Destination NSW
 | |
| Agency overview | |
|---|---|
| Formed | 1 July 2011 |
| Preceding agencies |
|
| Jurisdiction | New South Wales |
| Agency executive |
|
| Parent Department | Department of Enterprise, Investment and Trade |
| Key document |
|
| Website | www |
Destination NSW is a New South Wales state government executive agency established in 2011 to support growth of tourism and events in New South Wales, Australia.[1] The agency falls within the Enterprise, Investment and Trade cluster of New South Wales government agencies.
Destination NSW run two consumer-facing websites, sydney.com and VisitNSW to promote travel to Sydney and NSW both internationally and domestically.
Governance
[edit]Executive
[edit]The agency is managed on a daily basis by an executive team led by Steve Cox, the chief executive officer; and is structured into five divisions:
- Engagement and Development
- People and Culture
- Events
- Finance
- Consumer Marketing
Board of Management
[edit]The Chief Executive Officer reports to a Board of Management that is appointed by the Minister. The Board comprises industry representatives with relevant skills and experience in tourism and events. As of January 2022[update], the Board comprised the following individuals:[2]
- Christine McLoughlin AM, Chair
- Russell Balding AO, Deputy Chair
- Amy Brown
- Steve Cox, chief executive officer
- Rebekah Horne
- Margaret Jack AM
- Sally Loane
- Anne Loveridge
- Rod McGeoch AO
- The Hon. George Souris AM
Minister
[edit]The Board of Destination NSW is responsible to the Minister for Tourism.[3] Ultimately, the Minister is responsible to the Parliament of New South Wales.
Alliances and sponsorships
[edit]On 23 September 2012 Sydney FC announced it had agreed a sponsorship deal with Destination NSW to promote tourism to Sydney.[4]
Destination NSW is the strategic sponsor of the 2017 World Polo Championship hosted by the Sydney Polo Club.[5] The event will take place in October 2017.[6] It is tournament that will see the world's eight best nations compete for the world title in Sydney's Hawkesbury region.[7]
See also
[edit]- "Sydney to Me" by Jess & Matt
References
[edit]- ^ "About Us". destinationnsw.com.au. Retrieved 10 February 2013.
- ^ "Our Board". About us: Destination NSW. Government of New South Wales. January 2022. Retrieved 9 January 2022.
- ^ "Parliament, Ministerial, Courts and Police (662)" (PDF). Government Gazette of the State of New South Wales. 21 December 2021.
- ^ "Destination NSW takes Sydney FC to the world". footballaustralia.com.au. Retrieved 10 February 2013.[permanent dead link]
- ^ "World Polo Championship in Hawkesbury". Retrieved 27 July 2017.
- ^ "Dates set for XI FIP World Polo Championship in Sydney in 2017 - Destination NSW". www.destinationnsw.com.au. Retrieved 27 July 2017.
- ^ "World Polo Championship Sydney 2017 - Campeonato Mundial de Polo". Archived from the original on 8 January 2019. Retrieved 6 July 2022.
External links
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