Have been on a roll watching Hallmark/Lifetime etc Christmas films for a few years now. It has been an interesting and worthwhile endeavour, though a very inconsistent one. There was never the mentality of expecting a classic or the film in question to be flawless. Something that was never managed with pretty much all the films seen. There was always the expectation of seeing a film where one can see at least some effort rather than merely cash-in level. The former being obvious in most luckily.
It is obvious enough in 'The Christmas Parade'. It is not a great film and it is easy to criticise, but it was more or less what was expected, or more like hoped. Was not expecting a masterpiece, and 'The Christmas Parade' is certainly not that, but there was the expectation of it being a pleasant enough watch and to me it succeeded at that once it got going. It is one of those films where there is uncertainty as to whether to continue or not, but stuck with it anyway and didn't regret it.
'The Christmas Parade' is a long way from perfect. Will agree that it is very rehashed plot wise and it makes it feel very predictable and at times tired. It does take a bit of time to get going, with the film being quite thin to begin with.
And disadvantaged further by having some very ropey dialogue (which was apparent for a lot of the first half), routine pacing and that the characters are really difficult to get behind. Really hated the ex-boyfriend character, far too much of a jerk, and he could easily have been left out.
On the other hand, there are plenty of things in 'The Christmas Parade' that compensate. Opinions are divided on AnnaLynne McCord, once she relaxed (after a bit of a stiff start) for me she was charming and doesn't overact or go through the motions. Jefferson Brown gives the more consistent performance and has a nice easy going charisma and likeability. Their chemistry has heart and is genuine and natural. The supporting cast have very stock roles but give their all to what they are given.
Production values are pleasing. It's not too drab or garish in photography, the editing didn't seem rushed or disorganised and the scenery has a real charm to it. The music is pleasant and isn't too constant or loud. The dialogue does get better later, with more flow and nowhere near as much cheese. The story on the whole is light hearted and heart warming in spite of the slow start and predictability.
Summing up, worthwhile. 6/10.
