Start with why

Looking for insights to ramp up your nonprofit strategy? You'll find them in this collection of the best nonprofit books!

Simon Sinek’s simple idea to start with why. To get a better feel, watch his 18min TED talk: How great leaders inspire action. I found his concrete example of…

Synthesis of The Golden Circle (Start with Why by Simon Sinek) & The Three Layers of Behavior Change (Atomic Habits by James Clear) plus infographic.

Start with Why: Creating a value proposition with the Golden Circle model

Leaders are readers, but how do you know where to start? Here are some of my favorite must-read business books for entrepreneurs and leaders!

Do you recognize this mission statement? To organize the world’s information and make it universally accessible and useful. That's Google's. What about this one? To accelerate the advent of sustainable transport by bringing compelling mass market electric cars to market as soon as possible. Of course, it's Tesla. And finally, how about this? It's our

Starting With The Why Examples showing that Why is often more important than How and What in brand storytellingHave you ever wondered why some companies do what they do?, Why.

The inspirational bestseller that ignited a movement and asked us to find our WHYDiscover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time—with more than 56 million views and counting.

So, I’ve just completed my first ever infographic, based on Simon Sinek’s golden circle theory from his book, Start With Why. I draw this diagram on the board the first day of class eac…