CN111612518A - Advertisement delivery data management method and platform based on user synchronization and electronic equipment - Google Patents
Advertisement delivery data management method and platform based on user synchronization and electronic equipment Download PDFInfo
- Publication number
- CN111612518A CN111612518A CN202010283279.4A CN202010283279A CN111612518A CN 111612518 A CN111612518 A CN 111612518A CN 202010283279 A CN202010283279 A CN 202010283279A CN 111612518 A CN111612518 A CN 111612518A
- Authority
- CN
- China
- Prior art keywords
- data
- crowd
- advertisement delivery
- delivery end
- packet
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
- 238000012384 transportation and delivery Methods 0.000 title claims abstract description 68
- 238000000034 method Methods 0.000 title claims abstract description 43
- 238000013523 data management Methods 0.000 title claims abstract description 16
- 238000004891 communication Methods 0.000 claims description 19
- 238000012545 processing Methods 0.000 abstract description 16
- 238000010586 diagram Methods 0.000 description 8
- 230000000694 effects Effects 0.000 description 4
- 238000004590 computer program Methods 0.000 description 3
- 230000003287 optical effect Effects 0.000 description 3
- 238000005516 engineering process Methods 0.000 description 2
- 230000006870 function Effects 0.000 description 2
- 239000013307 optical fiber Substances 0.000 description 2
- 230000000644 propagated effect Effects 0.000 description 2
- 238000003491 array Methods 0.000 description 1
- 238000011161 development Methods 0.000 description 1
- 238000012986 modification Methods 0.000 description 1
- 230000004048 modification Effects 0.000 description 1
- 230000002093 peripheral effect Effects 0.000 description 1
- 230000003252 repetitive effect Effects 0.000 description 1
- 239000004065 semiconductor Substances 0.000 description 1
Images
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/20—Information retrieval; Database structures therefor; File system structures therefor of structured data, e.g. relational data
- G06F16/27—Replication, distribution or synchronisation of data between databases or within a distributed database system; Distributed database system architectures therefor
Landscapes
- Engineering & Computer Science (AREA)
- Theoretical Computer Science (AREA)
- Business, Economics & Management (AREA)
- Development Economics (AREA)
- Strategic Management (AREA)
- Databases & Information Systems (AREA)
- Finance (AREA)
- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Accounting & Taxation (AREA)
- General Engineering & Computer Science (AREA)
- Entrepreneurship & Innovation (AREA)
- Data Mining & Analysis (AREA)
- Game Theory and Decision Science (AREA)
- Computing Systems (AREA)
- Economics (AREA)
- Marketing (AREA)
- General Business, Economics & Management (AREA)
- Information Transfer Between Computers (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
The invention discloses an advertisement delivery data management method, a platform and electronic equipment based on user synchronization, wherein the method comprises the following steps: receiving a data synchronization instruction of registered users of an advertisement delivery end; acquiring the ID of the advertisement delivery end, and taking the ID of the advertisement delivery end and the registered user data of the advertisement delivery end as data sources; creating a crowd package from the data source; and modifying the data source in the crowd packet. The method and the device can synchronize and update the daily registered user data of each APP, facilitate the further processing of the user data by the advertisement platform and improve the advertisement putting accuracy. The advertisement delivery data management platform based on user synchronization has the advantages of intuitive and simple operation, strong data real-time performance and strong interactivity.
Description
Technical Field
The invention relates to the technical field of internet, in particular to an advertisement delivery data management method based on user synchronization, a platform, electronic equipment and a computer readable medium.
Background
With the rapid development of internet technology, internet advertisements gradually become a mainstream advertisement medium. The internet advertisement is an advertisement operation mode that advertisements are put on the internet through a network advertisement platform, advertisements are published or released on the internet by using advertisement banners, text links and multimedia on websites, and the advertisements are transmitted to internet users through the network. Compared with the traditional four-media (newspaper, magazine, television and broadcast) advertisement and the outdoor advertisement which is ready to be subjected to the off-air, the internet advertisement platform has the advantages of wide coverage range, strong initiative and enthusiasm and relatively low cost, and can accurately put advertisement contents aiming at the business operated by the business service end. Therefore, internet advertising is an important part of implementing modern marketing media strategies.
With the wide application of the APP in the mobile terminal, the internet advertisement is derived to be the advertisement delivered to the APP, most of the existing APP advertisement delivery technologies adopt a keyword matching mode, and the advertisement matched in the advertisement database is delivered to registered users of the APP directly. The existing advertisement delivery platform cannot synchronize the registered user data of each APP and cannot complete accurate delivery of advertisements.
Disclosure of Invention
The invention aims to solve the technical problem that the existing advertisement platform cannot synchronize the registered user data of each APP.
In order to solve the above technical problem, a first aspect of the present invention provides a method for managing advertisement delivery data based on user synchronization, where the method includes:
receiving a data synchronization instruction of registered users of an advertisement delivery end;
acquiring the ID of the advertisement delivery end, and taking the ID of the advertisement delivery end and the registered user data of the advertisement delivery end as data sources;
creating a crowd package from the data source;
and modifying the data source in the crowd packet.
According to a preferred embodiment of the present invention, the data source contains registered users and registered user device numbers,
the creating of the crowd package from the data sources comprises:
obtaining a first file path through a first uploading interface, and creating and naming a crowd packet according to the first file path;
the modifying the data source in the crowd packet comprises:
and obtaining a second file path through a second uploading interface, and updating the crowd packet according to the second file path.
According to a preferred embodiment of the present invention, the data source contains registered users and registered user device numbers,
the creating of the crowd package from the data sources comprises:
the registered user ID is uploaded through an upload interface in the form of a TXT file or a compressed package.
According to a preferred embodiment of the present invention, the data source contains registered users and no registered user device numbers,
the creating of the crowd package from the data sources comprises:
and uploading the registered user ID in the form of a TXT file or a compressed packet through an uploading interface, wherein the user ID comprises the equipment communication number.
According to a preferred embodiment of the present invention, the data source contains registered users and no registered user device numbers,
the creating of the crowd package from the data sources comprises:
the crowd packet without the equipment number is divided into crowd data and equipment communication signal data, and the crowd data and the equipment communication signal data are uploaded through an uploading interface.
According to a preferred embodiment of the invention, the method further comprises:
and pushing the newly-built crowd packet to other account numbers.
According to a preferred embodiment of the invention, the method further comprises:
and after the crowd packet is updated, storing the data source in the updated crowd packet.
In order to solve the above technical problem, a second aspect of the present invention provides an advertisement delivery data management platform based on user synchronization, where the platform includes:
the receiving module is used for receiving a data synchronization instruction of registered users of the advertisement delivery end;
the acquisition module is used for acquiring the ID of the advertisement delivery end and taking the ID of the advertisement delivery end and the registered user data of the advertisement delivery end as data sources;
the crowd packet creating module is used for creating a crowd packet according to the data source;
and the crowd packet updating module is used for modifying the data source in the crowd packet.
According to a preferred embodiment of the present invention, the data source contains registered users and registered user device numbers,
the crowd packet creating module is used for obtaining a first file path through a first uploading interface, and creating and naming the crowd packet according to the first file path;
and the crowd packet updating module is used for obtaining a second file path through a second uploading interface and updating the crowd packet according to the second file path.
According to a preferred embodiment of the present invention, the data source contains registered users and registered user device numbers,
the crowd packet creating module is used for uploading the registered user ID in a TXT file or compressed packet mode through an uploading interface.
According to a preferred embodiment of the present invention, the data source contains registered users and no registered user device numbers,
the crowd packet creating module is used for uploading the registered user ID in a form of a TXT file or a compressed packet through an uploading interface, wherein the user ID comprises an equipment communication number.
According to a preferred embodiment of the present invention, the data source contains registered users and no registered user device numbers,
the crowd packet creating module is used for splitting the crowd packet without the equipment number into crowd data and equipment communication signal data, and uploading the crowd data and the equipment communication signal data through an uploading interface.
According to a preferred embodiment of the invention, the platform further comprises:
and the pushing module is used for pushing the newly-built crowd packet to other account numbers.
According to a preferred embodiment of the invention, the platform further comprises:
and the publishing module is used for storing the data source in the updated crowd package after the crowd package is updated.
To solve the above technical problem, a third aspect of the present invention provides an electronic device, comprising:
a processor; and
a memory storing computer executable instructions that, when executed, cause the processor to perform the method described above.
In order to solve the above technical problem, a fourth aspect of the present invention proposes a computer-readable storage medium, wherein the computer-readable storage medium stores one or more programs that, when executed by a processor, implement the above method.
The invention receives the data synchronization instruction of registered users at the advertisement delivery end; acquiring the ID of the advertisement delivery end, and taking the ID of the advertisement delivery end and the registered user data of the advertisement delivery end as data sources; creating a crowd package from the data source; and modifying the data source in the crowd packet. Wherein the crowd pack comprises historical registered user data and daily newly added registered user data. The method and the device can synchronize and update the daily registered user data of each APP, facilitate the further processing of the user data by the advertisement platform and improve the advertisement putting accuracy. The advertisement delivery data management platform based on user synchronization has the advantages of intuitive and simple operation, strong data real-time performance and strong interactivity.
Drawings
In order to make the technical problems solved by the present invention, the technical means adopted and the technical effects obtained more clear, the following will describe in detail the embodiments of the present invention with reference to the accompanying drawings. It should be noted, however, that the drawings described below are only illustrations of exemplary embodiments of the invention, from which other embodiments can be derived by those skilled in the art without inventive step.
FIG. 1 is a flow chart of an advertisement delivery data management method based on user synchronization according to the present invention;
FIG. 2 is a schematic diagram of obtaining an ID of an advertisement delivery end according to the present invention;
FIG. 3 is a schematic structural framework diagram of an advertisement delivery data management platform based on user synchronization according to the present invention;
FIG. 4 is a block diagram of an exemplary embodiment of an electronic device in accordance with the present invention;
FIG. 5 is a schematic diagram of one embodiment of a computer-readable medium of the present invention.
Detailed Description
Exemplary embodiments of the present invention will now be described more fully hereinafter with reference to the accompanying drawings, in which exemplary embodiments of the invention may be embodied in many specific forms, and should not be construed as limited to the embodiments set forth herein. Rather, these exemplary embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the concept of the invention to those skilled in the art.
The structures, properties, effects or other characteristics described in a certain embodiment may be combined in any suitable manner in one or more other embodiments, while still complying with the technical idea of the invention.
In describing particular embodiments, specific details of structures, properties, effects, or other features are set forth in order to provide a thorough understanding of the embodiments by one skilled in the art. However, it is not excluded that a person skilled in the art may implement the invention in a specific case without the above-described structures, performances, effects or other features.
The flow chart in the drawings is only an exemplary flow demonstration, and does not represent that all the contents, operations and steps in the flow chart are necessarily included in the scheme of the invention, nor does it represent that the execution is necessarily performed in the order shown in the drawings. For example, some operations/steps in the flowcharts may be divided, some operations/steps may be combined or partially combined, and the like, and the execution order shown in the flowcharts may be changed according to actual situations without departing from the gist of the present invention.
The block diagrams in the figures generally represent functional entities and do not necessarily correspond to physically separate entities. I.e. these functional entities may be implemented in the form of software, or in one or more hardware modules or integrated circuits, or in different network and/or processor methods and/or microcontroller methods.
The same reference numerals denote the same or similar elements, components, or parts throughout the drawings, and thus, a repetitive description thereof may be omitted hereinafter. It will be further understood that, although the terms first, second, third, etc. may be used herein to describe various elements, components, or sections, these elements, components, or sections should not be limited by these terms. That is, these phrases are used only to distinguish one from another. For example, a first device may also be referred to as a second device without departing from the spirit of the present invention. Furthermore, the term "and/or", "and/or" is intended to include all combinations of any one or more of the listed items.
Referring to fig. 1, fig. 1 is a schematic flowchart of a method for managing advertisement delivery data based on user synchronization according to the present invention, and as shown in fig. 1, the method includes:
s1, receiving a data synchronization instruction of registered users of the advertisement delivery end;
wherein, the advertisement delivery end refers to an APP end for delivering advertisements, such as: tencent video, today's headline, etc. For example, as shown in fig. 2, a data synchronization bar may be set on a display page of an advertisement delivery data management platform based on user synchronization, and when a user clicks the data synchronization bar, the platform receives an instruction for data synchronization of registered users of an advertisement delivery terminal.
S2, acquiring the ID of the advertisement delivery end, and taking the ID of the advertisement delivery end and the registered user data of the advertisement delivery end as data sources;
the ID of the advertisement delivery end is an identity uniquely corresponding to the advertisement delivery end, and the obtaining the ID of the advertisement delivery end includes:
s21, creating and storing a corresponding relation table of the advertisement putting end and the ID of the advertisement putting end;
s22, displaying a plurality of advertisement putting terminals;
s23, acquiring a target advertisement delivery end according to user operation;
s24, obtaining the ID of the target advertisement delivering end corresponding to the target advertisement delivering end according to the corresponding relation table.
Referring to fig. 2, when the user clicks the data synchronization bar, the display page displays a plurality of advertisement delivery end names associated with the data management platform, and if the user clicks the first advertisement delivery end, the first advertisement delivery end ID corresponding to the first advertisement delivery end is obtained from the correspondence table. And in the subsequent data processing process, the ID of the first advertisement delivery end and the registered user data of the first advertisement delivery end are used as data sources.
S3, creating a crowd package according to the data source;
in the invention, data sources are divided into two types, wherein one type of data source comprises an advertisement delivery end ID, a registered user of the advertisement delivery end and a registered user Equipment number, wherein the user Equipment number refers to a set number used when a user registers an advertisement delivery platform, such as IMEI (International Mobile Equipment Identity). In one example, the creating the crowd package from the data sources comprises:
obtaining a first file path through a first uploading interface, and creating and naming a crowd packet according to the first file path;
according to the invention, the application interface is arranged in the data management platform, the application interface can be used as a first uploading interface to upload the data source from the advertisement putting end database, and the ID of the advertisement putting end and the name of the data source can be used as the name of the crowd packet, so that the data source can be conveniently distinguished. Wherein the crowd package comprises historical registered user data and newly added registered crowd data on the same day.
In another example, the creating the crowd package from the data sources comprises:
the registered user ID is uploaded through an upload interface in the form of a TXT file or a compressed package.
The registered user ID corresponds to the registered user data and the registered user equipment number one by one, and the corresponding registered user data and the registered user equipment number can be directly inquired through the registered user ID.
In another class of data sources that includes an ad publisher ID, an ad publisher registered user, and no registered user device number, in one example, creating a crowd package from the data sources comprises:
uploading the registered user ID in a form of a TXT file or a compressed packet through an uploading interface, wherein the registered user ID is in one-to-one correspondence with the registered user data and the registered user equipment number, and the registered user ID further comprises an equipment communication number. Taking a mobile phone as an example, the device communication number is a mobile phone number, wherein the device communication number can be acquired through registration information of the user. In this embodiment, to ensure data security, the device communication number may be encrypted first, and the 11-bit pure numeric string may be encrypted to a 32-bit numeric alphabetic string with a size not counted.
In one example, the creating the crowd package from the data sources comprises:
the crowd packet without the equipment number is divided into crowd data and equipment communication signal data, and the crowd data and the equipment communication signal data are uploaded through an uploading interface.
And S4, modifying the data source in the crowd package.
In the present invention, the modification operation may specifically be an update operation, for example, the data source is updated 1 time a day, so as to ensure real-time performance and accuracy of data synchronization. Specifically, a second file path can be obtained through a second uploading interface, and the crowd package is updated according to the second file path. For example, newly-added daily registered user data is uploaded through the second last-time interface, and the previously uploaded historical newly-added user data and the newly-added daily user data are used as new data sources, so that the data sources in the crowd package are updated, and the real-time performance of the data is guaranteed.
Further, the method further comprises:
and after the crowd packet is updated, storing the data source in the updated crowd packet.
And pushing the newly-built crowd packet to other account numbers. Specifically, a push interface can be arranged in the data platform, and after a crowd packet is created in one account according to a data source, the crowd packet can be pushed to other accounts of the platform through the push interface.
The method and the device can synchronize and update the daily registered user data of each APP, facilitate the further processing of the user data by the advertisement platform and improve the advertisement putting accuracy. The advertisement delivery data management platform based on user synchronization has the advantages of intuitive and simple operation, strong data real-time performance and strong interactivity.
Fig. 3 is a schematic structural framework diagram of an advertisement placement data management platform based on user synchronization provided in the present invention, where the platform includes:
the receiving module is used for receiving a data synchronization instruction of registered users of the advertisement delivery end;
the acquisition module is used for acquiring the ID of the advertisement delivery end and taking the ID of the advertisement delivery end and the registered user data of the advertisement delivery end as data sources;
the crowd packet creating module is used for creating a crowd packet according to the data source;
and the crowd packet updating module is used for modifying the data source in the crowd packet.
In one example, the data source contains registered users and registered user device numbers,
the crowd packet creating module is used for obtaining a first file path through a first uploading interface, and creating and naming the crowd packet according to the first file path;
and the crowd packet updating module is used for obtaining a second file path through a second uploading interface and updating the crowd packet according to the second file path.
In another example, the data source contains registered users and registered user device numbers,
the crowd packet creating module is used for uploading the registered user ID in a TXT file or compressed packet mode through an uploading interface.
In one example, the data source contains registered users and no registered user device numbers,
the crowd packet creating module is used for uploading the registered user ID in a form of a TXT file or a compressed packet through an uploading interface, wherein the user ID comprises an equipment communication number.
In another example, the data source contains registered users and no registered user device numbers,
the crowd packet creating module is used for splitting the crowd packet without the equipment number into crowd data and equipment communication signal data, and uploading the crowd data and the equipment communication signal data through an uploading interface.
Further, the platform further comprises:
and the pushing module is used for pushing the newly-built crowd packet to other account numbers.
And the publishing module is used for storing the data source in the updated crowd package after the crowd package is updated.
In the following, embodiments of the electronic device of the invention are described, which may be seen as an implementation in physical form for the above-described method and method embodiments of the invention. Details described in the embodiments of the electronic device of the invention should be regarded as supplementary to the method or method embodiments described above; for details which are not disclosed in embodiments of the electronic device of the invention, reference may be made to the above-described method or method embodiments.
Fig. 4 is a block diagram of an exemplary embodiment of an electronic device according to the present invention. The electronic device shown in fig. 4 is only an example, and should not bring any limitation to the functions and the scope of use of the embodiments of the present invention.
As shown in fig. 4, the electronic device 400 of the exemplary embodiment is represented in the form of a general-purpose data processing device. The components of electronic device 400 may include, but are not limited to: at least one processing unit 410, at least one memory unit 420, a bus 430 connecting different electronic device components (including the memory unit 420 and the processing unit 410), a display unit 440, and the like.
The storage unit 420 stores a computer-readable program, which may be a code of a source program or a read-only program. The program may be executed by the processing unit 410 such that the processing unit 410 performs the steps of various embodiments of the present invention. For example, the processing unit 410 may perform the steps as shown in fig. 1.
The storage unit 420 may include readable media in the form of volatile storage units, such as a random access memory unit (RAM)4201 and/or a cache memory unit 4202, and may further include a read only memory unit (ROM) 4203. The storage unit 420 may also include a program/utility 4204 having a set (at least one) of program modules 4205, such program modules 4205 including, but not limited to: operating the electronic device, one or more application programs, other program modules, and program data, each of which, or some combination thereof, may comprise an implementation of a network environment.
The electronic device 400 may also communicate with one or more external devices 300 (e.g., keyboard, display, network device, bluetooth device, etc.), enable a user to interact with the electronic device 400 via the external devices 400, and/or enable the electronic device 400 to communicate with one or more other data processing devices (e.g., router, modem, etc.). Such communication may occur via input/output (I/O) interfaces 450, and may also occur via a network adapter 460 with one or more networks (e.g., a Local Area Network (LAN), a Wide Area Network (WAN) and/or a public network such as the Internet). The network adapter 460 may communicate with other modules of the electronic device 400 via the bus 430. It should be appreciated that although not shown in FIG. 4, other hardware and/or software modules may be used in the electronic device 400, including but not limited to: microcode, device drivers, redundant processing units, external disk drive arrays, RAID electronics, tape drives, and data backup storage electronics, among others.
FIG. 5 is a schematic diagram of one computer-readable medium embodiment of the present invention. As shown in fig. 5, the computer program may be stored on one or more computer readable media. The computer readable medium may be a readable signal medium or a readable storage medium. A readable storage medium may be, for example, but not limited to, an electronic device, method, or apparatus that is electronic, magnetic, optical, electromagnetic, infrared, or semiconductor, or a combination of any of the foregoing. More specific examples (a non-exhaustive list) of the readable storage medium include: an electrical connection having one or more wires, a portable disk, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. The computer program, when executed by one or more data processing devices, enables the computer-readable medium to implement the above-described method of the invention, namely: receiving a data synchronization instruction of registered users of an advertisement delivery end; acquiring the ID of the advertisement delivery end, and taking the ID of the advertisement delivery end and the registered user data of the advertisement delivery end as data sources; creating a crowd package from the data source; and modifying the data source in the crowd packet.
Through the above description of the embodiments, those skilled in the art will readily understand that the exemplary embodiments of the present invention described herein may be implemented by software, or by software in combination with necessary hardware. Therefore, the technical solution according to the embodiment of the present invention can be embodied in the form of a software product, which can be stored in a computer-readable storage medium (which can be a CD-ROM, a usb disk, a removable hard disk, etc.) or on a network, and includes several instructions to make a data processing device (which can be a personal computer, a server, or a network device, etc.) execute the above-mentioned method according to the present invention.
The computer readable storage medium may include a propagated data signal with readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A readable storage medium may also be any readable medium that is not a readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution electronic device, method, or apparatus. Program code embodied on a readable storage medium may be transmitted using any appropriate medium, including but not limited to wireless, wireline, optical fiber cable, RF, etc., or any suitable combination of the foregoing.
Program code for carrying out operations of the present invention may be written in any combination of one or more programming languages, including object oriented programming languages such as Java, C + + or the like and conventional procedural programming languages, such as "C" programming language or similar programming languages. The program code may execute entirely on the user's computing device, partly on the user's device, as a stand-alone software package, partly on the user's computing device and partly on a remote computing device, or entirely on the remote computing device or server. In the case of a remote computing device, the remote computing device may be connected to the user computing device through any kind of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or may be connected to an external computing device (e.g., through the internet using an internet service provider).
In summary, the present invention can be implemented as a method, an electronic device, or a computer-readable medium that executes a computer program. Some or all of the functions of the present invention may be implemented in practice using a general purpose data processing device such as a microprocessor or a Digital Signal Processor (DSP).
While the foregoing embodiments have described the objects, solutions and benefits of the present invention in further detail, it should be appreciated that the present invention is not inherently related to any particular computer, virtual method or electronic device, and that various general-purpose methods may implement the present invention. The invention is not to be considered as limited to the specific embodiments thereof, but is to be understood as being modified in all respects, all changes and equivalents that come within the spirit and scope of the invention.
Claims (10)
1. An advertisement placement data management method based on user synchronization, the method comprising:
receiving a data synchronization instruction of registered users of an advertisement delivery end;
acquiring the ID of the advertisement delivery end, and taking the ID of the advertisement delivery end and the registered user data of the advertisement delivery end as data sources;
creating a crowd package from the data source;
and modifying the data source in the crowd packet.
2. The method of claim 1, wherein the data source contains registered users and registered user device numbers,
the creating of the crowd package from the data sources comprises:
obtaining a first file path through a first uploading interface, and creating and naming a crowd packet according to the first file path;
the modifying the data source in the crowd packet comprises:
and obtaining a second file path through a second uploading interface, and updating the crowd packet according to the second file path.
3. The method according to any of claims 1-2, wherein the data source contains registered users and registered user device numbers,
the creating of the crowd package from the data sources comprises:
the registered user ID is uploaded through an upload interface in the form of a TXT file or a compressed package.
4. The method according to any of claims 1-3, wherein the data source contains registered users and no registered user device numbers,
the creating of the crowd package from the data sources comprises:
and uploading the registered user ID in the form of a TXT file or a compressed packet through an uploading interface, wherein the user ID comprises the equipment communication number.
5. The method according to any of claims 1-4, wherein the data source contains registered users and no registered user device numbers,
the creating of the crowd package from the data sources comprises:
the crowd packet without the equipment number is divided into crowd data and equipment communication signal data, and the crowd data and the equipment communication signal data are uploaded through an uploading interface.
6. The method according to any one of claims 1-5, further comprising:
and pushing the newly-built crowd packet to other account numbers.
7. The platform of any one of claims 1-6, wherein the method further comprises:
and after the crowd packet is updated, storing the data source in the updated crowd packet.
8. An advertisement placement data management platform based on user synchronization, the platform comprising:
the receiving module is used for receiving a data synchronization instruction of registered users of the advertisement delivery end;
the acquisition module is used for acquiring the ID of the advertisement delivery end and taking the ID of the advertisement delivery end and the registered user data of the advertisement delivery end as data sources;
the crowd packet creating module is used for creating a crowd packet according to the data source;
and the crowd packet updating module is used for modifying the data source in the crowd packet.
9. An electronic device, comprising:
a processor; and
a memory storing computer-executable instructions that, when executed, cause the processor to perform the method of any of claims 1-7.
10. A computer readable storage medium, wherein the computer readable storage medium stores one or more programs which, when executed by a processor, implement the method of any of claims 1-7.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202010283279.4A CN111612518A (en) | 2020-04-11 | 2020-04-11 | Advertisement delivery data management method and platform based on user synchronization and electronic equipment |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202010283279.4A CN111612518A (en) | 2020-04-11 | 2020-04-11 | Advertisement delivery data management method and platform based on user synchronization and electronic equipment |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN111612518A true CN111612518A (en) | 2020-09-01 |
Family
ID=72203870
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN202010283279.4A Pending CN111612518A (en) | 2020-04-11 | 2020-04-11 | Advertisement delivery data management method and platform based on user synchronization and electronic equipment |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN111612518A (en) |
Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN112529634A (en) * | 2020-12-18 | 2021-03-19 | 恩亿科(北京)数据科技有限公司 | Transformation link analysis method and system based on big data and computer equipment |
| CN112819531A (en) * | 2021-01-30 | 2021-05-18 | 北京奇保信安科技有限公司 | User-defined online method and device for crowd package and electronic equipment |
Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN105516353A (en) * | 2016-01-06 | 2016-04-20 | 沈思远 | Network information popularization method and system |
| CN105787778A (en) * | 2016-02-19 | 2016-07-20 | 四川长虹电器股份有限公司 | User personal credit data management method of e-commerce platform |
| CN106936764A (en) * | 2015-12-29 | 2017-07-07 | 上海豪玩科技有限公司 | A kind of mobile internet service platform |
| CN107277069A (en) * | 2017-08-14 | 2017-10-20 | 安徽简道科技有限公司 | Cell phone network game operation platform system |
| CN109034864A (en) * | 2018-06-11 | 2018-12-18 | 广东因特利信息科技股份有限公司 | Improve method, apparatus, electronic equipment and storage medium that precision is launched in advertisement |
-
2020
- 2020-04-11 CN CN202010283279.4A patent/CN111612518A/en active Pending
Patent Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106936764A (en) * | 2015-12-29 | 2017-07-07 | 上海豪玩科技有限公司 | A kind of mobile internet service platform |
| CN105516353A (en) * | 2016-01-06 | 2016-04-20 | 沈思远 | Network information popularization method and system |
| CN105787778A (en) * | 2016-02-19 | 2016-07-20 | 四川长虹电器股份有限公司 | User personal credit data management method of e-commerce platform |
| CN107277069A (en) * | 2017-08-14 | 2017-10-20 | 安徽简道科技有限公司 | Cell phone network game operation platform system |
| CN109034864A (en) * | 2018-06-11 | 2018-12-18 | 广东因特利信息科技股份有限公司 | Improve method, apparatus, electronic equipment and storage medium that precision is launched in advertisement |
Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN112529634A (en) * | 2020-12-18 | 2021-03-19 | 恩亿科(北京)数据科技有限公司 | Transformation link analysis method and system based on big data and computer equipment |
| CN112819531A (en) * | 2021-01-30 | 2021-05-18 | 北京奇保信安科技有限公司 | User-defined online method and device for crowd package and electronic equipment |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| US9936022B2 (en) | Computer device for reading e-book and server for being connected with the same | |
| CN109947512B (en) | Text adaptive display method, device, server and storage medium | |
| US9223750B2 (en) | Dynamic tag generating apparatus and dynamic tag generating method thereof for use in display apparatus | |
| CN107391561B (en) | Advertisement processing method in content source page, server and computer readable medium | |
| US20200322570A1 (en) | Method and apparatus for aligning paragraph and video | |
| CN110795697B (en) | Method and device for acquiring logic expression, storage medium and electronic device | |
| CN111612503A (en) | Advertisement pushing method and device based on external page delivery touch user information and electronic equipment | |
| CN111078986A (en) | Data retrieval method, device and computer readable storage medium | |
| CN111612518A (en) | Advertisement delivery data management method and platform based on user synchronization and electronic equipment | |
| CN110796480A (en) | Real-time advertisement putting management method, device and system | |
| CN111641690B (en) | Session message processing method and device and electronic equipment | |
| CN111046252B (en) | Information processing method, device, medium, electronic equipment and system | |
| CN112988583A (en) | Method and device for testing syntax compatibility of database | |
| CN115086345A (en) | File synchronization method and device, electronic equipment and readable storage medium | |
| CN111612516A (en) | DMP platform and method based on RTA delivery and electronic equipment | |
| CN111625250B (en) | Application updating method and device, storage medium and electronic equipment | |
| CN109284452A (en) | The online methods of exhibiting of electronic protocol, device, electronic equipment, storage medium | |
| US10262052B2 (en) | On demand synchronization of information | |
| US9736297B2 (en) | Phone number canonicalization and information discoverability | |
| CN111612517A (en) | Advertisement delivery data management method and platform based on user exclusion and electronic equipment | |
| CN111612514A (en) | Advertisement customized delivery platform and method based on real-time data interaction and electronic equipment | |
| CN106649806A (en) | Brand information maintenance method | |
| CN110765341A (en) | Searching method and device | |
| WO2017197889A1 (en) | Keyword link method, device and system | |
| CN108494982B (en) | Method and apparatus for generating information |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| PB01 | Publication | ||
| PB01 | Publication | ||
| SE01 | Entry into force of request for substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| RJ01 | Rejection of invention patent application after publication |
Application publication date: 20200901 |
|
| RJ01 | Rejection of invention patent application after publication |