Smart packaging

Our packaging choices are constantly evolving. Today however, creativity reigns more so than ever before. People crave something different, either through

Meteorito hits a double whammy with their extremely cute design for Tomatier Snack’s cherry tomatoes: it looks like a little tomato with its smart red box and green, leafy tabs—and it looks like a little guy! Who doesn’t love a little guy?

For the average consumer, food packaging is nothing more than a necessary evil to keep their produce safe. Food containers aren't there to be admired or appreciated, and it'll end up in the recycle bin just as soon as the box or package is empty. But as you can see from these intuitive and innovative food package designs of cool products, that doesn't have to be the case.

Well, this is just one AWESOME campaign coming from the Leo Burnett agency! Created for WWF (World Wide Fund for Nature) the concept is wrapped around the idea of replacing plastic bottled household products with “alternative” and natural solutions. No more plastic. And, what would you name a line of responsible products? How about just*? […]

Designer: Eugene KimProject Type: Student ProjectSchool: Pratt InstituteLocation: USAA premium coffee company branding and modular coffee bean packaging system for coffee enthusiast.

Prepd is raising funds for Prepd Colors - The World's Best Lunchbox on Kickstarter! Bold, Colorful and Smart to Make Taking Lunch Easy and Enjoyable

Japanese design agency To-Genkyo proposes a dynamic freshness label for meat products. The hourglass-shaped label contains special ink that changes color based on the amount of ammonia emitted by the meat (the older the meat, the more ammonia it releases). Hence you can easily read from the handy label if the meat is still fresh!! But wait.. could you not simple derive from the meat ITSELF if it is fresh? Well, some can perhaps, but nowadays most people can not 'read meat', so we need an…

Aromapots packaging by dottings

Pistachios package design

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