CN102938126A

CN102938126A - Customer consumption tendency statistical system

Info

Publication number: CN102938126A
Application number: CN2012104601431A
Authority: CN
Inventors: 董强; 崔大鹏; 任小鹏; 李洪超
Original assignee: TIANJIN XIANGSHENGYUAN ELECTRIC POWER EQUIPMENT INDUSTRIAL Co Ltd
Current assignee: TIANJIN XIANGSHENGYUAN ELECTRIC POWER EQUIPMENT INDUSTRIAL Co Ltd
Priority date: 2012-11-14
Filing date: 2012-11-14
Publication date: 2013-02-20

Abstract

The invention relates to a system used for conducting statistics on customer consumption tendency and arranged in shopping malls and supermarkets. The system comprises a radio frequency identification card, a plurality of initiative reading devices, a plurality of check-out terminals and a central data base system. The radio frequency identification card is integrated on a customer membership card, provided with customer identity information and carried by customers. The plurality of initiative reading devices are arranged in different goods areas in the shopping malls and the supermarkets, reading ranges of the initiative reading devices are not overlapped, and the initiative reading devices are used for sending simulating signals to the goods area and receiving returned information. The plurality of check-out terminals are arranged at exits of the shopping malls and the supermarkets and used for reading the membership cards of the customers and recording customer consumption content of each time. The central data base system is arranged in office areas of the shopping malls and the supermarkets and receives information sent by the initiative reading devices and the check-out terminals. Initial customer consumption tendency is obtained by collecting and analyzing remaining time of the customers in each goods area and revised according to data uploaded by the check-out terminals, final customer consumption tendency is obtained, and the result is stored.

Description

Customer consumption tendency statistical system

Technical field

The invention belongs to the radio-frequency technique field, relate in particular to a kind of system of in market, supermarket, client's consumption propensity being added up of being located at.

Background technology

In market, the supermarket industry of competition, accurately to catch client's consumer psychology, in advance its consumption propensity effectively added up and coordinate with the warm prompting such as note, service level that undoubtedly can enterprise, make it have more strength in competition.In prior art, have the people to propose to be arranged on ,Chao incity, market customer consumption tendency statistical system, but the quantity of information that this type systematic is taked usually is less, the customer consumption tendency that statistics obtains is inaccurate.

Summary of the invention

The present invention provides a kind of system that can be added up ,Chao incity, market member client's consumption propensity for solving the technical matters existed in known technology, and statistical accuracy is high.

The technical scheme that the present invention takes for the technical matters existed in the solution known technology is: customer consumption tendency statistical system comprises radio-frequency identification card, is integrated on client's member card, with client's identity information, by client, is carried; A plurality of active reading devices, be located at the different commodity zone in market, supermarket, and each is the read range non-overlapping copies of reading device initiatively, for to these commodity zone, sending excitation signal and the information of returning is received; A plurality of checkout terminals, be located at the exit in market, supermarket, client's member card is read, and record client when time content of consumption; The central database system, be located at the Office Area in market, supermarket, receive the information that described active reading device and checkout terminal transmit, the Statistical Analysis stopped in each commodity zone by client obtains preliminary customer consumption tendency, adopt the data that checkout terminal is uploaded to obtain final customer consumption tendency to preliminary consumption propensity correction, result is stored.

Advantage of the present invention and good effect are: the customer information that customer consumption tendency statistical system of the present invention obtains checkout terminal, consumption information etc. are uploaded in the central database system, the preliminary consumption propensity that the time series analysis that the client who is obtained by the active reading device is stopped in the particular commodity zone obtains is revised, greatly promoted statistical accuracy, the result obtained has more credibility.

The accompanying drawing explanation

Fig. 1 is system chart of the present invention.

Embodiment

For further understanding summary of the invention of the present invention, Characteristic, hereby exemplify following examples, and coordinate accompanying drawing to be described in detail as follows:

Refer to Fig. 1, the present invention includes a plurality of radio-frequency identification cards, a plurality of active reading device, a plurality of checkout terminal and central database system.

Wherein, radio-frequency identification card is integrated on client's member card, with client's identity information, by client, is carried.

A plurality of active reading devices are located at the different commodity zone in market, supermarket, and each is the read range non-overlapping copies of reading device initiatively, for to these commodity zone, sending excitation signal and the information of returning is received.

A plurality of checkout terminals are located at the exit in market, supermarket, client's member card is read, and record client when time content of consumption.

The central database system is located at the Office Area in market, supermarket, receive the information that described active reading device and checkout terminal transmit, the Statistical Analysis stopped in each commodity zone by client obtains preliminary customer consumption tendency, adopt the data that checkout terminal is uploaded to obtain final customer consumption tendency to preliminary consumption propensity correction, result is stored.

Claims

1. a customer consumption tendency statistical system, is characterized in that: comprise

Radio-frequency identification card, be integrated on client's member card, with client's identity information, by client, carried;

A plurality of active reading devices, be located at the different commodity zone in market, supermarket, and each is the read range non-overlapping copies of reading device initiatively, for to these commodity zone, sending excitation signal and the information of returning is received;

A plurality of checkout terminals, be located at the exit in market, supermarket, client's member card is read, and record client when time content of consumption;

The central database system, be located at the Office Area in market, supermarket, receive the information that described active reading device and checkout terminal transmit, the Statistical Analysis stopped in each commodity zone by client obtains preliminary customer consumption tendency, adopt the data that checkout terminal is uploaded to obtain final customer consumption tendency to preliminary consumption propensity correction, result is stored.