CN108235072A - A kind of program production management system based on new media platform - Google Patents

Abstract

The invention discloses a kind of program production management systems based on new media platform, it is related to multimedia technology field, including central control module, program produces module, program playing module and program broadcast rear module, the central control module is used to manage the production link of multimedia programming in whole system, it plays link and broadcasts metasomite, to program step by step from production, management and control is carried out after playing and broadcasting, the program production module manufactures process for multimedia programming, manage multimedia generation, the program playing module is used for the storage of multimedia programming, classification and broadcasting link, the program broadcasts rear module and broadcasts rear Content Management and the analyses and comparison to clicking rate statistical result for multimedia programming.The present invention a kind of program production management system based on new media platform, can not only well on new media platform managing programm produce, and can to program play after effect carry out comprehensive analysis.

Description

A program production management system based on new media platform

technical field

The invention relates to the field of multimedia technology, in particular to a program production management system based on a new media platform.

Background technique

New media refers to the current environment where everything is a media. Simply put: new media is an environment, and new media covers all digital media forms, including all digital traditional media, network media, mobile media, digital TV, and digital newspapers. magazines etc.

New media is a relative concept. It is a new media form developed after traditional media such as newspapers, radio, and television, including Internet media, mobile phone media, and digital TV. New media is also a broad concept. Technology, through the Internet, broadband local area network, wireless communication network, satellite and other channels, as well as terminals such as computers, mobile phones, and digital televisions, provides users with information and entertainment services. Strictly speaking, new media should be called digital new media .

At present, with the progress of society and the development of the times, more and more people begin to pay attention to new media and obtain information on new media, so a program production management system based on new media platform is needed.

Contents of the invention

The embodiment of the present invention provides a program production management system based on a new media platform to solve the problems existing in the prior art.

A program production management system based on a new media platform, including a central control module, a program production module, a program playback module and a program post-broadcast module, the central control module is used to manage the production links, playback links and In the post-broadcast link, the program is controlled step by step from production, playback and post-broadcasting. The program production module is used in the production and production process of multimedia programs to manage the generation of multimedia. The program playback module is used for storage of multimedia programs, In the link of classification and playing, the program post-broadcast module is used for post-broadcast content management of multimedia programs and analysis and comparison of click-through rate statistical results.

Preferably, the program production module includes a production module, a preliminary review module and a review module, the production module includes a terminal operation module, an article editing module and a video production module, the production module is used for the author to specifically produce multimedia programs, the The preliminary examination module is used to preliminarily examine the multimedia program. If it is qualified, it will be passed to the review module. If it is unqualified, it will send a notice of failure. The program playback module will send a notice of approval at the same time.

Preferably, the program playing module includes a program storage module, a program classification module and a program push module, the program classification module includes an attribution classification module and a grade classification module, and the program push module includes a top push module and an interest push module , the program warehousing module is used for new media program warehousing and enters the new media playback platform, the program classification module is used for specifically classifying and attributing new media programs with playback, and the program push module is used for new media programs Concrete push mode management in playing, described attribution and classification module is used to carry out concrete division to the category of new media program to be played, and described level classification module is used to specifically divide the level of new media program to be played, and the top push The module is used to push and play the new media program to be played, and the interest push module is used to push and play the new media program to be played according to user interests.

Preferably, the post-broadcast module of the program includes a post-broadcast management module and a statistical analysis module, the statistical analysis module includes a click rate statistics module, a comprehensive evaluation module and a data analysis module, and the post-broadcast management module is used for Comprehensive management of new media programs, the statistical analysis module is used to perform statistical analysis on the effect of the new media program after playing, and the click-through rate statistics module is used to perform comprehensive statistics on the click-through rate of the played new media program, The comprehensive evaluation module is used for comprehensive evaluation and analysis of the effect and click-through rate of the broadcasted news media programs, and the data analysis module is used for overall analysis of various data indicators of the broadcasted news media.

Beneficial effects of the present invention: The program production management system based on the new media platform of the present invention can not only well manage program production on the new media platform, but also comprehensively analyze the effect of the program after it is played.

Description of drawings

Fig. 1 is a schematic structural diagram of a program production management system based on a new media platform provided by an embodiment of the present invention;

Fig. 2 is a schematic structural diagram of a program production module;

Fig. 3 is a schematic structural diagram of a program playing module;

Fig. 4 is a schematic structural diagram of the program post-broadcast module.

Explanation of reference signs:

1-Central Control Module, 2-Program Production Module, 3-Program Play Module, 4-Program Post-Broadcast Module, 5-Production Module, 6-Preliminary Review Module, 7-Review Module, 8-Terminal Operation Module, 9-Article Editing Module, 10-video production module, 11-program storage module, 12-program classification module, 13-program push module, 14-attribution classification module, 15-level classification module, 16-top push module, 17-interest push module , 18-post-broadcast management module, 19-statistical analysis module, 20-click rate statistical analysis module, 21-comprehensive evaluation module, 22-data analysis module.

Detailed ways

The technical solutions in the embodiments of the present invention will be clearly and completely described below in conjunction with the drawings in the embodiments of the invention, but it should be understood that the protection scope of the present invention is not limited by the specific embodiments.

With reference to Fig. 1, the present invention provides a kind of program production management system based on new media platform, comprises central control module 1, program production module 2, program play module 3 and program post-broadcast module 4, and described central control module 1 is used for Manage the production links, playback links and post-broadcast links of multimedia programs in the entire system, and control the programs step by step from production, playback and post-broadcasting. The program production module 2 is used in the production and production process of multimedia programs to manage the generation of multimedia programs The program playing module 3 is used for storage, classification and playing of multimedia programs, and the post-broadcast module 4 is used for post-broadcast content management of multimedia programs and analysis and comparison of click-through rate statistical results.

Referring to Fig. 2, described program production module 2 comprises production module 5, preliminary examination module 6 and review module 7, and described production module 5 comprises terminal operation module 8, article editing module 9 and video production module 10, and described production module 5 uses When the author specifically produces a multimedia program, the preliminary review module 6 is used to initially review the multimedia program, and if it is qualified, it will be passed to the review module 7; If it is qualified, it will send a notice of failure to pass the review, and if it is passed, it will be passed to the program playing module 3, and a notification of passing the review will be sent at the same time.

With reference to Fig. 3, described program playing module 3 comprises program storage module 11, program classification module 12 and program push module 13, and described program classification module 12 comprises attribution classification module 14 and level classification module 15, and described program push module 13 Comprising a top push module 16 and an interest push module 17, the program storage module 11 is used for new media program storage and enters the new media playback platform, and the program classification module 12 is used to specifically classify the new media programs played Belonging, the program pushing module 13 is used for specific push mode management in new media program broadcasting, and the attribution classification module 14 is used for specific classification of the new media program to be played, such as entertainment, military and sports, etc. The level classification module 15 is used to specifically divide the belonging level of the new media program to be played, mainly divided into the top level and the user interest level, and the top push module 16 is used to carry out the top push play of the new media program to be played. The interest pushing module 17 is used for pushing and playing the new media program to be played according to user interest.

With reference to Fig. 4, module 4 after described program broadcast comprises management module 18 and statistical analysis module 19 after broadcasting, and described statistical analysis module 19 comprises click rate statistical module 20, comprehensive evaluation module 21 and data analysis module 22, and after described broadcasting Management module 18 is used for carrying out comprehensive management to the new media program after playing, and described statistical analysis module 19 is used for carrying out statistical analysis to the effect after new media program is played, and described click-through rate statistics module 20 is used for playing back The click-through rate of new media program is carried out comprehensive statistics, and described comprehensive evaluation module 21 is used for carrying out comprehensive evaluation analysis to the effect of the news media program after playing and click-through rate, and described data analysis module 22 is used for the news media after playing Analyze various data indicators as a whole, such as user forwarding, number of favorites, etc.

To sum up, the program production management system based on the new media platform of the present invention can not only well manage program production on the new media platform, but also can comprehensively analyze the effect of the program after it is played.

The above disclosure is only a specific embodiment of the present invention, however, the embodiment of the present invention is not limited thereto, and any changes conceivable by those skilled in the art shall fall within the protection scope of the present invention.

Claims (4)

1. a kind of program production management system based on new media platform, which is characterized in that including central control module (1), section Mesh production module (2), program playing module (3) and program broadcast rear module (4), and the central control module (1) is whole for managing The production link of multimedia programming in a system plays link and broadcasts metasomite, to program step by step after producing, playing and broadcasting Management and control is carried out, the program production module (2) manufactures process for multimedia programming, manages multimedia generation, institute Program playing module (3) is stated for the storage of multimedia programming, classification and plays link, the program is broadcast rear module (4) and is used for Multimedia programming broadcasts rear Content Management and the analyses and comparison to clicking rate statistical result.

2. the system as claimed in claim 1, which is characterized in that program production module (2) is including making module (5), just Module (6) and review module (7) are examined, the making module (5) is including terminal operation module (8), article editor module (9) and regards Frequency makes module (10), and the making module (5) specifically makes multimedia programming for author, and the first trial module (6) is used for Preliminary inquiry multimedia programming, qualified then pass to the review module (7), unqualified then send that the audit fails notice, institute Review module (7) is stated for review multimedia programming, the unqualified notice that then sends that the audit fails is qualified then be transmitted to program and broadcast Amplification module (3), while send audit and pass through notice.

3. the system as claimed in claim 1, which is characterized in that the program playing module (3) enters library module including program (11), program classification module (12) and program push module (13), the program classification module (12) is including belonging to sort module (14) and grade separation module (15), the program push module (13) include top set pushing module (16) and interest pushing module (17), the program enters library module (11) and is put in storage for new media program, into new media playing platform, the program classification mould Block (12) is for carrying out specific category attribution with the new media program played, the program push module (13) to be for new media Program specifically pushes mode in playing and manages, and the ownership sort module (14) is for big belonging to new media program to be played Class is specifically divided, and the grade separation module (15) is for specifically drawing the affiliated grade of new media program to be played Point, the top set pushing module (16) plays for carrying out top set push to new media program to be played, the interest push Module (17) according to user interest to new media program to be played for carrying out push broadcasting.

4. the system as claimed in claim 1, which is characterized in that the program broadcasts rear module (4) and includes managing after sowing module (18) and statistical analysis module (19), the statistical analysis module (19) include clicking rate statistical module (20), overall merit mould Block (21) and data analysis module (22), the managing after sowing module (18) is for integrating the new media program after broadcasting Management, effect of the statistical analysis module (19) for after being played to new media program is for statistical analysis, the click Rate statistical module (20) is for the clicking rate of the new media program after broadcasting progress comprehensive statistics, the overall merit module (21) comprehensive evaluation analysis, the data analysis module are carried out for the effect to news media's program after broadcasting and clicking rate (22) global analysis is done for every data target to the news media after broadcasting.