KR20010039465A - An instant advertisement system and control method for a internet connect waiting period - Google Patents

Abstract

PURPOSE: The system and the operation method for the interstitial advertisement while waiting the internet connection is provided to kill the bored waiting time by displaying the interstitial advertisement, and to create the new area of the advertisement market. CONSTITUTION: The system comprises the web server(10), the advertisement document part(11), the homepage(12), the member DB(13), the PC(20), the web browser(21), and the interstitial advertisement program(22). The member DB stores a user's membership procedure data and the information on the interstitial advertisement use state. The advertisement document part includes the upgraded advertisement data and the mark code unit which displays the advertisement content according to the type of the interstitial advertisement program. The homepage, the free web site for presenting the interstitial advertisement information, includes the member ID, the password, and the download program. The web server transmits the updated interstitial advertisement, read by the advertisement document part, to the PC via the internet(30), or delivers the user's information using the interstitial advertisement to the member DB. The interstitial advertisement program controls the whole operation of the interstitial advertisement, and displays the interstitial advertisement on the PC monitor whenever waiting the connection. The PC displays the different advertisement information on the monitor, stores the updated interstitial advertisement from the web server, and provides the user's information using the interstitial advertisement to the member DB.

Description

An instant advertisement system and control method for a internet connect waiting period}

The present invention relates to a technique for exposing an advertisement to a web server and a niche advertisement program during a loading time between a site and a web surfing. In particular, the advertisement information is displayed on a user's PC that allows a niche advertisement during an internet connection waiting time. By allowing the display of existing boring internet access to be allowed for niche advertisements, it is a useful time to provide various benefits (including prizes, cash, cyber money, etc.) to users, and to provide advertisers with a new advertising market. The present invention relates to a niche advertising system and a method of operating the same.

In recent years, with the explosive spread of computers, the whole world is becoming a network through the Internet, and the use of the Internet is actively opening up a website for commercial purposes to pursue various benefits. to be.

In order to operate the Internet more effectively, in recent years, instead of allowing ordinary users to use the Internet for free, instead of allowing the users of the Internet advertising business to select and advertise the advertisements according to the tastes of the Internet users through the advertisement screen, Internet advertising devices and methods (Korean Patent No. 197944) are being released, which allow advertisers to bear the Internet usage fee and allow the general user to use the Internet through a screen separate from the advertisement screen. When shopping, there is an explosion of free websites using advertisements that offer benefits such as cyber money and prizes from advertisement providers.

The above-mentioned method must be very effective for the activation of the Internet and the expansion of the advertising market. However, since the user has to visit the advertisement providing website one by one, the trouble of having to click the advertisement every time and the loss of time are caused. There was this.

Recently, interstitial advertisements, in which advertisements appear whenever a content moves between contents, have been introduced. Such advertisements also had a disadvantage of having to visit a specific site.

By the way, during a connection waiting time for a PC reading an electronic document (such as when accessing the Internet or using the Internet, or moving to another site to obtain other information), a computer screen, for example, an hourglass (various types) At the same time, the screen is stopped and the connection waiting time is unnecessary for the computer user and the boredom of the computer user is very large.

In particular, boredom in an area with poor communication environment cannot be described.

Therefore, the present inventors have created the present invention in consideration of various matters as described above, and allow a niche advertisement for each loading time generated after switching between sites or moving a specific site during web surfing to obtain Internet access and information. The purpose of the present invention is to provide a niche advertisement system and its operation method among internet access waiting, which can solve the existing boring connection waiting time by displaying advertisements on a user's PC.

In addition, another object of the present invention provides economic benefits by providing various benefits (sweepstakes, cash, cyber money, etc.) to users who allow a niche advertisement in the Internet access waiting time, new advertising to advertising providers and advertisers It is to provide a niche advertising system and its operation method while waiting for internet access, which can simultaneously create the benefits of market development.

1 is a block diagram showing an embodiment of a niche advertising system of the Internet access waiting according to the present invention,

2 is a flowchart illustrating a procedure for downloading a niche advertisement program during waiting for Internet access according to the present invention;

3 is a flowchart illustrating a process of updating a niche advertisement during internet access waiting according to the present invention;

4 is a flowchart illustrating a niche advertisement during the Internet access waiting according to the present invention;

5 is a flowchart illustrating a niche advertisement (waiting to switch to another homepage) at the time of waiting for an Internet connection environment according to the present invention.

<Description of the code | symbol about the principal part of drawing>

10: web server, 11: advertising document,

12: Homepage, 13: Member Database (Database),

20: PC, 21: Web Browser,

22: Niche Advertising Program, 30: Internet.

The present invention for achieving the above object is a member DB storing a variety of information according to the user management identification procedure input and the use of niche advertising calls; An advertisement document part including advertisement data produced at the request of the advertiser and displayed according to the format of the niche advertisement program; A website for providing niche advertisement information while waiting for internet access, including a homepage including an input unit for niche identification and niche advertisement information; A niche advertisement information providing web server which is connected to the Internet and frequently updates a niche advertisement to the PC through the advertisement document unit, or delivers information of an internet niche advertisement calling user to the member DB; Niche advertising program for controlling the overall operation of the niche advertisements, the program resides in the memory device every time the program is installed to display and control a variety of niche advertisements every time the Internet connection environment; The niche advertisement program is installed in a predetermined storage space to display various advertisement information sequentially and physically connected to the Internet to store niche advertisements from the web server or provide niche calling user information to the member DB. It is characterized by a PC.

In addition, the member DB of the present invention has a feature to include customized information of an advertisement desired by a user.

The present invention also includes a member DB, which stores various types of information according to user management identification procedure input and usage of niche advertisements, and advertisement data produced at the request of an advertiser, and is designed to be displayed according to the format of the niche advertisement program. The advertisement document unit, a website for providing niche advertisement information while waiting for Internet access, a homepage including an input unit for niche identification and niche advertisement information, and a niche advertisement updated frequently from the Internet through the advertisement document unit. Web server for providing information on niche advertisements that transmits or transmits user information of Internet niche advertisements to the member DB, and controls the overall operation of niche advertisements, and resides in memory every time the program is installed. Niche advertising program that controls the display of the advertisement, and the niche advertising program is constant It is installed in the storage space and displays various advertisement information in sequence, and is physically connected to the Internet to store a niche advertisement from the web server or provide a niche calling user information to the member DB. In the method of operating a niche advertising system,

A first step of downloading a niche advertising program after performing a member registration procedure by accessing the niche advertising information providing homepage; Installing a niche advertisement program on the PC so that the niche advertisement resides in the storage device at every initialization process by the PC booting; A third step of constantly monitoring an Internet access environment standby state of the PC; A fourth step of calling and displaying a niche advertisement loaded in the storage device until the waiting time ends when it is determined in the third step that the internet connection environment is waiting; In the fourth step, the updated information is automatically transmitted when using the niche advertisement, or the user member information is automatically provided to the niche advertisement providing web server, and has a fifth step of making the niche advertisement benefit base material.

In addition, the third aspect of the present invention is characterized in that the waiting for the Internet connection environment of the third step includes switching to another homepage to obtain Internet access or other information.

The present invention is also characterized in that the existing advertisement information is automatically deleted whenever the updated niche advertisement information of the fifth step is automatically input and stored in the PC.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a block diagram showing an embodiment of the Internet niche advertisement display device according to the present invention, Figure 2 is a flow chart for explaining the procedure for downloading a niche advertisement program according to the present invention, Figure 3 is a niche advertisement update according to the present invention Flow chart for explaining the procedure, Figure 4 is a flow chart for explaining a niche advertisement when waiting for the Internet connection environment according to the present invention, Figure 5 is a flow diagram for explaining a niche advertisement (waiting to switch other homepage) according to the present invention It is a flow chart.

Internet niche advertising display system of the present invention is composed of a web server for providing niche advertising information, advertising document, homepage, member database (Database), PC, web browser, niche advertising program.

In detail, as shown in FIG. 1, 13 is a member DB, in which an input data according to a user registration procedure of a user is stored, and a niche advertisement program 22 in which various information according to a niche advertisement call usage status is described later is loaded. While being transferred from the loaded PC 20 and stored, the names, sex, hobbies, etc. of each user are also divided and used as basic materials such as prizes, cyber money accumulation, and cash payment.

In this case, it is preferable for the niche advertising utility to include the customized information of the advertisement desired by the user, that is, computer information, household goods information, and the like in the member DB 13.

11 is an advertisement document section, which includes upgraded advertisement data produced at the request of an advertiser, and includes data representing the advertisement contents therein and display code means for displaying the advertisement contents in the form of a niche advertisement program. .

The advertisement contents display method may be displayed in a separate window (window) through the web browser 21, and may be displayed in a separate form of the frame (frame) to be selected in various ways as needed It is desirable to enable display.

12 is a homepage, which is a free website for providing the present invention niche advertisement information, and includes an input unit for the member identification procedure, for example, a member ID and password, and the niche advertisement program can be downloaded to a personal PC. To be arranged.

10 is a web server, which reads the updated niche advertisement to the advertisement document unit 11 through a physical connection with the Internet, that is, a PC 20 connected by a modem and a LAN, and transmits the information through the Internet 30 or vice versa. It includes a connection server (not shown) that delivers the information of the user calling the Internet niche advertising to the member DB (13).

22 is a niche advertisement program, which controls the overall operation of the niche advertisement, especially when the program is installed, it resides first in the storage device of the PC 20, but always monitors the connection waiting for moving to another homepage when accessing the Internet or obtaining information. In this case, when it is determined that the connection is waiting, a niche advertisement exposure method (flash utilization, html, javascript, video (ra, rm)) is produced and displays the pre-loaded niche advertisement on the monitor of the PC 20.

20 is a PC, which is physically connected through the Internet, a modem or a LAN, and a niche advertisement program is installed in a predetermined memory space, and various advertisement information is sequentially displayed on a monitor and updated through the web server 10. Niche advertisement is stored or provides information of the niche call user to the member DB (13).

21 is a web browser, which is a program that reads a variety of information connected to the Internet 30 (NETSCAPE, etc.) and displays the advertisement information loaded in the niche advertising program 22 in various forms. It is an operation program.

The above example is only one embodiment of the present invention and can be changed as many as possible within the scope of the present invention.

In order to use a niche advertisement of the present invention waiting for Internet access, the procedure as shown in FIG.

First, the niche advertisement internet information provider promotes by using various media (newspaper, TV, Internet, etc.) while the advertisement document unit 11 and the niche advertisement program requested by the advertiser are registered on the homepage 12 on the website. .

Then, when the user who wants to use the niche advertisement attempts to connect to the Internet (S40) and physically connects the Internet with the PC 20 (30) to the niche advertisement information providing web server 10 (S41). It is natural that the information of 12) is transmitted to the PC 20 through the Internet 30. Then, as the information on the niche advertisement is displayed, the user proceeds with the member registration procedure S43 provided on the homepage 12.

At this time, the member registration (S43) enters all the desired advertisement information (custom information selection), etc. through the user ID and password input unit procedure, and ends the signing of the niche advertising agreement, and the niche advertisement program is executed on the web server 10. After the series of processes to download (S44) to the personal PC (20) to send and then operate the niche advertising program 22 installed on the PC (20) (S45) to automatically load into the storage device to run the niche advertising (S45) do.

In this way, the niche advertisement loaded on the PC is shown in FIG. 4, that is, the niche advertisement is displayed in the Internet connection environment standby state.

In other words, every time the PC is booted, i.e., initialized (S60), the niche advertisement program 22 resides in the storage device every time (S61), and when the computer user physically attempts to access the Internet (S62), usually sand. The clock and cursor movement light appear, that is, the freeze state appears first. At this time, the niche advertisement program 22 of the present invention monitors the internet connection (S63), recognizes the above state, and quickly displays data of the niche advertisement contents loaded in the storage device (S64). In this case, the display method can be displayed in a frame form and various forms.

Here, if the advertising content is directly clicked while the content of the niche is displayed, the homepage and related information of the corresponding content can be directly read.

The related call information of the user who confirms the niche advertisement being displayed in this way is provided through the member DB 13 of the niche advertisement information providing web server 10 (S65) to provide data on the contents of the advertisement (S65). It should be used as basic data such as money and cash accumulation.

The process of steps S64 and 65 is continued until the Internet connection of the step S66, that is, the user wants to access the Internet website, and blocks the niche advertisement on the PC 20 at the time of completion of connection (S66), but the blocked advertisement at this time Causes a small banner to appear in the taskbar at the bottom of the WINDOW screen so that new updated advertisements appear or disappear after a certain amount of time.

Meanwhile, the niche advertisement loaded on the PC 20 is displayed in the niche advertisement shown in FIG.

In other words, when a computer user physically connects to the Internet (S70) and moves to another homepage to obtain other information (movement between sites), the screen usually shows an hourglass and cursor movement. The stationary state first appeared, but the present invention niche advertisement program monitors the Internet access movement (S71) and recognizes the above state and quickly displays the data of the niche advertisement contents loaded in the storage device (S72). . In this case, the display method can be displayed in a frame form and various forms.

The related call information of the user who confirms the niche advertisement being displayed in this way is provided (73) data on the contents of the advertisement confirmation through the member DB 13 of the niche advertisement information providing web server 10, thereby providing a prize, cyber, and the like. Of course, it can be used as basic data such as money and cash accumulation.

The progress of steps S72 and 73 is continued until the Internet connection of the step S75, that is, the user wants to access the Internet website and block the niche advertisement on the PC 20 at the time of completion of access (S74), but the blocked advertisement at this time Causes a small banner to appear in the taskbar at the bottom of the WINDOW screen so it disappears after a new, updated advertisement or after a certain amount of time.

On the other hand, the process of receiving the updater of the niche is shown in FIG. As shown in the drawing, the advertiser requests the homepage on the website (S50) to update the advertisement document unit 11 (S51). The niche advertisement user's Internet connection (S40) is attempted (S52) and the PC 20. When the niche advertisement providing web server 10 is automatically connected (S41), the updated advertisement information of the advertisement document unit 11 is transmitted to the PC 20 via the Internet 30 (S53) to automatically obtain the updated advertisement. Instead, existing ads are automatically deleted.

As described above, the present invention niche advertising technology and system is not mixed with other contents in the site, and because the advertisement is exposed between the web and the web independently, it can only be seen unless you look at the monitor. There is a big difference from the niche advertisement according to the movement,

In particular, in the case of the existing banner ads, there is a statistic that the clickthrough rate is less than 1%, and it can be a breakthrough alternative to effectively expose Internet advertisement in the situation where netizens' banner ads are spreading greatly. As a niche page that shows 100% to netizens such as research, it can play various roles.

Netizens not only avoid the tedious time due to internet access, but also benefit the netizens by providing various benefits (such as prizes, cash, cyber money, etc.) to users who allow niche advertisements. .

Claims (5)

A member DB 13 storing various information according to a user management identification procedure input and a niche advertisement call usage status; An advertisement document unit 11 including advertisement data produced at the request of the advertiser and displayed according to the format of the niche advertisement program during the Internet access waiting; A website for providing niche advertisement information while waiting for Internet access, and including a homepage 12 for inputting members and niche advertisement information for a member identification procedure; A niche advertisement information providing web server 10 which is connected to the Internet 30 and frequently updates a niche advertisement to the PC through the advertisement document unit, or delivers information of an internet niche advertisement calling user to the member DB; Niche advertising program 22 to control the overall operation of the niche advertisement, the program resides in the memory device every time the installation of the program to control the display of various niche advertisements made of flash utilization, html, javascript, ra, rm every time the Internet connection environment; The niche advertisement program 22 is installed in a predetermined storage space so that various advertisement information is sequentially displayed, and the niche advertisement is physically connected to the Internet 30 to store a niche advertisement from the web server 10 or the member DB. Niche advertising system of the Internet connection waiting, characterized in that consisting of a PC (20) for providing a user of the niche call user (13). The system of claim 1, wherein the member DB (13) includes customized information of a desired advertisement. Member DB 13, which stores various information according to user management identification procedure input and usage of niche advertisements, and advertisement data produced at the request of an advertiser, and is formed to be displayed according to the format of niche advertisement program. (11), the website for providing niche advertisement information during the Internet access waiting, and the homepage (12) containing the input unit and niche advertising program for the member identification process, and the niche advertisement updated from time to time connected to the Internet (30) The niche advertising information providing web server 10 for transmitting the information of the user of the Internet niche advertisement call to the user through the advertising document unit and the member DB, and controls the entire operation of the niche advertisement every time in the storage device when installing the program Niche advertisement program 22 which displays and controls various niche advertisements whenever it resides and waits for Internet connection environment, and the said niche advertisement program (22) is installed in a certain storage space to display a variety of advertising information in sequence, and physically connected to the Internet 30 to store a niche advertisement from the web server 10 or to the member DB (l3) In the operating method of the niche advertising system of the Internet connection waiting made of a PC 20 for providing information of the niche call user, A first step of downloading a niche advertising program after performing a member registration procedure by accessing the niche advertising information providing homepage; Installing a niche advertisement program on the PC so that the niche advertisement resides in the memory device every time the PC is booted; A third step of constantly monitoring an Internet access environment standby state of the PC; A fourth step of calling and displaying a niche advertisement loaded in the storage device until the waiting time ends when it is determined in the third step that the internet connection environment is waiting; In the fourth step, the Internet connection is made in the fifth step in which the updated information is automatically transmitted when the user calls the niche advertisement or the user member information is automatically provided to the niche advertisement providing web server and used as the basic material for using the niche advertisement. How to operate a niche in the air. [5] The method of claim 3, wherein the waiting for the internet connection environment of the third step includes switching to another home page to obtain Internet access or other information. 4. The method of claim 3, wherein the existing advertisement information is deleted every time the updated niche advertisement information of the fifth step is automatically input and stored in a PC.