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Sharp Aquos

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"Aquos" redirects here. Not to be confused with Aqours.
AQUOS
BrandSharp
TypeLCD HDTV, OLED IGZO
Smartphones
Retail availability2001 to present
Related articlesHDTV
Sharp
Quattron
Close up of LCD pixels showing "white" (taken from Sharp Aquos LC-32BV8E in 2009)

The Sharp Aquos is a product brand name for LCD televisions, component screens, tablets and smartphones, originally sold by Sharp Corporation of Japan and also used by licensees.

History

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It encompasses small, portable models (e.g. the 13" B series) up to large home-theater screens (e.g. 65" high-definition widescreen models), as well as component screens for portable devices including mobile phones. Aquos was first released in 2001 with 13", 15", and 20" 4:3 sizes starting, pricing at $1,799.99, $2,999.99, and $4,999.99 respectively. Since then, the Aquos brand is Sharp's premium LCD line (as Sharp also makes non-Aquos LCD TVs that sell for less), and recently they have been the first series of LCD HDTVs to feature integrated Blu-ray Disc players with the BD-60U and BD-80U series debuting in 2009. Some Aquos LCD TVs are notable for displaying color in a RYGB color space known as Quattron, which adds a yellow component, as opposed to the standard RGB color space used by most color televisions.

Aquos televisions run a Linux-based operating system.[1] Sharp's SmartLink technology was incorporated into the Aquos LC-15L1U-S.[2]

From 2015 to 2018, Sharp-branded TVs sold in the United States were made by Chinese manufacturer Hisense. In 2019, Sharp regained its licensing and brand, buying back its assets from Hisense. Sharp-manufactured Sharp TVs have been back on the market since late 2019.[3]

Mergers and acquisitions

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In 2015, Sharp's North America TV business was sold to China based Hisense, allowing them to sell TVs in the United States. The intention to acquire was announced in July 2015.[4] Sharp Corporation was subsequently acquired by Taiwan based Foxconn in August, 2016.[5] In 2017, the new owner of Sharp, Foxconn filed a lawsuit against Hisense concerning quality of TVs sold under its Sharp branding citing the TVs "violate FCC rules on electromagnetic interference emissions, and [...] Hisense gave consumers deceptive information about picture size, brightness levels and the 4K resolution."[6] This lawsuit was dropped in early 2018.[3]

Between 2015 and 2018, all Sharp brand TVs sold in the United States were made by Chinese manufacturing company Hisense. As of late 2019, Sharp Corporation has regained the license from Hisense and now continue making Sharp branded TVs.[7]

See also

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References

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  1. ^ "Sharp Aquos USA GPL/LGPL download page". Archived from the original on February 6, 2009.
  2. ^ Kewney, Guy (2003-09-09). "Scary WiFi TV launch by Sharp – spectrum congestion looms?". The Register. Retrieved 2010-01-13.
  3. ^ a b Robert, Silva (January 2, 2019). "Hisense Acquires Sharp America's Assets and Brand Name in U.S. Market". Lifewire. Retrieved 2019-04-15.
  4. ^ "Sharp TVs: Now Brought to You by China's Hisense". Reviewed Televisions. July 31, 2015. Retrieved 2019-04-15.
  5. ^ Inagaki, Kana (August 12, 2016). "Foxconn completes $3.8bn takeover of Sharp". Financial Times. Archived from the original on 2022-12-11. Retrieved 2019-04-15.
  6. ^ Neikirk, Lee (June 13, 2017). "Sharp says Sharp-brand TVs in the US are 'shoddily' made". Reviewed Televisions. Retrieved 2019-04-15.
  7. ^ "Japan's Sharp to return to U.S. TV market, regains brand license". Reuters. 8 May 2019.
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