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Kunc et al., 2019 - Google Patents

The role of business analytics in supporting strategy processes: Opportunities and limitations

Kunc et al., 2019

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Document ID
13696212989901873092
Author
Kunc M
O’brien F
Publication year
Publication venue
Journal of the Operational Research Society

External Links

Snippet

Many organisations consider business analytics to be a key organisational capability. To date, there is little evidence on how organisations have included analytics at the heart of their strategy processes. This paper addresses this issue by exploring the activities within a …
Continue reading at wrap.warwick.ac.uk (PDF) (other versions)

Classifications

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    • G06Q10/00—Administration; Management
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