The movie knew what it was - A Mass film. It wasn't a stirring, cinematic spectacle that will captivate movie-lovers for generations. It was a movie meant to pander to Vijay's fans and give casual watchers who don't expect a masterpiece something to watch for 2.5 hours and entertain them. And I think the movie did it's role perfectly. Vijay hit all the chords - Women's sentiment, family sentiment, comedy, style, action, working against social injustice, fighting for the underprivileged and suppressed etc. He's attended to almost every major aspect of society which is what a mass movie should do. Will such movies help the Indian film industry grow in quality? No. Will it bring the money? Definitely. Should more mass movies such as this be encouraged? No. But they are an integral part of the film industry and the majority of people like it that way, so I don't think that will change. Mass Masada flick.. can't get better than this. From the start to end top notch Vijay style is superb.. definitely its not Vijay's best performance..but For a mass Masada movie like this, No one can beat Vijay.. sure-shot hit. Gun Scene , Court scene,Cricket fight scene, Nillayo song, Climax fight scene..etc. and that court scene contains full of social issues as usual Vijay conveys social MSG through his film....Vijay gave his best.. planned to go again for the cinemas..