creative concepts 🍋‍🟩

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Gegenbauer: Score, Over, Pregnant • Ads of the World™ | Part of The Clio Network
Advertisement by Y&R, Austria
Visual Culture in Advertising
With this advertisement BIC wants to make it clear that what it is selling is not a simple pen. Every bic has a story and every bic can allow you to write a story.
Gegenbauer: Score, Over, Pregnant • Ads of the World™ | Part of The Clio Network