This is a brilliant little show that has a lot of questions and offers very few actual answers. It's bizarre, trippy and enjoyable.
We're introduced to a guy called Dad. He's married to Mom. They have a child called Daughter. He works at Job for Boss. His favorite thing to eat is Food. And he lives in Town, USA. If you can't tell by now all the names of people and things are generic. They describe an idea or concept. His neighbor's name is "Neighbor" and his wife's friend is named... Diane? Well that's weird. Maybe there's more to this than meets the eye.
Nathan Barnett plays the titular Dad. An Average Regular Guy and totally not part of an ARG. But like a lot of ARGs there's hidden messages, hidden videos, secrets and you slowly start to piece things together like why he's trying to be the greatest Youtuber in the all the universes, why he and his family speak telepathically and what's the deal with Food and why does it seem to have an almost hypnotic effect on Dad.
To say more is to ruin the story and the twists that occur.
So grab a can of Food, Obey the Server and watch Dad.