Kohtamäki et al., 2012 - Google Patents
Enabling relationship structures and relationship performance improvement: The moderating role of relational capitalKohtamäki et al., 2012
View PDF- Document ID
- 16995901019271421464
- Author
- Kohtamäki M
- Vesalainen J
- Henneberg S
- Naudé P
- Ventresca M
- Publication year
- Publication venue
- Industrial Marketing Management
External Links
Snippet
Based on data from 248 asymmetric subcontractor–customer relationships in Finland, this study analyzes the direct impact of relationship structures, relational capital, and the subcontractor's relationship-specific investments on the improvement of operational …
- 241001466737 Scopus 0 description 82
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