Coco Bites

In the packaging design of Coco Bites, the logo tells the story of indulgence through clever design. Using negative space in the letter “B,” we created a playful image of a little boy with his mouth wide open, ready to savor the delicious Coco Bites.

Our core concept brings this craving to life with designs featuring a hand dipping a freshly baked pretzel into rich, cascading chocolate. The drizzling chocolate offered in white, dark, and milk instantly evokes a drool worthy, mouthwatering mood that embodies the essence of our brand.