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Knox et al., 2000 - Google Patents

Store loyalty: its impact on retail revenue. An empirical study of purchasing behaviour in the UK

Knox et al., 2000

Document ID
713166683841695394
Author
Knox S
Denison T
Publication year
Publication venue
Journal of retailing and consumer services

External Links

Snippet

In this paper, we present some significant empirical findings about store loyalty and consumer spending in the United Kingdom across five retail sectors. Our findings are presented at two levels: Firstly, we compared loyalty levels across retail sectors in the UK …
Continue reading at www.sciencedirect.com (other versions)

Classifications

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