Sex is all the rage in the small city of "Much Snogging-on-the-Green" with everyone talking about it, doing it or talking about doing it. In the midst of all this the Wedded Bliss computer dating agency uses "computer technology" to try and bring together those unlucky enough not to be getting any. Meanwhile the unmarried Percival Snooper dispenses marital guidance for those unlucky enough to be already hitched.
A review by TC Raymond on this very site suggests that this "isn't a prime candidate for the best in the series" but goes on to say how good it is. Of course I agree strongly with that specific statement if not his overall opinion. Of course Loving is not up there as the best of the series and the reason for this is because it is actually at the other end of the scale with the Carry On films made in the 1970's that generally saw the series lose touch with the spoofs and wit of the better films (such as Khyber for example). The plot is a series of double-entendres, sexual misunderstandings and people talking at cross purposes. You see, the big joke is that they sound like they're talking about sex but really they're not oh my splitting sides. Now I'm not against a bit of that (I'm bl00dy doing it now) but it doesn't make a film on its own and sadly this is the majority of the comedy and there is little else here. I barely laughed once I think but I suppose those that think the "Confessions" films are the height of comedy will like this and find value in it.
The cast are mostly poor. O'Callaghan made me realise just how good Jim Dale was because the former is pretty awful in the character often played by the latter. James is always good at the sort of lecherous character he is given here and he is amusing. Williams is his usual self but his material is weak and he deserves better (as indeed many of them do). Sims and Jacques play the clichéd women's roles while Piper is the totty. At least Hassall is different from the usual female character within this series. Small turns from Scott, Bresslaw and a few others don't add that much.
Overall then a pretty poor film which is sadly where the Carry On series found itself as it lurched towards its death in the 1970's. Viewers who love saucy postcards and smutty jokes may find some value in it but for the majority I suspect it is too basic and obvious to be worth watching. Befitting the quality of the script the whole thing ends in one big messy pile, which is a pretty good summary of the quality of the whole affair if you ask me (and yes I know you didn't).