Golden ratio in design

Phi, or 1.618, is known as the golden ratio, and can be found throughout artistic composition and nature. It can be represented in the formula (a+b)/a = a/b = phi.This formula applies to the golden…

Graphic Design, Interaction Design, Illustration

Illustration showing succession of golden rectangles that are used to construct the golden spiral. Two quantities are considered to be in the golden ratio if (a+ b)/a = a/b which is represented by the Greek letter phi. Each rectangle shown is subdivided into smaller golden rectangles. The golden spiral is a special type of logarithmic spiral. Each part is similar to smaller and larger parts.

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Discover the art of using the golden ratio in logo design to create visually stunning and memorable brand identities. Master your design skills!

How to create a harmonious logo design? How to find the best relationship and balance? Part of the answer is hidden in the golden ratio logo

McDonalds ____________ Designer: Jim Schindler Contractor: McDonalds @mcdonalds Date: 1971 Information: Looks like the Mcdonalds logo adheres to the Golden Ratio. Take a look and you decide. In 1962, designer Jim Schindler was hired to create a more “corporate” logo. He designed the golden arches logo most recognizable today, but based it on the previous representation of the arches that was on the Speedy sign. An early version of the golden arches logo was evident in the sign in front of…

What is Golden Ratio? Different names have been used to define the Golden Ratio in the past and…

The golden ration is one of the most famous ratios in mathematics and design. Learn more about the golden ratio and its role in art and design.