your mouth and is wholly unappetizing. Skip it.
