CN106294527A - A kind of information recommendation method and equipment - Google Patents
A kind of information recommendation method and equipment Download PDFInfo
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- CN106294527A CN106294527A CN201510363624.4A CN201510363624A CN106294527A CN 106294527 A CN106294527 A CN 106294527A CN 201510363624 A CN201510363624 A CN 201510363624A CN 106294527 A CN106294527 A CN 106294527A
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- 238000000034 method Methods 0.000 title claims abstract description 32
- 238000001514 detection method Methods 0.000 claims description 19
- 238000013507 mapping Methods 0.000 claims description 11
- 239000013065 commercial product Substances 0.000 claims description 4
- 239000000047 product Substances 0.000 description 20
- 230000006855 networking Effects 0.000 description 6
- 238000005516 engineering process Methods 0.000 description 4
- 238000007689 inspection Methods 0.000 description 3
- 238000012015 optical character recognition Methods 0.000 description 3
- 238000013459 approach Methods 0.000 description 2
- 230000007547 defect Effects 0.000 description 2
- 238000010586 diagram Methods 0.000 description 2
- 238000012545 processing Methods 0.000 description 2
- 239000013589 supplement Substances 0.000 description 2
- 239000011449 brick Substances 0.000 description 1
- 235000013399 edible fruits Nutrition 0.000 description 1
- 230000005611 electricity Effects 0.000 description 1
- 238000001914 filtration Methods 0.000 description 1
- 235000013305 food Nutrition 0.000 description 1
- 230000006870 function Effects 0.000 description 1
- 239000000203 mixture Substances 0.000 description 1
- 239000004570 mortar (masonry) Substances 0.000 description 1
- 238000012216 screening Methods 0.000 description 1
- 239000007787 solid Substances 0.000 description 1
- 238000012360 testing method Methods 0.000 description 1
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/50—Information retrieval; Database structures therefor; File system structures therefor of still image data
- G06F16/58—Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually
- G06F16/583—Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content
- G06F16/5846—Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content using extracted text
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/50—Information retrieval; Database structures therefor; File system structures therefor of still image data
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/50—Information retrieval; Database structures therefor; File system structures therefor of still image data
- G06F16/58—Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually
- G06F16/583—Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content
- G06F16/5838—Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content using colour
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
- G06F3/01—Input arrangements or combined input and output arrangements for interaction between user and computer
- G06F3/048—Interaction techniques based on graphical user interfaces [GUI]
- G06F3/0484—Interaction techniques based on graphical user interfaces [GUI] for the control of specific functions or operations, e.g. selecting or manipulating an object, an image or a displayed text element, setting a parameter value or selecting a range
- G06F3/04845—Interaction techniques based on graphical user interfaces [GUI] for the control of specific functions or operations, e.g. selecting or manipulating an object, an image or a displayed text element, setting a parameter value or selecting a range for image manipulation, e.g. dragging, rotation, expansion or change of colour
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- Databases & Information Systems (AREA)
- Human Computer Interaction (AREA)
- Information Retrieval, Db Structures And Fs Structures Therefor (AREA)
Abstract
This application discloses a kind of information recommendation method and equipment, comprise determining that the picture that there is predetermined registration operation is picture to be detected；Detect described picture to be detected, it is thus achieved that the index information in described picture to be detected；According to the purpose information that the retrieval of described index information is corresponding；Pass through shirtsleeve operation with this, it is possible to complete information retrieval the most easily, make user only by the most available corresponding information of picture, improve the experience of user.
Description
Technical field
The invention relates to networking technology area, particularly to a kind of information recommendation method.The application
Embodiment also relates to a kind of information recommendation equipment.
Background technology
At present user is when browsing pictures, if the product on this picture is interested in, but user for
The brand of this product may be unfamiliar with or not know completely, in order to further appreciate that the information of this product,
And buying product further, user understands the brand name oneself identified in picture, opens the page of retrieval
Face, such as search engine or large-scale electricity business website, using the brand name of described product as keyword hands
Move and be input to, at retrieval, retrieve.For the result being retrieved, user needs oneself to pass judgment on,
Filter out the introduction of useful information, such as this product brand, and buying pattern the most reliably etc.,
User may enter into relevant sales page and compares subsequently, buys.
In the process, user needs oneself interface switching, oneself determines search key, oneself screening
Information, but the experience sense that the switching at interface can reduce user is subject to, and user self operation is too much, overall body
Test comparison manual；On the other hand, owing to keyword is single, internet information amount is numerous and jumbled, the knot obtained
Fruit is the most not accurate enough, has mixed a large amount of garbage；And due to different search engine retrieving strategies not
With, retrieval result very likely differs, and is unfavorable for that user finally obtains result accurately.Visible existing
Retrieval flow expend the substantial amounts of time and efforts of user remove gather information, differentiate and screen, efficiency comparison
Lowly, the experience of user is poor.
Summary of the invention
The embodiment of the present application provides a kind of information recommendation method and equipment, of the prior art in order to overcome
Defect, it is achieved that obtain purpose information quickly and accurately, and the experience of whole process user is the most smooth.
To this end, the embodiment of the present application provides a kind of information recommendation method, including:
Determine that the picture that there is predetermined registration operation is picture to be detected；
Detect described picture to be detected, it is thus achieved that the index information in described picture to be detected；
Obtain the purpose information of correspondence according to the retrieval of described index information and export described purpose information.
Preferably, described predetermined registration operation, specifically include:
To in the click of picture, circle, or pointer exceedes threshold value in the region residence time of display picture.
Preferably, the described picture to be detected of described detection, particularly as follows:
Identify the pattern identification and/or Word message comprised in described picture to be detected；
Described index information is determined by described pattern identification and/or Word message.
Preferably, the described purpose information obtaining correspondence according to the retrieval of described index information, particularly as follows:
Search local data base by described index information and obtain the purpose information that described index information is corresponding,
Or from network, obtain the purpose information that described index information is corresponding.
Preferably, described retrieval according to described index information obtains the purpose information of correspondence and exports described mesh
Information, particularly as follows:
Judge the most whether comprise the purpose information that described index information is corresponding；
If comprising the purpose information that described index information is corresponding in described local data base, then output is described
Purpose information；
If described local data base not comprising purpose information corresponding to described index information or in output
Have received the instruction needing more purpose information after described purpose information, then continue to obtain institute from network
State the purpose information that index information is corresponding, and export described purpose information.
Preferably, described purpose information includes commodity picture and merchandise news corresponding to described commodity picture；
The described purpose information corresponding according to the retrieval of described index information also exports described purpose information, specifically includes:
Each commodity picture that the purpose information contrasting picture to be detected and retrieve includes；
The similarity of each commodity picture that the purpose information determining picture to be detected and retrieve includes；
The merchandise news that described commodity picture that preferential output similarity exceedes threshold value is corresponding.
The embodiment of the present application also discloses a kind of Method of Commodity Recommendation, it is characterised in that including:
Obtain the picture to be detected that user specifies；
Described picture to be detected is identified, identifies and obtain the brand message that described picture to be detected is corresponding；
Retrieve based on described brand message, obtain commodity corresponding to described brand message and commodity letter
Breath, and described commodity and merchandise news are supplied to user.
Preferably, the picture to be detected that described acquisition user specifies, particularly as follows:
The picture to be detected that the commodity picture that user preset operates is specified as described user；
Or, using user from the picture of storage the commodity picture called as described user specify to be checked
Mapping sheet.
Preferably, the picture to be detected that described acquisition user specifies, particularly as follows:
Detection user's operation on picture when browsing webpage；
When user's operation on picture is predetermined registration operation, using described picture as user specify to be checked
Mapping sheet.
Preferably, described described picture to be detected is identified, identifies and obtain described picture pair to be detected
The brand message answered, specifically includes:
Identify the pattern identification and/or Word message comprised in described picture to be detected；
Described brand message is determined by described pattern identification and/or Word message.
Preferably, described retrieve based on described brand message, obtain the business that described brand message is corresponding
Product and merchandise news, particularly as follows:
Obtain commodity corresponding to described brand message and merchandise news in the local database；
If described local data base cannot get commodity corresponding to described brand message or commodity letter
Breath, then obtain commodity corresponding to described brand message and merchandise news from network.
Preferably, before described commodity and merchandise news are supplied to user, also include:
Commodity picture in the commodity contrasting picture to be detected and retrieve or merchandise news；
Determine the similarity of described picture to be detected and the picture in the commodity retrieved or merchandise news；
The similarity of the commodity in retrieval or the picture in merchandise news is exceeded the commodity picture of predetermined threshold value
Corresponding merchandise news is supplied to described user.
The embodiment of the present application also discloses a kind of information recommendation equipment, including:
Determine module, for determining that the picture that there is predetermined registration operation is picture to be detected；
Detection module, is used for detecting described picture to be detected, it is thus achieved that the index letter in described picture to be detected
Breath；
Retrieval module, for obtaining the purpose information of correspondence and exporting described according to the retrieval of described index information
Purpose information.
Preferably, described predetermined registration operation, specifically include:
To in the click of picture, circle, or pointer exceedes threshold value in the region residence time of display picture.
Preferably, described detection module, particularly as follows:
Identify the pattern identification and/or Word message comprised in described picture to be detected；
Described index information is determined by described pattern identification and/or Word message.
Preferably, described retrieval module, particularly as follows:
Search local data base by described index information and obtain the purpose information that described index information is corresponding,
Or from network, obtain the purpose information that described index information is corresponding.
Preferably, described retrieval module, particularly as follows:
Judge the most whether comprise the purpose information that described index information is corresponding；
If comprising the purpose information that described index information is corresponding in described local data base, then output is described
Purpose information；
If described local data base not comprising purpose information corresponding to described index information or in output
Have received the instruction needing more purpose information after described purpose information, then continue to obtain institute from network
State the purpose information that index information is corresponding, and export described purpose information.
Preferably, described purpose information includes commodity picture and merchandise news corresponding to described commodity picture；
Described retrieval module, specifically includes:
Each commodity picture that the purpose information contrasting picture to be detected and retrieve includes；
The similarity of each commodity picture that the purpose information determining picture to be detected and retrieve includes；
The merchandise news that described commodity picture that preferential output similarity exceedes threshold value is corresponding.
The embodiment of the present application also discloses a kind of commercial product recommending equipment, it is characterised in that including:
Acquisition module, for obtaining the picture to be detected that user specifies；
Identification module, for being identified described picture to be detected, identifies and obtains described picture to be detected
Corresponding brand message；
Retrieval module, for retrieving based on described brand message, obtains described brand message corresponding
Commodity and merchandise news, and described commodity and merchandise news are supplied to user.
Preferably, described acquisition module, particularly as follows:
The picture to be detected that the commodity picture that user preset operates is specified as described user；
Or, using user from the picture of storage the commodity picture called as described user specify to be checked
Mapping sheet.
Preferably, described acquisition module, particularly as follows:
Detection user's operation on picture when browsing webpage；
When user's operation on picture is predetermined registration operation, using described picture as user specify to be checked
Mapping sheet.
Preferably, described identification module, specifically include:
Identify the pattern identification and/or Word message comprised in described picture to be detected；
Described brand message is determined by described pattern identification and/or Word message.
Preferably, described retrieval module, particularly as follows:
Obtain commodity corresponding to described brand message and merchandise news in the local database；
If described local data base cannot get commodity corresponding to described brand message or commodity letter
Breath, then obtain commodity corresponding to described brand message and merchandise news from network.
Preferably, before described commodity and merchandise news are supplied to user by described retrieval module, also wrap
Include:
Commodity picture in the commodity contrasting picture to be detected and retrieve or merchandise news；
Determine the similarity of described picture to be detected and the picture in the commodity retrieved or merchandise news；
The similarity of the commodity in retrieval or the picture in merchandise news is exceeded the commodity picture of predetermined threshold value
Corresponding merchandise news is supplied to described user.
Compared with prior art, the picture being determined by existing predetermined registration operation in the application is picture to be detected；
Detect described picture to be detected, it is thus achieved that the index information in described picture to be detected；According to described index letter
The purpose information that breath retrieval is corresponding, with this by simple step, it is possible to complete information inspection the most easily
Rope, makes user only by the most available corresponding information of picture, improves the experience of user.
Accompanying drawing explanation
Fig. 1 is the schematic flow sheet of a kind of information recommendation method in application the embodiment of the present application；
Fig. 2 is the schematic flow sheet of a kind of Method of Commodity Recommendation in application the embodiment of the present application；
Fig. 3 is the schematic diagram of the picture to be detected under a kind of concrete scene in application the embodiment of the present application；
Fig. 4 is the signal processing picture to be detected under a kind of concrete scene in application the embodiment of the present application
Figure；
Fig. 5 is the schematic flow sheet of the Method of Commodity Recommendation under the concrete scene that the embodiment of the present application proposes；
Fig. 6 is the structural representation of a kind of information recommendation equipment that the embodiment of the present application proposes；
Fig. 7 is the structural representation of a kind of commercial product recommending equipment that the embodiment of the present application proposes；
Detailed description of the invention
For the above-mentioned problems in the prior art, the embodiment of the present application provides a kind of information recommendation side
Method and equipment, in order to overcome defect of the prior art.
Below in conjunction with the accompanying drawings the embodiment of the present invention is described in detail.
The embodiment of the present application one provides a kind of information recommendation method and equipment, as it is shown in figure 1, include with
Lower step:
Step S101, determine that the picture that there is predetermined registration operation is picture to be detected.
On the interface of display picture, can be the various terminals that there is screen, as a example by webpage, work as net
When there are several pictures on page, if a pictures is clicked, in circle, or the light of the mouse of user
Mark rests on the time of same position on picture and exceedes threshold value, and such as residence time was beyond 3 seconds, then
Judge to there is predetermined registration operation on this picture, this picture is defined as picture to be detected.
User can run into product interested when browsing pictures, has the described product of retrieval more to obtain
The demand of information, the application proposes for this problem just, can preset one or more the most in advance
Operation represents to be needed to perform follow-up detection and retrieval, and ratio is in the click to picture described above, circle
Deng operation, the operation certainly presetting other is also possible, such as in the menu occurred after clicking right button
Arrange corresponding option to determine the need for performing subsequent detection and retrieval, as long as predetermined registration operation is with existing
Some operations do not conflict.It addition, if the user while run into content interested, also when reading word
Can preset the operation being similar to screen word-selecting, cursor of mouse chooses one section of character, it is also possible in this, as
Retrieval information.
Wherein, about the predetermined registration operation in circle, can be during whole pictures is enclosed, it is also possible to be picture
During a part is enclosed, as whole pictures in circle comprised the part of Word message and/or pattern identification, so
Following detection step can be made more rapid accurately.
Step S102, detect described picture to be detected, it is thus achieved that the index information in described picture to be detected.
Picture to be detected can be obtained by step S101, identify the figure mark comprised in described picture to be detected
Know and/or Word message；Described index information is determined, wherein by described pattern identification and/or Word message
Know and have a lot otherwise, such as, can be to use optical character recognition ORC (Optical Character
Recognition) word in technology Direct Recognition picture, or first picture to be detected is processed,
This part being compared with the mark in data base to the part comprising key message, comparison is successfully again
Can obtain the index information of correspondence, such as Fig. 3 is picture to be detected, then the rope determined after scanned picture
Fuse breath is exactly ochirly.
If picture to be detected is the picture of whole, the mode of scanning can be directly to carry out whole pictures
Scanning, it is also possible to be that can as shown in Figure 4 picture be divided into four parts, the part of priority scan sequence number 1,
If not scanning index information to scan other parts again, because the information such as brand name in most of picture
Would generally be in the upper left corner, do so can reduce the workload of scanning, improves speed, saves system resource.
When being scanned, can conventionally directly picture be scanned, it is also possible to picture is entered
Row scans after processing again, such as, can first determine the background colour of picture when scanning, and the background colour of picture is general
For the color that picture more marginal portion proportion is maximum, then process picture, remove the background of bulk
The part of color, such remainder is usually product identification and product itself, and product identification color is usual
The most single, the color meeting relative abundance of product itself, the most i.e. can determine that the part of product identification,
Directly this part can be carried out Text region, or this part is compared with the mark in data base,
Index information is obtained with this.
In step s 102, if the index information detected in picture to be detected, then step S203 is entered；
If the index information being not detected by picture to be detected, then can directly terminate this operation, it is also possible to bullet
Go out dialog box, the index information pointing out user to fail to automatically detect in picture, dialog box can include literary composition
This frame inputs for user, can receive user input information as index information, if do not detected
Index information in picture does not has user to input yet, then terminate this operation.
Step S103, according to described index information retrieval obtain correspondence purpose information and export described purpose
Information.
Local data base is searched, it is judged that the most whether comprise described by described index information
The purpose information that index information is corresponding, or from network, obtain the purpose information that described index information is corresponding；
If comprising the purpose information that described index information is corresponding in described local data base, then output is described
Purpose information；
If described local data base not comprising purpose information corresponding to described index information or in output
Have received the instruction needing more purpose information after described purpose information, then continue to obtain institute from network
State the purpose information that index information is corresponding, and export described purpose information, wherein, receive and need more business
The instruction of product information by increasing " more " button at the page of output information, or can increase
Other can judge that user is the need of the mutual approach obtaining more information.
Preferably, the relevant information obtained from network can be added to this locality, update local data base,
The content of abundant local data base；
Wherein, the source of purpose information is broadly divided into three classes.
The first kind, local data base can be supplemented by purpose information source in local data base, user
Or be added by on-line mode, only local retrieval purpose information, retrieval rate is very fast, can be relatively
Output purpose information in the short time, but the storable content of local data base is limited.
Equations of The Second Kind, purpose information source quantity of information in network, network is bigger, however it is necessary that consumption network
Flow, is affected by factors such as network speeds retrieval time, and Consumer's Experience is unstable.
3rd class, in conjunction with above two class methods, local data base can only preserve the basic object information of some,
It is brand name as retrieved information, then local data base the most only preserves the brief introduction of some main brands,
And official website etc., the basic object information comprised in local data base for quickly display, to
In family output local data base after basic object information corresponding to index information, determine user the need of
More information, if it is determined that user needs more information, then connect network, it is thus achieved that more derive from net
The purpose information of network, the most i.e. ensure that the speed to user feedback, and the network traffics consumed is less,
Consumer's Experience is more preferable.
During it addition, utilize index information to retrieve, can first carry out precise search, do not retrieve result it
After can carry out fuzzy search again, it is to avoid because of detection picture in index information time some little errors make
Purpose information is can not get, it is also possible to increase and contrast picture to be detected and the purpose retrieved during searching database
The step of each commodity picture that information includes, determine picture to be detected with in the purpose information retrieved
Including the similarity of each commodity picture；Preferential output similarity exceedes the described commodity picture pair of threshold value
The merchandise news answered.
Below in order to illustrate the application further, the embodiment of the present application two proposes a kind of concrete field
Method of Commodity Recommendation under scape, as shown in Fig. 2, Fig. 5, including:
The carrier of the application information retrieval method can be a class browser plug-in, if user needs retrieval
Open this application during information, or this application acquiescence is in opening, if user need not retrieval letter
This application of optional closedown during breath, to save system resource.
S201 obtains the picture to be detected that user specifies；
The picture to be detected that the commodity picture that user preset operates is specified as described user；Or, will
The picture to be detected that the commodity picture that user calls from the picture of storage is specified as described user.
Opening picture identification detection function when opening quick-searching application, now system is in detection simultaneously
State, detects user's operation on picture when browsing webpage；Predetermined registration operation can be click on picture,
Picture in circle, or cursor dwell exceedes threshold value in the time of a pictures, the most now waits that user selects mesh
Mark on a map sheet.Exceed threshold value when cursor of mouse is rested on time of a pictures by user, such as stop time
Between beyond 3 seconds, or exist other preset operation, then the picture that there is predetermined registration operation is confirmed as
Picture to be detected, or also can be by user's figure in the picture that call or historical record from the picture of storage
Sheet is defined as picture to be detected.
Described picture to be detected is identified by S202, identifies and obtains the brand that described picture to be detected is corresponding
Information；
Concrete, can be to identify the pattern identification and/or Word message comprised in described picture to be detected；
Determining described brand message by described pattern identification and/or Word message, wherein said brand message is permissible
It it is brand name.The Target Photo of input is carried out brand recognition, by picture recognition technology, obtains figure
All Word messages on sheet or identification information, if having identified brand name, then export brand name,
If unidentified go out brand name, then terminate this operation；Or pop-up dialogue box can also inform user
Picture recognition failure, and ask the user whether to input brand name.
S203 retrieves based on described brand message, obtains commodity corresponding to described brand message and business
Product information, and described commodity and merchandise news are supplied to user；
Commodity corresponding to described brand message and merchandise news can be obtained the most in the local database；As
The most described local data base cannot get commodity corresponding to described brand message or merchandise news, then from
Network obtains commodity corresponding to described brand message and merchandise news.
Concrete, the available brand name obtained carries out local retrieval, if this locality comprises described brand
Title, then show the detailed letter of the local information retrieved, i.e. brand described in local data base to user
Breath, can include brand introduction, the commodity under brand and merchandise news, and canal is wherein bought in purchasing channel
Road can be the solid shop/brick and mortar store address of described brand, and official website links, or the link of Tian Mao businessman etc., so
User has i.e. recognized the overview of this brand, has got this brand the most easily effective and reliable
Buying pattern, better user experience.
Carrying out brand retrieval mainly by brand dictionary present in this locality, brand dictionary is a brand
The data base of information, and with brand name as keyword, using brand message as value, at the beginning of this data base
Begin the brand message comprising main product, and user can supplement by oneself or add in the way of online
Add and supplement, when being supplemented by on-line mode, each classification and each can be provided a user with by tree structure
Planting the supplementary data of class brand, such as clothing, food etc., clothing can be divided into again children's garment, women's dress etc., enter
One step also can be divided into luxury brand, economic brand, home brands, international top-brand etc., and user can be according to need
Select data to be supplemented.
If this locality comprises described brand name, then can carry out networking help, from Network Capture relevant information；
If not retrieving brand name in local brand dictionary, then the brand that brand name is corresponding is searched in networking
Information；Networking may utilize network data base when searching, it is possible to obtained the letter of this brand by specific website
Breath, the website of such as some encyclopaedia classes and shopping mall website etc..
Showing that networking helps the brand message obtained, the same local brand message of described information is the same also can be wrapped
Include brand introduction, the commodity under brand and merchandise news list, the content such as purchasing channel.
This locality can will be added to, abundant local data from the relevant information of Network Capture；This step is optional
Step, can allow user oneself decide whether to be added to this locality, or whether click on these product according to user
The purchase chain of board fetches and judges whether user adds to described brand interested the deciding whether of this brand
Local.
Wherein, the mode that described commodity and merchandise news are supplied to user can also be:
1, directly showing, to user, the local information found, it is basic that these local informations can meet user
Needs.
2, first show local brand message to user, make user that described brand is had certain understanding, but
It is that preserve in local brand dictionary is only basic information, certain customers due to limited system resources
There may be the demand obtaining more information, in order to meet the demand of these users, can be in exhibition information
The page increase " more " button, or increase other can judge user the need of obtain more
The mutual approach of multi information, if it is judged that user needs more information, then networking asks for help, from net
Network obtains information, and shows more information to user, so at local brand dictionary occupying system resources
In the case of less, it is ensured that user can recognize brand interested the very first time, and can be according to
User's request provides a user with more rich information, the most just connects network, and it is unnecessary not exist
Network flow consumption, Consumer's Experience is more preferable.
Additionally, after obtaining commodity corresponding to described brand message and merchandise news, by described commodity
And before merchandise news is supplied to user, it is also possible to contrast picture to be detected and the commodity retrieved or business
Commodity picture in product information；Determine described picture to be detected with in the commodity retrieved or merchandise news
The similarity of picture；The similarity filtering out the commodity in retrieval or the picture in merchandise news exceedes default
Commodity that the commodity picture of threshold value is corresponding and merchandise news are as commodity and the commodity being supplied to user
Information, improves the accuracy of recommendation with this.
The embodiment of the present application three also proposed a kind of information recommendation equipment, as shown in Figure 6, and including:
Determine module 61, for determining that the picture that there is predetermined registration operation is picture to be detected；
Detection module 62, is used for detecting described picture to be detected, it is thus achieved that the index in described picture to be detected
Information；
Retrieval module 63, for obtaining the purpose information of correspondence according to the retrieval of described index information and export institute
State purpose information；
Described predetermined registration operation, specifically includes:
To in the click of picture, circle, or pointer exceedes threshold value in the region residence time of display picture.
Described detection module, particularly as follows:
Identify the pattern identification and/or Word message comprised in described picture to be detected；
Described index information is determined by described pattern identification and/or Word message.
Described retrieval module, particularly as follows:
Search local data base by described index information and obtain the purpose information that described index information is corresponding,
Or from network, obtain the purpose information that described index information is corresponding.
Described retrieval module, particularly as follows:
Judge the most whether comprise the purpose information that described index information is corresponding；
If comprising the purpose information that described index information is corresponding in described local data base, then output is described
Purpose information；
If described local data base not comprising purpose information corresponding to described index information or in output
Have received the instruction needing more purpose information after described purpose information, then continue to obtain institute from network
State the purpose information that index information is corresponding, and export described purpose information.
Described purpose information includes commodity picture and merchandise news corresponding to described commodity picture；Described inspection
Rope module, specifically includes:
Each commodity picture that the purpose information contrasting picture to be detected and retrieve includes；
The similarity of each commodity picture that the purpose information determining picture to be detected and retrieve includes；
The merchandise news that described commodity picture that preferential output similarity exceedes threshold value is corresponding.
The embodiment of the present application four also proposed a kind of commercial product recommending equipment, as it is shown in fig. 7, comprises:
Acquisition module 71, for obtaining the picture to be detected that user specifies；
Identification module 72, for being identified described picture to be detected, identifies and obtains described mapping to be checked
The brand message that sheet is corresponding；
Retrieval module 73, for retrieving based on described brand message, obtains described brand message corresponding
Commodity and merchandise news, and described commodity and merchandise news are supplied to user.
Described acquisition module, particularly as follows:
The picture to be detected that the commodity picture that user preset operates is specified as described user；
Or, using user from the picture of storage the commodity picture called as described user specify to be checked
Mapping sheet.
Described acquisition module, particularly as follows:
Detection user's operation on picture when browsing webpage；
When user's operation on picture is predetermined registration operation, using described picture as user specify to be checked
Mapping sheet.
Described identification module, specifically includes:
Identify the pattern identification and/or Word message comprised in described picture to be detected；
Described brand message is determined by described pattern identification and/or Word message.
Described retrieval module, particularly as follows:
Obtain commodity corresponding to described brand message and merchandise news in the local database；
If described local data base cannot get commodity corresponding to described brand message or commodity letter
Breath, then obtain commodity corresponding to described brand message and merchandise news from network.
Before described commodity and merchandise news are supplied to user by described retrieval module, also include:
Commodity picture in the commodity contrasting picture to be detected and retrieve or merchandise news；
Determine the similarity of described picture to be detected and the picture in the commodity retrieved or merchandise news；
The similarity of the commodity in retrieval or the picture in merchandise news is exceeded the commodity picture of predetermined threshold value
Corresponding merchandise news is supplied to described user.
Compared with prior art, the picture being determined by existing predetermined registration operation in the application is picture to be detected；
Detect described picture to be detected, it is thus achieved that the index information in described picture to be detected；According to described index letter
The purpose information that breath retrieval is corresponding, with this by simple step, it is possible to complete information inspection the most easily
Rope, makes user only by the most available corresponding information of picture, improves the experience of user.
Through the above description of the embodiments, those skilled in the art is it can be understood that arrive this Shen
Please be realized by hardware, it is also possible to the mode adding necessary general hardware platform by software realizes.
Based on such understanding, the technical scheme of the application can embody with the form of software product, and this is soft
Part product can be stored in a non-volatile memory medium, and (can be CD-ROM, USB flash disk, movement be hard
Dish etc.) in, including some instructions with so that a computer equipment (can be personal computer, take
Business device, or the network equipment etc.) each implements the method described in scene to perform the application.
It will be appreciated by those skilled in the art that accompanying drawing is a schematic diagram being preferable to carry out scene, in accompanying drawing
Module or flow process not necessarily implement necessary to the application.
It will be appreciated by those skilled in the art that the module in the device implemented in scene can be according to implementing scene
Describe and carry out being distributed in the device implementing scene, it is also possible to carry out respective change and be disposed other than this enforcement
In one or more devices of scene.The module of above-mentioned enforcement scene can merge into a module, it is possible to
To be further split into multiple submodule.
Above-mentioned the application sequence number, just to describing, does not represent the quality implementing scene.
The several scenes that are embodied as being only the application disclosed above, but, the application is not limited to
This, the changes that any person skilled in the art can think of all should fall into the protection domain of the application.
Claims (24)
1. an information recommendation method, it is characterised in that including:
Determine that the picture that there is predetermined registration operation is picture to be detected；
Detect described picture to be detected, it is thus achieved that the index information in described picture to be detected；
Obtain the purpose information of correspondence according to the retrieval of described index information and export described purpose information.
2. the method for claim 1, it is characterised in that described predetermined registration operation, specifically includes:
To in the click of picture, circle, or pointer exceedes threshold value in the region residence time of display picture.
3. the method for claim 1, it is characterised in that the described picture to be detected of described detection,
Particularly as follows:
Identify the pattern identification and/or Word message comprised in described picture to be detected；
Described index information is determined by described pattern identification and/or Word message.
4. the method for claim 1, it is characterised in that described retrieve according to described index information
Obtain the purpose information of correspondence, particularly as follows:
Search local data base by described index information and obtain the purpose information that described index information is corresponding,
Or from network, obtain the purpose information that described index information is corresponding.
5. the method for claim 1, it is characterised in that described retrieve according to described index information
Obtain the purpose information of correspondence and export described purpose information, particularly as follows:
Judge the most whether comprise the purpose information that described index information is corresponding；
If comprising the purpose information that described index information is corresponding in described local data base, then output is described
Purpose information；
If described local data base not comprising purpose information corresponding to described index information or in output
Have received the instruction needing more purpose information after described purpose information, then continue to obtain institute from network
State the purpose information that index information is corresponding, and export described purpose information.
6. the method for claim 1, it is characterised in that described purpose information includes commodity picture
And the merchandise news that described commodity picture is corresponding；The described purpose corresponding according to the retrieval of described index information
Information also exports described purpose information, specifically includes:
Each commodity picture that the purpose information contrasting picture to be detected and retrieve includes；
The similarity of each commodity picture that the purpose information determining picture to be detected and retrieve includes；
The merchandise news that described commodity picture that preferential output similarity exceedes threshold value is corresponding.
7. a Method of Commodity Recommendation, it is characterised in that including:
Obtain the picture to be detected that user specifies；
Described picture to be detected is identified, identifies and obtain the brand message that described picture to be detected is corresponding；
Retrieve based on described brand message, obtain commodity corresponding to described brand message and commodity letter
Breath, and described commodity and merchandise news are supplied to user.
8. method as claimed in claim 7, it is characterised in that it is to be detected that described acquisition user specifies
Picture, particularly as follows:
The picture to be detected that the commodity picture that user preset operates is specified as described user；
Or, using user from the picture of storage the commodity picture called as described user specify to be checked
Mapping sheet.
9. method as claimed in claim 7, it is characterised in that it is to be detected that described acquisition user specifies
Picture, particularly as follows:
Detection user's operation on picture when browsing webpage；
When user's operation on picture is predetermined registration operation, using described picture as user specify to be checked
Mapping sheet.
10. method as claimed in claim 7, it is characterised in that described described picture to be detected is entered
Row identifies, identifies and obtains the brand message that described picture to be detected is corresponding, specifically includes:
Identify the pattern identification and/or Word message comprised in described picture to be detected；
Described brand message is determined by described pattern identification and/or Word message.
11. methods as claimed in claim 7, it is characterised in that described enter based on described brand message
Line retrieval, obtains commodity corresponding to described brand message and merchandise news, particularly as follows:
Obtain commodity corresponding to described brand message and merchandise news in the local database；
If described local data base cannot get commodity corresponding to described brand message or commodity letter
Breath, then obtain commodity corresponding to described brand message and merchandise news from network.
12. methods as claimed in claim 7, it is characterised in that by described commodity and merchandise news
Before being supplied to user, also include:
Commodity picture in the commodity contrasting picture to be detected and retrieve or merchandise news；
Determine the similarity of described picture to be detected and the picture in the commodity retrieved or merchandise news；
The similarity of the commodity in retrieval or the picture in merchandise news is exceeded the commodity picture of predetermined threshold value
Corresponding merchandise news is supplied to described user.
13. 1 kinds of information recommendation equipment, it is characterised in that including:
Determine module, for determining that the picture that there is predetermined registration operation is picture to be detected；
Detection module, is used for detecting described picture to be detected, it is thus achieved that the index letter in described picture to be detected
Breath；
Retrieval module, for obtaining the purpose information of correspondence and exporting described according to the retrieval of described index information
Purpose information.
14. equipment as claimed in claim 13, it is characterised in that described predetermined registration operation, specifically include:
To in the click of picture, circle, or pointer exceedes threshold value in the region residence time of display picture.
15. equipment as claimed in claim 13, it is characterised in that described detection module, particularly as follows:
Identify the pattern identification and/or Word message comprised in described picture to be detected；
Described index information is determined by described pattern identification and/or Word message.
16. equipment as claimed in claim 13, it is characterised in that described retrieval module, particularly as follows:
Search local data base by described index information and obtain the purpose information that described index information is corresponding,
Or from network, obtain the purpose information that described index information is corresponding.
17. equipment as claimed in claim 13, it is characterised in that described retrieval module, particularly as follows:
Judge the most whether comprise the purpose information that described index information is corresponding；
If comprising the purpose information that described index information is corresponding in described local data base, then output is described
Purpose information；
If described local data base not comprising purpose information corresponding to described index information or in output
Have received the instruction needing more purpose information after described purpose information, then continue to obtain institute from network
State the purpose information that index information is corresponding, and export described purpose information.
18. equipment as claimed in claim 13, it is characterised in that described purpose information includes commodity figure
Sheet and merchandise news corresponding to described commodity picture；Described retrieval module, specifically includes:
Each commodity picture that the purpose information contrasting picture to be detected and retrieve includes；
The similarity of each commodity picture that the purpose information determining picture to be detected and retrieve includes；
The merchandise news that described commodity picture that preferential output similarity exceedes threshold value is corresponding.
19. 1 kinds of commercial product recommending equipment, it is characterised in that including:
Acquisition module, for obtaining the picture to be detected that user specifies；
Identification module, for being identified described picture to be detected, identifies and obtains described picture to be detected
Corresponding brand message；
Retrieval module, for retrieving based on described brand message, obtains described brand message corresponding
Commodity and merchandise news, and described commodity and merchandise news are supplied to user.
20. equipment as claimed in claim 19, it is characterised in that described acquisition module, particularly as follows:
The picture to be detected that the commodity picture that user preset operates is specified as described user；
Or, using user from the picture of storage the commodity picture called as described user specify to be checked
Mapping sheet.
21. equipment as claimed in claim 19, it is characterised in that described acquisition module, particularly as follows:
Detection user's operation on picture when browsing webpage；
When user's operation on picture is predetermined registration operation, using described picture as user specify to be checked
Mapping sheet.
22. equipment as claimed in claim 19, it is characterised in that described identification module, specifically include:
Identify the pattern identification and/or Word message comprised in described picture to be detected；
Described brand message is determined by described pattern identification and/or Word message.
23. equipment as claimed in claim 19, it is characterised in that described retrieval module, particularly as follows:
Obtain commodity corresponding to described brand message and merchandise news in the local database；
If described local data base cannot get commodity corresponding to described brand message or commodity letter
Breath, then obtain commodity corresponding to described brand message and merchandise news from network.
24. equipment as claimed in claim 19, it is characterised in that described retrieval module is by described commodity
And before merchandise news is supplied to user, also include:
Commodity picture in the commodity contrasting picture to be detected and retrieve or merchandise news；
Determine the similarity of described picture to be detected and the picture in the commodity retrieved or merchandise news；
The similarity of the commodity in retrieval or the picture in merchandise news is exceeded the commodity picture of predetermined threshold value
Corresponding merchandise news is supplied to described user.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201510363624.4A CN106294527A (en) | 2015-06-26 | 2015-06-26 | A kind of information recommendation method and equipment |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201510363624.4A CN106294527A (en) | 2015-06-26 | 2015-06-26 | A kind of information recommendation method and equipment |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN106294527A true CN106294527A (en) | 2017-01-04 |
Family
ID=57650260
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| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201510363624.4A Pending CN106294527A (en) | 2015-06-26 | 2015-06-26 | A kind of information recommendation method and equipment |
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