Tsai, 2023 - Google Patents
A deeper understanding of switching intention and the perceptions of non-subscribersTsai, 2023
- Document ID
- 4013230744319886220
- Author
- Tsai L
- Publication year
- Publication venue
- Information Technology & People
External Links
Snippet
Purpose Most previous studies on new technologies and services have concentrated on their acceptance, seldom exploring in depth why users may choose not to accept technology or service and remain “non-users.” This study aims to understand free platform users' …
Classifications
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