"The Thrill Of It All" was one of my best childhood memories. In the days prior to wall-to-wall cable stations, there were certain films that enjoyed a regular place on the weekend matinée lineup on local TV stations. This was one of them. And the funny thing is when I originally saw it, I never thought of it as dated or sexist (this is a memory from about 28 years ago). Even though I grew up in a household where both my parents worked (and my dad never gave it a second thought since there were six of us), I merely accepted the script as a reflection of the 1963 sensibility and not my own. You really can't watch a movie that's older than you are (I'm guessing lots of you are under 40) and expect it to reflect modern-day sensibilities. That said, the film is expertly written taking several stabs and jabs at the TV advertising (as well as the network) industry. Doris Day was the quintessential modern wife/mother on-screen at the time, and James Garner was a perfect spousal foil for her. And what a touch of class by Arlene "What's My Line" Francis as an elegant expectant (albeit older) mother and nervous expectant father Edward Andrews.