CN109814976A - A kind of functional module arrangement method and device - Google Patents
A kind of functional module arrangement method and device Download PDFInfo
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- CN109814976A CN109814976A CN201910105246.8A CN201910105246A CN109814976A CN 109814976 A CN109814976 A CN 109814976A CN 201910105246 A CN201910105246 A CN 201910105246A CN 109814976 A CN109814976 A CN 109814976A
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Abstract
The embodiment of the present invention provides a kind of functional module arrangement method and device, is related to software technology field.The embodiment of the present invention can excavate user to the individual demand of mobile phone bank function module, automatic display function module personalization arrangement list.This method comprises: obtaining the historical behavior information of user and the holding assets information of user；It according to historical behavior information, scores the functional module in Mobile banking, generates the first appraisal result；It according to holding assets information, scores the functional module in Mobile banking, generates the second appraisal result；First appraisal result and the second appraisal result are merged, the third appraisal result to the functional module in Mobile banking is generated；According to third appraisal result, the highest n functional module of appraisal result is shown in display screen.The functional module that the present invention is applied to Mobile banking is shown.
Description
Technical field
Invention software technical field more particularly to a kind of functional module arrangement method and device.
Background technique
Currently, Mobile banking's function of business bank is various, and functional module arrangement be all it is fixed in advance, this is resulted in
Client is difficult quickly and effectively to find the function of oneself needs, and certain feature paths that many times user needs are very deep,
Generally require click repeatedly get in addition some function users can not find at all be placed on where, this just greatly limit
The service quality of Zhi Liao Mobile banking reduces customer experience and client's viscosity.
It, being capable of basis if inventor expects that the arrangement of functional module is more intelligent for the above-mentioned prior art
The hobby of user is arranged, then can repeatedly be clicked to avoid user in order to find the functional module of needs, to improve user
Usage experience.
Summary of the invention
The present invention provides a kind of functional module arrangement method and device, can excavate user to mobile phone bank function module
Individual demand, automatic display function module personalization arrangement list.
In order to achieve the above objectives, the embodiment of the present invention adopts the following technical scheme that
In a first aspect, the embodiment of the present invention provides a kind of functional module arrangement method, it is applied to Mobile banking, Mobile banking
In include multiple functional modules, this method comprises: obtain user historical behavior information and user holding assets information；Its
In, it include the click behavioral data that user clicks functional module in Mobile banking in historical behavior information, in holding assets information
The type and number of holding assets including user；According to historical behavior information, the functional module in Mobile banking is commented
Point, generate the first appraisal result；It according to holding assets information, scores the functional module in Mobile banking, generates second
Appraisal result；First appraisal result and the second appraisal result are merged, generated to the functional module in Mobile banking
Third appraisal result；According to third appraisal result, the highest n functional module of appraisal result is shown in display screen.
Second aspect, the embodiment of the present invention provide a kind of functional module arrangement apparatus, are applied to Mobile banking, Mobile banking
In include multiple functional modules, which includes: acquiring unit, for obtaining the historical behavior information of user and holding for user
Assets information；Wherein, include the click behavioral data of functional module in user's click Mobile banking in historical behavior information, hold
The type and number of holding assets in assets information including user；First scoring unit, is used for according to historical behavior information, right
Functional module in Mobile banking scores, and generates the first appraisal result；Second scoring unit, for being believed according to holding assets
Breath, scores to the functional module in Mobile banking, generates the second appraisal result；Third scoring unit, for being commented first
Point result and the second appraisal result are merged, and the third appraisal result to the functional module in Mobile banking is generated；Display
Unit, for according to third appraisal result, the highest n functional module of appraisal result to be shown in display screen.
The third aspect, the embodiment of the present invention provide a kind of functional module arrangement apparatus, comprising: processor, memory, bus
And transceiver；For storing computer executed instructions, processor is connect with memory by bus memory, when functional module is arranged
When cloth apparatus is run, processor executes the computer executed instructions of memory storage, so that functional module arrangement apparatus executes such as
Functional module arrangement method provided by above-mentioned first aspect.
Fourth aspect, the embodiment of the present invention provide a kind of computer storage medium, including instruction, when it is arranged in functional module
When being run on cloth apparatus, so that functional module arrangement apparatus executes the functional module arrangement side as provided by above-mentioned first aspect
Method.
Functional module arrangement method and device provided by the embodiment of the present invention, can be from the historical behavior and use of user
In two dimensions of holding assets at family, user is analyzed to the desirability of the functional module in Mobile banking, to show to user
The functional module that user may need avoids user from searching the functional module of needs repeatedly in the operation interface, and improving user makes
With experience.In addition, in the embodiment of the present invention, it is specific using respectively according to historical behavior information and holding assets information generation opponent
Then the appraisal result of functional module in machine bank is carrying out fusion to two kinds of appraisal results to obtain being able to reflect history
The scoring of the functional module of two dimension requirement degree of behavior and holding assets is the mode of third appraisal result, by different function
The desirability of energy module is showed by the formal intuition to score.To again by by appraisal result in third appraisal result
Highest n functional module shows mode on a display screen, realizes and provides a user personalized functional module list, improves
User experience.
Detailed description of the invention
In order to more clearly explain the embodiment of the invention or the technical proposal in the existing technology, embodiment will be described below
Needed in attached drawing be briefly described, it should be apparent that, the accompanying drawings in the following description is only of the invention some
Embodiment for those of ordinary skill in the art without creative efforts, can also be attached according to these
Figure obtains other attached drawings.
Fig. 1 is a kind of flow diagram of functional module arrangement method provided in an embodiment of the present invention；
Fig. 2 is a kind of structural schematic diagram of functional module arrangement apparatus provided in an embodiment of the present invention；
Fig. 3 is the structural schematic diagram of another functional module arrangement apparatus provided in an embodiment of the present invention；
Fig. 4 is the structural schematic diagram of another functional module arrangement apparatus provided in an embodiment of the present invention.
Specific embodiment
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention carries out clear, complete
Site preparation description, it is clear that described embodiments are only a part of the embodiments of the present invention, instead of all the embodiments.It is based on
Embodiment in the present invention, it is obtained by those of ordinary skill in the art without making creative efforts every other
Embodiment shall fall within the protection scope of the present invention.
Term " unit " used in the present invention, " module " are intended to refer to computer related entity, and the computer is related real
Body can be hardware, firmware, the combination of hardware and software, software or running software.For example, unit can be, but not
Be limited to be: process object, processor, executable file, thread in execution, program and/or the calculating run on a processor
Machine.In addition, term used in the present invention " multiple ", indicates more than two meanings unless otherwise specified.
Embodiment one:
The embodiment of the present invention provides a kind of functional module arrangement method.This method is applied to Mobile banking, wherein mobile phone silver
It include multiple functional modules in row.For example, may include " fund " functional module in Mobile banking, for completing user to fund
The function of holding fund is inquired or bought and sold to relevant information.Concrete function, performance shape in the present invention, to functional module
Formula is with no restriction.
As shown in Figure 1, functional module arrangement method provided by the embodiment of the present invention, comprising:
The holding assets information of S101, the historical behavior information for obtaining user and user.
Wherein, include the click behavioral data of functional module in user's click Mobile banking in historical behavior information, hold
The type and number of holding assets in assets information including user.
Illustratively, recording in historical behavior information has: the functional module that user clicked within a certain period of time, with
And the information such as number, click time clicked.There is record in holding assets information: all kinds of assets and all kinds of moneys in user account
The number etc. of production.
S102, the historical behavior information of the user got and the holding assets information of user are pre-processed.
Specifically, in this step, can by it is of poor quality in historical behavior information and holding assets information, can not calculate
Data deleted, to improve the accuracy of data.
S103, according to historical behavior information, score the functional module in Mobile banking, generate first scoring knot
Fruit.
In one implementation, step S103 is specifically included:
S1031, time decaying is carried out to the click behavioral data in historical behavior information.
Specifically, some click behavior in view of user can be elongated with interval time, the click of subsequent user is needed
The influence asked also can be smaller and smaller.For example, user was clicked before three days clicking 10 subfunction modules As and user the year before
10 subfunction modules As, although user clicks 10 subfunction modules As in both examples, actually user is the year before
Clicking 10 subfunction modules As can not illustrate that the user currently can also have demand to functional module A.Therefore, the present invention is implemented
In example, using after getting historical behavior information, first decline to the click behavioral data progress time in historical behavior information
The mode subtracted, to improve the validity of data.
Illustratively, it is assumed that include user i in the click behavioral data in historical behavior information respectively in taMoment, tbWhen
It carves, tcMoment clicked the behavioral data of functional module j.This is clicked using formula (1) three times then and carries out time decaying, is calculated
This clicks corresponding weight x three timesij:
Wherein, tijIndicate the time of user i click function module j, i.e., above-mentioned taMoment, tbMoment, tcMoment.
Then, using formula (2), calculate user i and clicked the frequency after the time decaying of functional module j, as when
Between decay after user click behavioral data:
Wherein, n indicates the total degree of user i click function module j.
S1032, behavioral data progress is clicked to the user after time decaying relative to other users click behavioral data
Normalized, using the data obtained after normalized as the first appraisal result of corresponding function module.
Specifically, since different user is larger using the frequency difference of Mobile banking, in order to enable the click of different user
It is comparable between behavioral data, therefore also needs to click behavioral data to calculated user and place is normalized
Reason.
In one implementation, step S1032 is specifically included:
1) the historical behavior information of multiple users is obtained；
2) time decaying is carried out to the click behavioral data in the historical behavior information of multiple users, generates user-function
Behavioural matrix:
Wherein, CuFor the matrix of a n × m；CuIn a line indicate the functional module clicked of user u；SnmIt indicates to use
Family u clicked the frequency after the time decaying of functional module jThe click of each user i.e. after the time decays
Behavioral data.
3) place is normalized to the click behavioral data of user in user-behaviour matrix using following formula (3)
Reason:
In turn, user-function frequency vector F of user u is generated using following formula (4)u, as corresponding function module
First appraisal result:
Wherein, fmIndicate user u to the first evaluation result of functional module m.
S104, according to holding assets information, score the functional module in Mobile banking, generate second scoring knot
Fruit.
In one implementation, right in order to eliminate dimension influence caused by result between different holding assets types
Holding assets are normalized, and tie using normalized result as user to the second scoring of the corresponding functional module of holding assets
Fruit.Therefore, step S104 is specifically included:
The number for the various types assets that user holds is normalized, it is various by what is obtained after normalized
Data corresponding to type assets, the second appraisal result as functional module corresponding to the type assets.
Specifically, after the holding assets information for obtaining user user can be established according to the holding assets information of user
The holding assets type vector of u:
Zu=(zj)1×l=[z1 z2…zm]1×l (5)
Wherein, ZuIt is a l dimensional vector, zmIndicate the number of user u holding assets m.
Then, the number of the user u all types of assets held is normalized:
In turn, by data corresponding to the various types assets after normalized, as function corresponding to the type assets
Second appraisal result of energy module.For example, if calculating number corresponding to the fund class assets that user u holds after normalization
According to for A, then the second appraisal result of the corresponding functional module of fund class assets " fund module " is A.
S105, the first appraisal result and the second appraisal result are merged, is generated to the function mould in Mobile banking
The third appraisal result of block.
Specifically, in one implementation, step S105 is specifically included: being calculated using formula (7) in Mobile banking
Functional module third appraisal result Pu:
Pu=α Fu+βEu (7)
Wherein, FuIndicate the first appraisal result of functional module, EuIndicate the second appraisal result of functional module, alpha+beta=1.
S109, according to third appraisal result, the highest n functional module of appraisal result is shown in display screen.
The embodiment of the present invention can analyze user from two dimensions of holding assets of the historical behavior of user and user
User is avoided with the functional module that may be needed to user display user to the desirability of the functional module in Mobile banking
The functional module for searching needs repeatedly in the operation interface, improves the user experience.In addition, in the embodiment of the present invention, specifically
Using the appraisal result to the functional module in Mobile banking is generated according to historical behavior information and holding assets information respectively, so
Fusion is being carried out to obtain being able to reflect two dimension requirement journeys of historical behavior and holding assets to two kinds of appraisal results afterwards
The scoring of the functional module of degree is the mode of third appraisal result, by the desirability of different function module by way of scoring
Visual representation comes out.To again by showing the highest n functional module of appraisal result in third appraisal result in display screen
On mode, realize and provide a user personalized functional module list, improve the user experience.
In one implementation, it is contemplated that there is the feature that periodically uses in some functional modules, therefore in order to
User provides the display interface for being more in line with the functional module of use demand, in the embodiment of the present invention execute step S109 it
Before, further includes:
S106, according to historical behavior information, polling cycle property is clicked from multiple functional modules functional module.
Specifically, firstly, constructing a user to the click vector of functional module:
In formula: Pj--- it is a k dimensional vector, pi--- indicate user u i-th click function module sjTime, then
User u clicks cycle T to j-th of functional modulejIt can be by its click time arrow PjIt obtains, calculation formula is as follows:
Then, it calculates j-th of functional module and clicks cycle TjVariance δj:
Finally, selection δjLess than the functional module of some threshold value, as the functional module periodically clicked.
S107, judge whether current time reaches the click period for the functional module periodically clicked.
Specifically, when the time difference that functional module j last time clicks time to the current time in system is equal to the function mould
At the click cycle T of block ± n days, we are considered as functional module j and have arrived at the click period.Wherein n is preset constant.
If determining, current time does not reach the click period for the functional module periodically clicked, and thens follow the steps S109,
The highest n functional module of appraisal result is shown in display screen.
If it is determined that current time reaches the click period for the functional module periodically clicked, S108 is thened follow the steps.
S108, it the partial function module in the functional module periodically clicked and n functional module is shown is showing
On screen.
Specifically, the functional module periodically clicked obtained in step S107, substitutes third in n functional module and comments
The functional module for dividing result minimum, and then generate final functional module distributing order and shown.
Embodiment two:
Based on functional module arrangement method provided by embodiment one, the embodiment of the present invention also provides a kind of functional module row
Cloth apparatus, as shown in Fig. 2, the functional module arrangement apparatus 20 include: acquiring unit 201, first score unit 202, second comment
Sub-unit 203, third scoring unit 204, display unit 205.Wherein:
Acquiring unit 201, for obtaining the historical behavior information of user and the holding assets information of user；Wherein, history
Include the click behavioral data that user clicks functional module in Mobile banking in behavioural information, includes user in holding assets information
Holding assets type and number；
First scoring unit 202, for scoring the functional module in Mobile banking according to historical behavior information,
Generate the first appraisal result；
Second scoring unit 203, for scoring the functional module in Mobile banking according to holding assets information,
Generate the second appraisal result；
Third scoring unit 204 is generated for merging the first appraisal result and the second appraisal result to mobile phone
The third appraisal result of functional module in bank；
Display unit 205, for according to third appraisal result, the highest n functional module of appraisal result to be shown aobvious
In display screen.
Optionally, the first scoring unit 202, specifically includes: decaying subelement 2021, normalization subelement 2022；
Decaying subelement 2021, for carrying out time decaying to the click behavioral data in historical behavior information；
Subelement 2022 is normalized, behavioral data is clicked for the user after decaying to the time and carries out relative to other users
The normalized for clicking behavioral data is tied the data obtained after normalized as the first scoring of corresponding function module
Fruit.
Optionally, the second scoring unit 203 carries out normalizing specifically for the number for the various types assets held to user
Change processing, by data corresponding to the various types assets obtained after normalized, as function corresponding to the type assets
Second appraisal result of module.
Optionally, functional module arrangement apparatus 20 further include: periodical functional inquiry unit 206, judging unit 207；
Periodical functional inquiry unit 206 is specifically used for the highest n function mould of appraisal result in display unit 205
Before block is shown in display screen, according to historical behavior information, the function mould that polling cycle property is clicked from multiple functional modules
Block；
Judging unit 207, for judging whether current time reaches the click period for the functional module periodically clicked；
Display unit 205, specifically for if it is determined that current time does not reach the click for the functional module periodically clicked
Period then shows the highest n functional module of appraisal result in display screen；
Display unit 205 is also used to if it is determined that current time reaches the click period for the functional module periodically clicked, side
Method further include: then show the partial function module in the functional module periodically clicked and n functional module in display screen
On.
Each module is realized in the functional module arrangement apparatus provided in the embodiment of the present invention function and generated
Effect is referred to the corresponding description content in the functional module arrangement method of above-described embodiment one, and details are not described herein.
Using integrated unit, Fig. 3 shows the arrangement dress of functional module involved in above-described embodiment
A kind of possible structural schematic diagram set.Functional module arrangement apparatus 30 includes: processing module 301, communication module 302 and storage
Module 303.Processing module 301 is for carrying out control management to the movement of functional module arrangement apparatus 30, for example, processing module
301 for supporting functional module arrangement apparatus 30 to execute the process S101-S109 in Fig. 1.Communication module 302 is for supporting function
The communication of module arrangement apparatus and other entities.Memory module 303 for memory function module arrangement apparatus program code and
Data.
Wherein, processing module 301 can be processor or controller, such as can be central processing unit (central
Processing unit, CPU), general processor, digital signal processor (digital signal processor, DSP),
Specific integrated circuit (application-specific integrated circuit, ASIC), field programmable gate array
It is (field programmable gate array, FPGA) or other programmable logic device, transistor logic, hard
Part component or any combination thereof.It may be implemented or execute to combine and various illustratively patrol described in present disclosure
Collect box, module and circuit.Processor is also possible to realize the combination of computing function, such as includes one or more microprocessors
Combination, DSP and the combination of microprocessor etc..Communication module 302 can be transceiver, transmission circuit or communication interface etc..It deposits
Storage module 303 can be memory.
When processing module 301 is processor as shown in Figure 4, communication module 302 is transceiver as shown in Figure 4, storage
When module 303 is memory as shown in Figure 4, functional module arrangement apparatus involved in the embodiment of the present application can be following
Model training apparatus 40.
Referring to shown in Fig. 4, which includes: processor 401, transceiver 402,403 and of memory
Bus 404.
Wherein, processor 401, transceiver 402, memory 403 are connected with each other by bus 404；Bus 404 can be outer
If component connection standard (peripheral component interconnect, PCI) bus or expanding the industrial standard structure
(extended industry standard architecture, EISA) bus etc..It is total that the bus can be divided into address
Line, data/address bus, control bus etc..Only to be indicated with a thick line in figure, it is not intended that an only bus convenient for indicating
Or a type of bus.
Processor 401 can be a general central processor (Central Processing Unit, CPU), micro process
Device, application-specific integrated circuit (Application-Specific Integrated Circuit, ASIC) or one or more
A integrated circuit executed for controlling application scheme program.
Memory 403 can be read-only memory (Read-Only Memory, ROM) or can store static information and instruction
Other kinds of static storage device, random access memory (Random Access Memory, RAM) or letter can be stored
The other kinds of dynamic memory of breath and instruction, is also possible to Electrically Erasable Programmable Read-Only Memory (Electrically
Erasable Programmable Read-only Memory, EEPROM), CD-ROM (Compact Disc Read-
Only Memory, CD-ROM) or other optical disc storages, optical disc storage (including compression optical disc, laser disc, optical disc, digital universal
Optical disc, Blu-ray Disc etc.), magnetic disk storage medium or other magnetic storage apparatus or can be used in carrying or store to have referring to
Enable or data structure form desired program code and can by any other medium of computer access, but not limited to this.
Memory, which can be, to be individually present, and is connected by bus with processor.Memory can also be integrated with processor.
Wherein, memory 403 is used to store the application code for executing application scheme, and is controlled by processor 401
System executes.Transceiver 402 is used to receive the content of external equipment input, and processor 401 is used to execute to store in memory 403
Application code, to realize functional module arrangement method described in the embodiment of the present application.
It should be understood that magnitude of the sequence numbers of the above procedures are not meant to execute suitable in the various embodiments of the application
Sequence it is successive, the execution of each process sequence should be determined by its function and internal logic, the implementation without coping with the embodiment of the present application
Process constitutes any restriction.
Those of ordinary skill in the art may be aware that list described in conjunction with the examples disclosed in the embodiments of the present disclosure
Member and algorithm steps can be realized with the combination of electronic hardware or computer software and electronic hardware.These functions are actually
It is implemented in hardware or software, the specific application and design constraint depending on technical solution.Professional technician
Each specific application can be used different methods to achieve the described function, but this realization is it is not considered that exceed
Scope of the present application.
It is apparent to those skilled in the art that for convenience and simplicity of description, the system of foregoing description,
The specific work process of device and unit, can refer to corresponding processes in the foregoing method embodiment, and details are not described herein.
In several embodiments provided herein, it should be understood that disclosed system, apparatus and method, it can be with
It realizes by another way.For example, apparatus embodiments described above are merely indicative, for example, the unit
It divides, only a kind of logical function partition, there may be another division manner in actual implementation, such as multiple units or components
It can be combined or can be integrated into another system, or some features can be ignored or not executed.Another point, it is shown or
The mutual coupling, direct-coupling or communication connection discussed can be through some interfaces, the indirect coupling of equipment or unit
It closes or communicates to connect, can be electrical property, mechanical or other forms.
The unit as illustrated by the separation member may or may not be physically separated, aobvious as unit
The component shown may or may not be physical unit, it can and it is in one place, or may be distributed over multiple
In network unit.It can select some or all of unit therein according to the actual needs to realize the mesh of this embodiment scheme
's.
It, can also be in addition, each functional unit in each embodiment of the application can integrate in one processing unit
It is that each unit physically exists alone, can also be integrated in one unit with two or more units.
In the above-described embodiments, can come wholly or partly by software, hardware, firmware or any combination thereof real
It is existing.When being realized using software program, can entirely or partly realize in the form of a computer program product.The computer
Program product includes one or more computer instructions.On computers load and execute computer program instructions when, all or
It partly generates according to process or function described in the embodiment of the present application.The computer can be general purpose computer, dedicated meter
Calculation machine, computer network or other programmable devices.The computer instruction can store in computer readable storage medium
In, or from a computer readable storage medium to the transmission of another computer readable storage medium, for example, the computer
Instruction can pass through wired (such as coaxial cable, optical fiber, number from a web-site, computer, server or data center
Word user line (Digital Subscriber Line, DSL)) or wireless (such as infrared, wireless, microwave etc.) mode to another
A web-site, computer, server or data center are transmitted.The computer readable storage medium can be computer
Any usable medium that can be accessed either includes the numbers such as one or more server, data centers that medium can be used to integrate
According to storage equipment.The usable medium can be magnetic medium (for example, floppy disk, hard disk, tape), optical medium (for example, DVD),
Or semiconductor medium (such as solid state hard disk (Solid State Disk, SSD)) etc..
The above, the only specific embodiment of the application, but the protection scope of the application is not limited thereto, it is any
Within the technical scope of the present application, any changes or substitutions that can be easily thought of by those familiar with the art, all answers
Cover within the scope of protection of this application.Therefore, the protection scope of the application should be with the scope of protection of the claims
It is quasi-.
Claims (10)
- It include multiple functional modules in the Mobile banking 1. a kind of functional module arrangement method is applied to Mobile banking, it is special Sign is, comprising:Obtain the historical behavior information of user and the holding assets information of the user；Wherein, it is wrapped in the historical behavior information The click behavioral data that the user clicks functional module in the Mobile banking is included, includes described in the holding assets information The type and number of the holding assets of user；It according to the historical behavior information, scores the functional module in the Mobile banking, generates the first appraisal result；It according to the holding assets information, scores the functional module in the Mobile banking, generates the second appraisal result；First appraisal result and second appraisal result are merged, generated to the function in the Mobile banking The third appraisal result of module；According to the third appraisal result, the highest n functional module of appraisal result is shown in display screen.
- 2. functional module arrangement method according to claim 1, which is characterized in that it is described according to the historical behavior information, It scores the functional module in the Mobile banking, generates the first appraisal result, specifically include:Time decaying is carried out to the click behavioral data in the historical behavior information；Behavioral data is clicked to the user after time decaying and carries out the normalized for clicking behavioral data relative to other users, Using the data obtained after the normalized as the first appraisal result of corresponding function module.
- 3. functional module arrangement method according to claim 1, which is characterized in that it is described according to the holding assets information, It scores the functional module in the Mobile banking, generates the second appraisal result, specifically include:The number for the various types assets that the user holds is normalized, by what is obtained after the normalized Data corresponding to various types assets, the second appraisal result as functional module corresponding to the type assets.
- 4. functional module arrangement method according to claim 1, which is characterized in that tied in described scored according to the third Fruit, before the highest n functional module of appraisal result is shown in display screen, the method also includes:According to historical behavior information, the functional module that polling cycle property is clicked from the multiple functional module；Judge whether current time reaches the click period of the functional module periodically clicked；It is described to be shown the highest n functional module of appraisal result in display screen according to the third appraisal result, it is specific to wrap It includes:If it is determined that current time does not reach the click period of the functional module periodically clicked, then by appraisal result highest N functional module be shown in display screen；If it is determined that current time reaches the click period of the functional module periodically clicked, and the method also includes: then will Partial function module in the functional module periodically clicked and the n functional module is shown on a display screen.
- It include multiple functional modules in the Mobile banking 5. a kind of functional module arrangement apparatus is applied to Mobile banking, it is special Sign is, comprising:Acquiring unit, for obtaining the historical behavior information of user and the holding assets information of the user；Wherein, the history It include the click behavioral data that the user clicks functional module in the Mobile banking in behavioural information, the holding assets letter The type and number of holding assets in breath including the user；First scoring unit, for scoring the functional module in the Mobile banking according to the historical behavior information, Generate the first appraisal result；Second scoring unit, for scoring the functional module in the Mobile banking according to the holding assets information, Generate the second appraisal result；Third scoring unit is generated for merging first appraisal result and second appraisal result to institute State the third appraisal result of the functional module in Mobile banking；Display unit, for according to the third appraisal result, the highest n functional module of appraisal result to be shown in display screen In.
- 6. functional module arrangement apparatus according to claim 5, which is characterized in that the first scoring unit specifically includes: decaying Subelement, normalization subelement；The decaying subelement, for carrying out time decaying to the click behavioral data in the historical behavior information；The normalization subelement is clicked behavioral data for the user after decaying to the time and click relative to other users The normalized of behavioral data is tied the data obtained after the normalized as the first scoring of corresponding function module Fruit.
- 7. functional module arrangement apparatus according to claim 5, which is characterized in that the second scoring unit is specifically used for The number for the various types assets that the user holds is normalized, will be obtained after the normalized various Data corresponding to type assets, the second appraisal result as functional module corresponding to the type assets.
- 8. functional module arrangement apparatus according to claim 5, which is characterized in that the functional module arrangement apparatus also wraps It includes: periodical functional inquiry unit, judging unit；The periodicity functional inquiry unit is specifically used for the highest n functional module of the appraisal result in display unit Before being shown in display screen, according to historical behavior information, the function that polling cycle property is clicked from the multiple functional module Module；The judging unit, for judging whether current time reaches the click period of the functional module periodically clicked；The display unit, specifically for if it is determined that current time does not reach the click of the functional module periodically clicked Period then shows the highest n functional module of appraisal result in display screen；The display unit is also used to if it is determined that current time reaches the click period of the functional module periodically clicked, Then the partial function module in the functional module periodically clicked and the n functional module is shown in display screen On.
- 9. a kind of functional module arrangement apparatus, comprising: processor, memory, bus and transceiver；The memory is for storing Computer executed instructions, the processor are connect with the memory by the bus, when the functional module arrangement apparatus When operation, the processor executes the computer executed instructions of the memory storage, so that the functional module is arranged Device executes the functional module arrangement method as provided by claim 1-4.
- 10. a kind of computer storage medium, including instruction, when it runs on functional module arrangement apparatus, so that function mould Block arrangement apparatus executes the functional module arrangement method as provided by claim any one of 1-4.
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