Houseparty was a social networking service that enabled group video chatting through mobile and desktop apps. Users received a notification when friends are online and available to group video chat.[1][2] On average, users spent more than 60 minutes per conversation on the app in group or one-on-one chats.[3] It was launched by Life on Air, Inc. in 2016[4][5] and was available on iOS, Android mobile devices, macOS and Google Chrome.[6] Sima Sistani is the company's chief executive officer and co-founder.[7] Epic Games announced the decision to discontinue Houseparty on September 9, 2021[8] and removed it from the app stores on the same day. It continued to function for users who had already downloaded it until October 2021.
 | |
| Original author(s) | Ben Rubin[1] |
|---|---|
| Developer(s) | Life on Air Inc. (Epic Games) |
| Initial release | February 2016 |
| Operating system | iOS, Android, macOS |
| Available in | English |
| Type | Video streaming, social networking service |
| Website | www |
Development
editIn early 2015, Life On Air, Inc., a team headed by founder and CEO Ben Rubin, released the live streaming app Meerkat and raised $12 million in venture capital funding from Greylock Partners.[9][10][11][12] Following the release, the creators began developing a new app called Houseparty that moved "away from public broadcasts in favor of private chats."[13][14]
Houseparty was released to the App Store and Play Store in February 2016 under a pseudonym.[15] It was developed over 10 months with a website redirecting to the Houseparty app in October 2016.[14] The company raised $52 million in venture capital funding from Sequoia Capital in late 2016.[16][17] It was made available on macOS in 2018.[18]
Acquisition and expansion
editCo-founder Sistani was announced as the company's chief executive officer in March 2019 and led the acquisition of Houseparty by Epic Games later that year. Life on Air, Inc. became a subsidiary of Epic Games and the monetary terms of the acquisition were not disclosed.[19][20][21] Sistani noted that Houseparty was being used by Fortnite players, so "the partnership made a lot of sense."[22]
In May 2020, Houseparty announced "In The House", a three-day festival with live at-home performances by celebrities such as Alicia Keys, Dion Dublin, Neil Patrick Harris, Zooey Deschanel and Terry Crews.[23][24]
On September 9, 2021, Epic Games announced that they were planning to shut down the Houseparty service in October of the same year,[8] having announced that the app was to be delisted immediately from mobile app stores.[25][26][27] Both the main video chatting service and the app's "Fortnite Mode" which integrated the app's video chat into Fortnite Battle Royale which was introduced in November 2020,[28] were to function as usual until the service's discontinuation.[8]
Technology
editHouseparty is a "face-to-face social network" where up to eight participants can interact in a single session. Users receive a notification when friends are online and available to group video chat or float between chat rooms.[29]
During early 2019, the company partnered with Ellen DeGeneres's app, "Heads Up!", which is similar to charades.[30] In the summer of 2020, Houseparty partnered with Mattel to add Magic 8-Ball and the card game, Uno to the app. The app contains other popular games such as Quick Draw, Chips & Guac and trivia games that can be played with friends in a video chat.[31][32]
It has been called the "virtual living room" of apps by The New Yorker.[33]
Usage during COVID-19 pandemic
editAs many countries went into lockdown during the beginning of the COVID-19 pandemic in early 2020, the app experienced a large increase in popularity.[34] It was downloaded more than 17 million times in March 2020,[29] winning a 2020 Webby Award for "Breakout of the Year".[35] In late March 2020, media outlets reported that Houseparty had been hacked.[36] The report was denied by CEO Sistani stating that "if anyone wanted to know whether we had been hacked, it would be us."[22] According to Fast Company, the app ranked first in Social Networking on the iOS App Store with 50 million downloads through April 2020.[37]
References
edit- ^ a b "Houseparty: the teen video chat app taking on Facebook". Financial Times. February 21, 2018. Retrieved July 1, 2018.
- ^ Bell, Karissa. "The video chat app that should scare the hell out of Facebook and Snapchat". Mashable. Retrieved July 1, 2018.
- ^ "Houseparty reports 50M sign-ups in past month amid COVID-19 lockdowns". TechCrunch. April 15, 2020. Retrieved October 16, 2020.
- ^ "Houseparty brings its group video chat app to Mac". The Verge. Retrieved July 1, 2018.
- ^ "What is the Houseparty app and how does it work?". Metro. September 12, 2017. Retrieved July 1, 2018.
- ^ "Here's how to use Houseparty, the live video app that teens are going crazy for". Business Insider. Retrieved July 1, 2018.
- ^ "Houseparty CEO Sima Sistani meets the 'massive technical challenge' of coronavirus video chat demand". Fortune. Retrieved October 16, 2020.
- ^ a b c "Saying Goodbye to Houseparty!". houseparty.com. September 9, 2021. Archived from the original on January 13, 2022. Retrieved October 6, 2021.
- ^ "Meerkat, star app of 2015, is officially dead". September 30, 2016.
- ^ Johnson, Eric (March 17, 2018). "Meerkat was the darling of SXSW in 2015. Here's why it pivoted three months later and became Houseparty". Vox.
- ^ "Meerkat raises $12 million - Business Insider". Business Insider. March 21, 2015.
- ^ "Ben Rubin". Fast Company. Retrieved December 1, 2020.
- ^ Newton, Casey (March 9, 2015). "Meerkat is a little app that's turning live video into a big deal again". The Verge.
- ^ a b "Meerkat live-streaming app 'dead'". BBC News. October 4, 2016.
- ^ "Meerkat built a new app in secret, and almost 1 million people are using it". The Verge. September 28, 2016.
- ^ "With 1 Million Daily Users, Group Video App Houseparty Could Overtake Snapchat In Race To Attract Post-Millennials". NoCamels - Israeli Innovation News. December 14, 2016. Retrieved July 1, 2018.
- ^ "A startup founder's 'comeback' app is catching fire with teens — and it just got a $50 million check". Business Insider. Retrieved July 1, 2018.
- ^ "These apps give you the best features of iOS 12 before the update rolls out". Popular Science. June 28, 2018.
- ^ Stankiewicz, Kevin (April 17, 2020). "Houseparty CEO says people use 'Zoom by day, Houseparty by night'". CNBC. Retrieved October 16, 2020.
- ^ Kastrenakes, Jacob (June 12, 2019). "Fortnite maker Epic Games buys video chat app Houseparty". The Verge. Retrieved March 31, 2020.
- ^ Rebecca Aydin (June 12, 2019). "Epic Games, the maker of 'Fortnite', acquired teen chat app Houseparty in a surprise deal". Business Insider. Retrieved December 1, 2019.
- ^ a b Murphy, Margi (April 18, 2020). "Houseparty chief Sima Sistani: 'Rumours that we were hacked are fake news'". The Telegraph. Retrieved October 16, 2020.
- ^ Medina, Sarah (May 14, 2020). "Houseparty is throwing a 3-day, star-studded festival this weekend, and it's not just celebs singing". Time Out United States. Retrieved October 16, 2020.
- ^ Abraham, Rohan (May 15, 2020). "Houseparty plans a 3-day online fest, featuring Katy Perry, John Legend & Snoop Dogg". The Economic Times. Retrieved October 16, 2020.
- ^ "Epic Games shuts down Houseparty app to focus on metaverse". The Washington Post. September 9, 2021.
- ^ "Epic Games to shut down Houseparty in October, including the video chat 'Fortnite Mode' feature". TechCrunch. September 9, 2021. Retrieved September 9, 2021.
- ^ Peters, Jay (September 9, 2021). "Epic is shutting down Houseparty". The Verge. Retrieved September 9, 2021.
- ^ "'Fortnite' now offers Houseparty video calls on PC, PS4 and PS5". Engadget. November 18, 2020. Retrieved September 9, 2021.
- ^ a b Conklin, Audrey (June 10, 2020). "What is Houseparty?". FOXBusiness. Retrieved October 16, 2020.
- ^ Cohen, David (January 17, 2019). "Houseparty Is Taking Its First Monetization Steps With The Ellen Degeneres Show". www.adweek.com. Retrieved December 1, 2019.
- ^ Kraus, Rachel (May 12, 2020). "Techommendation of the week: Games in Houseparty". Mashable. Retrieved October 16, 2020.
- ^ Soni, Jitendra (June 29, 2020). "After the initial party, Houseparty to introduce local content in India". TechRadar. Retrieved October 16, 2020.
- ^ McIntosh, Fergus (May 30, 2020). "Zoom Fatigue? Try Houseparty". The New Yorker. Retrieved October 16, 2020.
- ^ Burrows, Matt (March 28, 2020). "Houseparty: How an app has taken over New Zealand and the world thanks to coronavirus". Newshub. Retrieved March 30, 2020.
- ^ Kastrenakes, Jacob (May 20, 2020). "Here are all the winners of the 2020 Webby Awards". The Verge. Retrieved May 22, 2020.
- ^ Griffin, Andrew (March 31, 2020). "Lots of people are saying you should delete Houseparty right now. But should you?". The Independent. Retrieved March 31, 2020.
- ^ Newman, Jared (April 29, 2020). "Zoom and Houseparty have a rare chance to beat Big Tech at video chat". Fast Company. Retrieved October 16, 2020.