Rose et al., 2004 - Google Patents
The Impact of Corporate Reputation on Performance:: Some Danish EvidenceRose et al., 2004
- Document ID
- 7889303044038577907
- Author
- Rose C
- Thomsen S
- Publication year
- Publication venue
- European management journal
External Links
Snippet
We investigate the relationship between a firm's reputation and financial performance. Our results challenge the conventional wisdom since we find that corporate reputation does not impact firm value (the market to book value of equity) whereas corporate financial …
- 230000002708 enhancing 0 abstract description 5
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