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Amkette

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Amkette
Company typePrivate
Industry
FoundedJanuary 1986; 38 years ago (1986-01)
FounderRajiv Bapna
HeadquartersNew Delhi, India
Area served
Worldwide
Key people
Rajiv Bapna (CEO)
Products
Number of employees
1,000 (2012)
Websitewww.amkette.com

Amkette is a multinational technology company and manufacturer of computer hardware and consumer electronics, headquartered in New Delhi, India. The company launched a smart TV product called EvoTV in 2012.

The company's manufacturing facility is in China while the software team is based in Bangalore, India.[1]

History

[edit]

Amkette was started by Rajiv Bapna in 1984. It became one of the largest manufacturers and exporters of floppy diskettes from India, selling to Russia and other countries in Europe.[2] The plant manufactured 8", 5.25" and 3.5" diskettes. At its peak it had a production capacity of 30 million floppies daily.[1] The plant was shut down in Jan 2013 and completely converted into a R&D center.[3]

In November 2014, the company launched a headphone with a sharing jack, Trubeats Tango, that allows listeners to connect additional listening devices to the headphone.[4]

In December 2016, the company launched the successor of its flagship product Evo TV 2 4k capable of playing 4k content.[5] In the subsequent year, the company launched the next generation of Evo TV, the Evo TV 3 4K with an upgraded 2GB of RAM.[6]

After a decade of the launch of Amkette TV Box which converted normal TVs into smart TVs, In 2021, the company introduced its flagship product, EvoFox Game box in the Indian market.[7]

Timeline

[edit]
Date Milestone[2]
1986 First 8" floppy diskette shipped out
1987 Established 5.25" floppy diskette plant
1991 Established 3.5" floppy diskette plant
2003 Introduction of wireless keyboard[8] and mouse
2004 Introduction of CD blank media
2006 Introduction of DVD-Rs blank media
2008 Introduction of flash drives and memory cards
2009 Introduction of Flash TV media player [9]
2012 Launch of Amkette Acoustix Lab[10]
2012 Launch of EvoTV smart TV platform[11]
2015 Launch of Evo GamePad Pro[12]
2016 Launch of Amkette Evo Gamepad Pro 2[13]
2016 Launch of Evo TV 2 4K[14]
2017 Launch of Evo TV 3 4K[15]
2019 Launch of Evo gamepad pro 4 with Instant Play
2020 Introduction of EvoFox Gaming Accessories[16]
2021 Introduction of EvoFox Game box[17]

Projects

[edit]
  • Android Gaming Evo Gamepad - bluetooth controller that allows console style gaming on mobile phones combined with the Android Evo Gaming app.[18]
  • Apple certified Mfi cable - launched in December 2014, certified with Apple in two variations, 8 pin (for iPhone 5/5c/5s/6/6Plus) and 32 pin (for 3g/4/4s)
  • Trubeats Tango - launched in November 2014,[19] a headphone with a sharing jack (aux out)
  • EvoTV - launched mid-2012; a range of connected TV devices that converge web and multimedia features onto a TV[20]
  • Amkette Acoustix - a lab within the Amkette R&D wing [21] focussing on developing new sound drivers for headphones and headsets[22][23]
  • EvoFox Gaming - Amkette introduced the EvoFox Gaming Accessories with the launch of the EvoFox Fireblade TKL gaming keyboard in 2020. Amkette's flagship product Evo Game Box TV[24] and Evo Gamepad Pro 4 falls under the same category.

Products

[edit]

Peripherals

[edit]

The company manufactures computer peripherals such as keyboards and mice, USB hubs, card readers, and HDMI cables.[8] In early 2010, the company entered the wireless segment, comprising keyboards and mice that run on either bluetooth or wireless spectrum technology.[25]

Audio

[edit]

The company makes headphones and headsets that run on Bluetooth and wireless spectrum technology such as Air Budz and Urban[26] series.

Accessories

[edit]

Amkette also makes smartphone accessories.

Multimedia devices

[edit]

The company manufactures multimedia devices that work on Android platforms and can be connected to a TV. Amkette began development and marketing of media players in late 2009, by introducing the Flash TV 720p[27] media player. In early 2011 the company launched FlashTV HD 1080p,[28] which was a Full HD media player. In mid-2012, the company launched a new media player called Amkette EvoTV,[29] which was again a Full HD mediapPlayer powered by Android.

References

[edit]
  1. ^ a b "Technology change drives Amkette to eject the floppy, finally". Abhishel Law, The Hindu Business Line. 9 February 2013. Retrieved 18 March 2013.
  2. ^ a b "Incessant Innovation for the Complete Digital Experience". smeworld.org. October 2011. Retrieved 20 September 2012.
  3. ^ "Technology change drives Amkette to eject the floppy, finally". Abhishel Law, The Hindu Business Line. 9 February 2013. Retrieved 18 March 2013.
  4. ^ Rajan, Nandagopal (19 November 2014). "Amkette Trubeats Tango headphone review: This one can take two". The Indian Express. Indian Express. Retrieved 20 November 2014.
  5. ^ "Amkette EvoTV 2 4K Review". 12 January 2017. Retrieved 21 December 2021.
  6. ^ "Amkette Evo TV 3 4K Box With 7.1-Channel Surround Sound Launched: Price, Specifications". Gagdtes360. 25 October 2017. Retrieved 21 December 2021.
  7. ^ "Amkette launches budget 4K gaming console EvoFox Game Box; comes preloaded with over 100 games". Business Today. 7 January 2021. Retrieved 21 December 2021.
  8. ^ a b "Amkette Series A Wireless Keyboard and Mouse". archive.techtree.com. 26 November 2003. Archived from the original on 11 April 2013. Retrieved 19 March 2013.
  9. ^ "Amkette Introduces Flash TV Media player". tech2.in.com. 4 November 2009. Archived from the original on 11 April 2013. Retrieved 19 March 2013.
  10. ^ "Amkette launches Trubeats Air, for a truly wireless music experience". beta.techherald.in. Archived from the original on 30 April 2013. Retrieved 1 March 2013.
  11. ^ "The makeover of Amkette". thehindubusinessline.com, Abhishek Law. 21 February 2013. Retrieved 28 February 2013.
  12. ^ "Amkette Evo Gamepad Pro review: Simple and effective controller for mobile gaming". Gizmodo. Archived from the original on 15 April 2016. Retrieved 9 April 2016.
  13. ^ "Amkette unveils upgraded version of Evo Gamepad Pro 2 at Rs 2,899". The Indian Express. 9 February 2016. Retrieved 21 December 2021.
  14. ^ "Amkette EvoTV 2 Media Streaming Box Launched at Rs. 6,999". NDTV Gadgets 360. 28 April 2016. Retrieved 21 December 2021.
  15. ^ "Amkette Evo TV 3 4K Media Streaming Box Launched at Rs. 7,999". NDTV Gadgets 360. 25 October 2017. Retrieved 21 December 2021.
  16. ^ "This Indian company wants to democratize gaming with EvoFox GameBox". The Indian Express. 7 January 2021. Retrieved 18 January 2024.
  17. ^ "Amkette EvoFox GameBox With Hundreds of Preloaded Games Launched". NDTV Gadgets 360. 8 January 2021. Retrieved 21 December 2021.
  18. ^ Sathe, Gopal (27 August 2015). "Amkette Evo Gamepad Pro Review: Hit and Miss". gadgets.ndtv.com.
  19. ^ "Amkette launches Trubeats Tango". Techone3. 19 November 2014. Archived from the original on 29 November 2014. Retrieved 20 November 2014.
  20. ^ "Amkette EvoTV Review". tech2.in.com. Archived from the original on 12 July 2012. Retrieved 9 July 2012.
  21. ^ "Amkette bets big on audio segment, to launch 12 products". Shayan Ghosh, DHNS. Retrieved 1 March 2013.
  22. ^ "Amkette launches Trubeats Air, for a truly wireless music experience". beta.techherald.in. Archived from the original on 30 April 2013. Retrieved 21 March 2013.
  23. ^ Raninga, Soham (15 April 2014). "Amkette's transformation to a lifestyle tech brand and its focus on innovation for the Indian market". Digit.
  24. ^ "Amkette Evo Fox Game Box Review: Game On, Without Burning A Hole In Your Pocket". News18. 2 February 2021. Retrieved 21 December 2021.
  25. ^ "Amkette launches SmartBoard QWERTY Bluetooth keyboard". tech2.com. 1 August 2012. Retrieved 11 September 2019.
  26. ^ "Amkette Urban headphones review: Sounds good, feels light". The Indian Express. 30 September 2017. Retrieved 29 December 2021.
  27. ^ "Amkette Launches Flash TV HD Media Player". Techtree News Staff. 6 November 2011. Archived from the original on 4 February 2013. Retrieved 20 September 2012.
  28. ^ "Amkette Launches Flash TV HD Media Player". Nachiket Mhatre. 13 April 2011. Archived from the original on 3 February 2013. Retrieved 20 September 2012.
  29. ^ "Amkette launches Android-based Amkette EvoTV smart box, for Rs. 10,000". Digit NewsDesk. 13 June 2012. Retrieved 20 September 2012.
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