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WO2014159416A3 - Methods and apparatus to present supplemental media on a second screen - Google Patents

Methods and apparatus to present supplemental media on a second screen Download PDF

Info

Publication number
WO2014159416A3
WO2014159416A3 PCT/US2014/023541 US2014023541W WO2014159416A3 WO 2014159416 A3 WO2014159416 A3 WO 2014159416A3 US 2014023541 W US2014023541 W US 2014023541W WO 2014159416 A3 WO2014159416 A3 WO 2014159416A3
Authority
WO
WIPO (PCT)
Prior art keywords
media
screen
methods
supplemental media
present supplemental
Prior art date
Application number
PCT/US2014/023541
Other languages
French (fr)
Other versions
WO2014159416A2 (en
Inventor
Padmanabhan SOUNDARARAJAN
Venugopal Srinivasan
Alexander Topchy
Original Assignee
The Nielsen Company (Us), Llc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from US13/827,943 external-priority patent/US8966521B2/en
Application filed by The Nielsen Company (Us), Llc filed Critical The Nielsen Company (Us), Llc
Publication of WO2014159416A2 publication Critical patent/WO2014159416A2/en
Publication of WO2014159416A3 publication Critical patent/WO2014159416A3/en

Links

Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/41Structure of client; Structure of client peripherals
    • H04N21/414Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance
    • H04N21/4147PVR [Personal Video Recorder]
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/41Structure of client; Structure of client peripherals
    • H04N21/414Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance
    • H04N21/41407Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance embedded in a portable device, e.g. video client on a mobile phone, PDA, laptop
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/439Processing of audio elementary streams
    • H04N21/4394Processing of audio elementary streams involving operations for analysing the audio stream, e.g. detecting features or characteristics in audio streams
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/44Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream or rendering scenes according to encoded video stream scene graphs
    • H04N21/4402Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream or rendering scenes according to encoded video stream scene graphs involving reformatting operations of video signals for household redistribution, storage or real-time display
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/472End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • H04N21/47217End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for controlling playback functions for recorded or on-demand content, e.g. using progress bars, mode or play-point indicators or bookmarks
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/472End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • H04N21/4722End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting additional data associated with the content
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/60Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client 
    • H04N21/65Transmission of management data between client and server
    • H04N21/654Transmission by server directed to the client
    • H04N21/6543Transmission by server directed to the client for forcing some client operations, e.g. recording
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/60Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client 
    • H04N21/65Transmission of management data between client and server
    • H04N21/658Transmission by the client directed to the server
    • H04N21/6587Control parameters, e.g. trick play commands, viewpoint selection
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof
    • H04N21/812Monomedia components thereof involving advertisement data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N5/00Details of television systems
    • H04N5/76Television signal recording
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts

Landscapes

  • Engineering & Computer Science (AREA)
  • Signal Processing (AREA)
  • Multimedia (AREA)
  • Business, Economics & Management (AREA)
  • Human Computer Interaction (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Development Economics (AREA)
  • Marketing (AREA)
  • Databases & Information Systems (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Physics & Mathematics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • General Engineering & Computer Science (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

Methods and apparatus to present supplemental media on a second screen are disclosed. An example method includes obtaining, at a digital media device, media identifying data from audio data of a portion of first media being presented via the digital media device; determining that the portion of the first media is an advertisement based on the media identifying data; detecting, at the digital media device, a command to cause the digital media device to skip the portion of the first media; and providing an indication to a second device in response to detecting the command, the indication to cause the second device to present second media.
PCT/US2014/023541 2013-03-14 2014-03-11 Methods and apparatus to present supplemental media on a second screen WO2014159416A2 (en)

Applications Claiming Priority (4)

Application Number Priority Date Filing Date Title
US13/827,943 2013-03-14
US13/827,943 US8966521B2 (en) 2013-03-14 2013-03-14 Methods and apparatus to present supplemental media on a second screen
AU2013204927 2013-04-12
AU2013204927A AU2013204927B2 (en) 2013-03-14 2013-04-12 Methods and apparatus to present supplemental media on a second screen

Publications (2)

Publication Number Publication Date
WO2014159416A2 WO2014159416A2 (en) 2014-10-02
WO2014159416A3 true WO2014159416A3 (en) 2014-11-20

Family

ID=51625601

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2014/023541 WO2014159416A2 (en) 2013-03-14 2014-03-11 Methods and apparatus to present supplemental media on a second screen

Country Status (1)

Country Link
WO (1) WO2014159416A2 (en)

Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2002082374A2 (en) * 2001-04-03 2002-10-17 Expanse Networks, Inc. Alternative advertising in pre-recorded media
US20030149621A1 (en) * 2002-02-07 2003-08-07 Koninklijke Philips Electronics N.V. Alternative advertising
US20070294292A1 (en) * 2006-06-14 2007-12-20 Microsoft Corporation Advertising transfer and playback on portable devices
US20080152300A1 (en) * 2006-12-22 2008-06-26 Guideworks, Llc Systems and methods for inserting advertisements during commercial skip
US20090265734A1 (en) * 2008-01-10 2009-10-22 Touchtunes Music Corporation System and/or methods for distributing advertisements from a central advertisement network to a peripheral device via a local advertisement server

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2002082374A2 (en) * 2001-04-03 2002-10-17 Expanse Networks, Inc. Alternative advertising in pre-recorded media
US20030149621A1 (en) * 2002-02-07 2003-08-07 Koninklijke Philips Electronics N.V. Alternative advertising
US20070294292A1 (en) * 2006-06-14 2007-12-20 Microsoft Corporation Advertising transfer and playback on portable devices
US20080152300A1 (en) * 2006-12-22 2008-06-26 Guideworks, Llc Systems and methods for inserting advertisements during commercial skip
US20090265734A1 (en) * 2008-01-10 2009-10-22 Touchtunes Music Corporation System and/or methods for distributing advertisements from a central advertisement network to a peripheral device via a local advertisement server

Also Published As

Publication number Publication date
WO2014159416A2 (en) 2014-10-02

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