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CN102752634A - Method for serial editing of advertisements - Google Patents

Method for serial editing of advertisements Download PDF

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Publication number
CN102752634A
CN102752634A CN2011104521273A CN201110452127A CN102752634A CN 102752634 A CN102752634 A CN 102752634A CN 2011104521273 A CN2011104521273 A CN 2011104521273A CN 201110452127 A CN201110452127 A CN 201110452127A CN 102752634 A CN102752634 A CN 102752634A
Authority
CN
China
Prior art keywords
advertisement
series code
code
advertisement series
program
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN2011104521273A
Other languages
Chinese (zh)
Inventor
张峰
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
China Digital Video Beijing Ltd
Original Assignee
China Digital Video Beijing Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by China Digital Video Beijing Ltd filed Critical China Digital Video Beijing Ltd
Priority to CN2011104521273A priority Critical patent/CN102752634A/en
Publication of CN102752634A publication Critical patent/CN102752634A/en
Pending legal-status Critical Current

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  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

An embodiment of the invention discloses a method for serial editing of advertisements. The method comprises the steps of obtaining advertisement materials from an advertisement management system; establishing or obtaining an advertisement serial-editing sheet according to user requirements; loading advertisement materials and the advertisement serial-editing sheet into an advertisement serial-editing system for serial editing, and obtaining finished programs; and releasing finished programs through a main platform. In the embodiment, on the premise that all the existing and future business demands are met, the efficiency is greatly improved through layout of advertisement materials and effective release management of finished programs, and total demands of network producing and broadcasting of the whole station are met.

Description

A kind of method of advertisement Series Code
Technical field
The present invention relates to field of broadcast televisions, relate in particular to a kind of method of advertisement Series Code.
Background technology
Common record and broadcast network is difficult to satisfy the networked flow operations of all advertising businesses of advertising department now; Concrete needs: rich and varied signal and data acquisition; Comprise reply from plurality of devices such as signal, video tape recorder, media, polytype signal sources such as video/audio signal or data are gathered; Realize the making of advertising programme, can realize uploading the editing of ad material, and abundant three-dimensional captions, the stack of three-dimensional stunt; Realize the Series Code of advertising programme, carry out layout, and synthesize on the backstage that can submit to the backstage packing to accomplish advertisement section file to the advertising programme that completes.Support to broadcast the slitless connection of Series Sheet with each channel of full court; The issue by all kinds of means of advertising resource can realize the issue of ad entry and advertisement Series Code list to high definition broadcast system, SD broadcast system, and the issue of advertisement section file to systems such as news, making; Advertisement information management is obtained the ad production task in the Advertising Management System, ad material is effectively managed, and supports functions such as ad material online query, arrangement, retrieval, classification, layout, filing.
In realizing process of the present invention; The inventor finds that there is following technical problem in prior art: program material edited, put in order, in the process such as classification, layout, complicated operation, networked flow operations is convenient inadequately; Cause efficient low, can not satisfy user's different demands.
Summary of the invention
The embodiment of the invention provides a kind of method of advertisement Series Code; Through ad material is carried out layout; And the finished product program carried out release management effectively; Having satisfied under advertising department's prerequisites existing and all service needed in the future, greatly improved efficient, satisfy the total demand of full court network record and broadcast.
The embodiment of the invention provides a kind of method of advertisement Series Code, may further comprise the steps:
Obtain ad material from Advertising Management System;
Create or obtain advertisement Series Code list according to user's request;
Said ad material and said advertisement Series Code list importing advertisement Series Code system are carried out Series Code, obtain the finished product program;
Said finished product program is distributed through the trunk platform.
Saidly said ad material and said advertisement Series Code list are imported advertisement Series Code system carry out Series Code, comprise ad production flow process and advertisement Series Code flow process.
Said ad production flow process specifically comprises:
With said ad material upload, slightly volume, Series Code and program examination.
Said advertisement Series Code flow process specifically comprises:
Obtain said advertisement Series Code list, generate handbill, examine with Series Code synthetic said handbill.
In to said ad material upload process; Said ad material is registered as required accordingly; And bind with the program code that from said Advertising Management System, imports; Wherein said program code obtains from the said advertisement Series Code list that imports, and therefrom obtains period code and material ID.
Said trunk platform comprises trunk ESB and trunk EMB.
The beneficial effect that the technical scheme of the embodiment of the invention is brought is following: through ad material is carried out layout; And the finished product program carried out release management effectively; Satisfying under advertising department's prerequisites existing and all service needed in the future; Greatly improve efficient, satisfied the total demand of full court network record and broadcast.
Description of drawings
In order to be illustrated more clearly in the embodiment of the invention or technical scheme of the prior art; To do to introduce simply to the accompanying drawing of required use in embodiment or the description of the Prior Art below; Obviously, the accompanying drawing in describing below only is some embodiments of the present invention, for those of ordinary skills; Under the prerequisite of not paying creative work property, can also obtain other accompanying drawing according to these accompanying drawings.
Fig. 1 is the method flow diagram of a kind of advertisement Series Code in the embodiment of the invention.
Embodiment
To combine the accompanying drawing in the embodiment of the invention below, the technical scheme in the embodiment of the invention is carried out clear, intactly description, obviously, described embodiment is the present invention's part embodiment, rather than whole embodiment.Based on the embodiment among the present invention, those of ordinary skills are not making the every other embodiment that is obtained under the creative work prerequisite, all belong to the scope of the present invention's protection.
The method of one one kinds of advertisement Series Codes of the embodiment of the invention, as shown in Figure 1, may further comprise the steps:
Step S101 obtains ad material from Advertising Management System.
Step S102 creates or obtains advertisement Series Code list according to user's request.
Step S103 carries out Series Code with said ad material and said advertisement Series Code list importing advertisement Series Code system, obtains the finished product program.
Saidly said ad material and said advertisement Series Code list are imported advertisement Series Code system carry out Series Code, comprise ad production flow process and advertisement Series Code flow process.
Said ad production flow process specifically comprises: with said ad material upload, slightly volume, Series Code and program examination.
Said advertisement Series Code flow process specifically comprises: obtain said advertisement Series Code list, generate handbill, examine with Series Code synthetic to said handbill.
In to said ad material upload process; Said ad material is registered as required accordingly; And bind with the program code that from said Advertising Management System, imports; In case program material is registered successfully, the operation that all are relevant with this program code comprises that all materials of uploading and material information etc. all will be associated with this program code.Wherein said program code obtains from the said advertisement Series Code list that imports, and therefrom obtains period code and material ID.Can bind with the program material of gathering after program code is extracted, program code can corresponding material, also can a corresponding ergin material.
Step S104 distributes said finished product program through the trunk platform.
Said trunk platform comprises trunk ESB and trunk EMB, and wherein ESB is an ESB, and EMB is enterprise's media bus.
The beneficial effect that the technical scheme of the embodiment of the invention is brought is following: through ad material is carried out layout; And the finished product program carried out release management effectively; Satisfying under advertising department's prerequisites existing and all service needed in the future; Greatly improve efficient, satisfied the total demand of full court network record and broadcast.
Through the description of above execution mode, those skilled in the art can be well understood to the present invention and can realize through hardware, also can realize by the mode that software adds necessary general hardware platform; Based on such understanding; Technical scheme of the present invention can be come out with the embodied of software product, this software product can be stored in a non-volatile memory medium (can be CD-ROM, USB flash disk; Portable hard drive etc.) in; Comprise some instructions with so that computer equipment (can be personal computer, server, the perhaps network equipment etc.) carry out the described method of each embodiment of the present invention.
In a word, the above is merely preferred embodiment of the present invention, is not to be used to limit protection scope of the present invention.All within spirit of the present invention and principle, any modification of being done, be equal to replacement, improvement etc., all should be included within protection scope of the present invention.

Claims (6)

1. the method for an advertisement Series Code is characterized in that, may further comprise the steps:
Obtain ad material from Advertising Management System;
Create/obtain advertisement Series Code list according to user's request;
Said ad material and said advertisement Series Code list importing advertisement Series Code system are carried out Series Code, obtain the finished product program;
Said finished product program is distributed through the trunk platform.
2. a kind of according to claim 1 method of advertisement Series Code is characterized in that, saidly said ad material and said advertisement Series Code list are imported advertisement Series Code system carries out Series Code, comprises ad production flow process and advertisement Series Code flow process.
3. like the method for the said a kind of advertisement Series Code of claim 2, it is characterized in that said ad production flow process specifically comprises:
With said ad material upload, slightly volume, Series Code and program examination.
4. like the method for the said a kind of advertisement Series Code of claim 2, it is characterized in that said advertisement Series Code flow process specifically comprises:
Obtain said advertisement Series Code list, generate handbill, examine with Series Code synthetic said handbill.
5. like the method for the said a kind of advertisement Series Code of claim 3; It is characterized in that; In to said ad material upload process, said ad material is registered as required accordingly, and binds with the program code that from said Advertising Management System, imports; Wherein said program code obtains from the said advertisement Series Code list that imports, and therefrom obtains period code and material ID.
6. a kind of according to claim 1 method of advertisement Series Code is characterized in that, said trunk platform comprises trunk ESB and trunk EMB.
CN2011104521273A 2011-12-29 2011-12-29 Method for serial editing of advertisements Pending CN102752634A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN2011104521273A CN102752634A (en) 2011-12-29 2011-12-29 Method for serial editing of advertisements

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN2011104521273A CN102752634A (en) 2011-12-29 2011-12-29 Method for serial editing of advertisements

Publications (1)

Publication Number Publication Date
CN102752634A true CN102752634A (en) 2012-10-24

Family

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Family Applications (1)

Application Number Title Priority Date Filing Date
CN2011104521273A Pending CN102752634A (en) 2011-12-29 2011-12-29 Method for serial editing of advertisements

Country Status (1)

Country Link
CN (1) CN102752634A (en)

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN106530016A (en) * 2016-12-16 2017-03-22 上海致趣广告有限公司 System of extracting internet advertisement material for identification and checking and method thereof
CN109658158A (en) * 2018-12-27 2019-04-19 武汉飞鹏数码有限责任公司 A kind of advertisement intelligent sort algorithm

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WO2002050744A2 (en) * 2000-12-12 2002-06-27 Apple Computer, Inc. Use of convergence-enabled dvd and web system
US20030046150A1 (en) * 2001-08-01 2003-03-06 Jamie Ader System and method of advertiser-subsidized customizable ordering and delivery of multimedia products
CN101046873A (en) * 2006-03-29 2007-10-03 腾讯科技(深圳)有限公司 Method and device for issuing network advertisement in network game
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CN101834998A (en) * 2009-03-13 2010-09-15 北京同步科技有限公司 Automatic broadcasting system
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Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN106530016A (en) * 2016-12-16 2017-03-22 上海致趣广告有限公司 System of extracting internet advertisement material for identification and checking and method thereof
CN109658158A (en) * 2018-12-27 2019-04-19 武汉飞鹏数码有限责任公司 A kind of advertisement intelligent sort algorithm
CN109658158B (en) * 2018-12-27 2022-11-29 武汉飞鹏数码有限责任公司 Intelligent advertisement sorting method

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Application publication date: 20121024

RJ01 Rejection of invention patent application after publication