South Korea is very famous in its music industry, namely Kpop which is currently much favored by the audience. Therefore, this study aims to explain the process of adolescent intrapersonal communication in listening to Korean songs. The...
moreSouth Korea is very famous in its music industry, namely Kpop which is currently much favored by the audience. Therefore, this study aims to explain the process of adolescent intrapersonal communication in listening to Korean songs. The method used is a qualitative method with semiotic analysis. Intrapersonal communication is communication with oneself, this communication is the foundation of other communication contexts. Because before communicating with others we will communicate with ourselves first but in an unintentional way. BTS itself embraces teenagers who have lost their passion for life. Almost every song and album he released tells about the current social situation. BTS uses its popularity to spread positive influence, such as the Love Yourself campaign and its Speak Yourself speech at the United Nations. The results of the research on the song Answer: Love MySelf are messages that contain intrapersonal communication to improve self-image, self-confidence, and be more positive about oneself, through the process of sensation, perception, memory, and thinking.