Information Systems Research

Personalization is an emerging digital strategy to engage users across different business domains. It is defined as the capability to match content, products, and services to individual users based on the knowledge of their past behaviors and revealed ...

The ease of customer data collection has enabled the widespread personalization of content and services in digital platforms. We examine personalization in a hitherto unaddressed context: that of mobile app distribution. Specifically, we develop a ...

Bystanders Join in Cyberbullying on Social Networking Sites: The Deindividuation and Moral Disengagement Perspectives

Cyberbullying on social networking sites escalates when bystanders join in the bullying. Bystanders’ joining-in behaviors reinforce the ...

Cyberbullying on social networking sites (SNSs) escalates when bystanders join in the bullying. Although researchers have recognized the harmful consequences of joining in cyberbullying behaviors, little is known about the role of information technology (...

Content providers in online social media platforms, particularly livestreaming, often switch content categories. We propose a theory-based framework to study the direct and indirect spillover effects of content switching for livestreamers—individuals who ...

Content providers in online social media platforms, particularly livestreaming, often switch content categories. Despite its uniqueness and importance, there is a dearth of academic research examining the unintended effects of providers’ content ...

Online health question-and-answer platforms (OHQPs), where patients post health-related questions, evaluate advice from multiple doctors and select their most preferred answer, are a prominent channel for patients to receive medical advice in China. They ...

Online health question-and-answer (Q&A) platforms (OHQPs), where patients post health-related questions, evaluate advice from multiple doctors, and direct a bounty (monetary reward) to their most preferred answer, have become a prominent channel for ...

Elevator Pitch

A quiet revolution is happening in the offices, cubicles, and boardrooms of the world. Non-IT professionals are becoming empowered by leveraging organizational data for analytics. We support this movement by offering a powerful way to make ...

With the ongoing digitalization of human society, regular employees (e.g., noninformation technology experts) become increasingly autonomous and proactive in using organizational data and information technologies to facilitate data-driven actions and ...

This study examines whether and how an online service marketplace can leverage refund options endorsed by different parties (i.e., the platform or sellers) to address the “lemons” problem that is due to the intangibility, variability, and unreturnable ...

This study examines whether and how an online service marketplace can leverage refund options endorsed by different parties (i.e., the platform or sellers) to address the “lemons” problem that is caused by the intangibility, variability, and unreturnable ...

Blockbuster projects on crowdfunding platforms are those that have achieved outstanding and exceptional performance. Regarding the impact of blockbuster projects on crowdfunding platforms, there are two plausible yet opposing predictions: they may exhibit ...

Crowdfunding platforms are characterized by an uneven distribution of quality and resources. Some projects achieve outstanding and exceptional performance. Those projects, which we call “blockbuster projects,” are believed to have a considerable impact on ...

As platform owners interact with end users and complementors, their demand-side characteristics and performance affect the overall value creation of ecosystems. This research investigated how the emergence of popular complements on a mobile communication ...

As platform owners interact with end users and complementors, their demand-side characteristics and performance affect the overall value creation of ecosystems. This research investigated how the emergence of popular complements on a mobile communication ...

Mobile health interventions are widely used to facilitate individuals’ management of their health behavior. A notable issue is that health interventions with obvious persuasive intent may cause negligence and reactance. In this study, we propose a subtle ...

Many mobile applications use push notifications and reminders to explicitly educate, remind, and motivate users to perform healthy behaviors. However, users do not always act according to these explicit digital interventions. Our study investigates ...

Information technology (IT) investment often faces the risk of implementation failure. Such risk has important and intriguing impacts on firms’ investment and competitive strategies. We investigate these effects in a context in which two firms, a leader ...

An extensive literature studies the benefits for a firm to be the first to invest in innovative technologies such as information technologies (ITs). However, IT investment often faces the risk of implementation failure. How would such risk affect an early ...

Transportation is a backbone of modern globalized societies. It also causes approximately one third of all European Union and U.S. greenhouse gas emissions, represents a major health hazard for global populations, and poses significant economic costs. ...

Transportation is a backbone of modern globalized societies. It also causes approximately one third of all European Union and U.S. greenhouse gas emissions, represents a major health hazard for global populations, and poses significant economic costs (...

Market research companies collect extensive data on purchasing, travel, and app and media usage behaviors of consumers, prescriptions written by physicians, and so forth. Although the companies provide assurances of anonymity to the study participants, ...

We consider the risk of reidentification of panelists in marketing research data that are widely used to obtain insights into buyer behavior and to develop marketing strategy. We find that 17%–94% of the panelists in 15 frequently bought consumer goods ...

A Theory of Information Compression: When Judgments Are Costly

How useful to tourists are thousands of reviews of different five-star hotels in a city on a travel website when the mean rating is 4.5, and all the five-star hotels score around the mean? How ...

A theory of information compression (TIC) conceptualizes how anticipated judgment costs can affect decision quality. We theorize—inductively from decision making in medicine, energy pricing, auditing, and financial analytics—how judgment networks can ...

Single-Sourcing Versus Multisourcing: An Empirical Analysis of Large Information Technology Outsourcing Arrangements

Policy Abstract

As the information technology (IT) services landscape matures, clients are increasingly adopting multisourcing arrangements ...

As the information technology (IT) services landscape matures, clients are increasingly adopting multisourcing arrangements that involve multiple vendors. Although a large body of information systems (IS) literature addresses issues of whether to ...

Sales on the e-commerce platform in the United States have experienced explosive growth and are projected to surpass $740 billion in 2023. The expansion of the platform’s traditional role as a reseller into an online marketplace and the introduction of ...

Sales on the e-commerce platform in the United States have experienced explosive growth and are projected to surpass $740 billion in 2023. The expansion of the platform’s traditional role as a reseller into an online marketplace and the introduction of ...

Customers in sales processes increasingly encounter automated sales agents that complement or replace human sales agents. Yet, little is known about whether, how, and why customers respond to automated agents in contrast to human agents across successive ...

Customers in sales processes increasingly encounter automated sales agents (ASAs) that complement or replace human sales agents (HSAs). Yet, little is known about whether, how, and why customers respond to ASAs in contrast to HSAs across successive ...

Should hospitals source electronic health records (EHR) systems from a single vendor or multiple vendors to deliver high-value care? We study hospitals’ EHR sourcing strategies based on their degree of integration with physician practices and its impact ...

As artificial intelligence (AI) solutions are being rapidly deployed, they increasingly compete with human labor. This study examines designers’ strategies in response to the threat from the introduction of an AI system for simple logo designs in a ...

As artificial intelligence (AI) solutions are being rapidly deployed, they increasingly compete with human labor. This study examines designers’ strategies in response to the threat from the introduction of an AI system for simple logo designs in a ...

Consumers read online reviews to decide whether to buy a product. Extensive research examines what makes a single review helpful or credible, yet there is very limited understanding of how a collection of reviews facilitates purchase decisions. Such ...

Mixed or inconsistent opinions are commonplace in online reviews. Prior research shows that review inconsistency has different effects: its product-level manifestation in the form of inconsistent product ratings is associated with poorer sales, but its ...

This study examines the effects of an information sharing restriction policy that restricts taxi drivers’ access to ride requests via ride-hailing apps. We show that the policy significantly decreases the ridership of an affected taxi fleet during times ...

A ride-hailing platform is an app-based, two-sided platform that matches riders with vehicles via information technology (IT). In 2015, the Shanghai government introduced a policy to restrict taxi drivers’ access to and acceptance of ride requests via ...

In online labor markets, contractors' ability to charge for their services largely depends on their skills. To keep up with shifting labor market needs, contractors often expand their skills with new skills. When the new skills are similar to the ...

In online labor markets, contractors’ ability to charge for their services largely depends on their skills. To keep up with shifting labor market needs, contractors often expand their skills with new skills. When the new skills are similar to the ...

Innovation is an important means by which firms generate new revenue streams for topline growth. Given the information intensity of innovation, a key question that managers face is: How do we organize our IT-related resource investments to promote ...

It is well acknowledged in the information systems (IS) literature that information technology (IT) plays an important role in firm innovation. A small but growing body of empirical evidence points to the importance of IT employees as an important ...

Crowdfunding has reached enormous popularity among entrepreneurs, yet many struggle to fund their projects. For example, only 39.8% of all Kickstarter projects get funded. Why? Entrepreneurs need to set a predefined funding goal, which needs to be reached ...

At the core of reward-based crowdfunding (RBC) is the reward menu. Carefully constructed reward menus can impact fundraising success significantly. For example, an oft-discussed approach to influencing purchasing decisions is introducing an irrelevant ...

The rise of emotional intelligence technology and the recent debate about the possibility of a “sentient” artificial intelligence (AI) urge the need to study the role of emotion during people’s interactions with AIs. In customer service, human employees ...

Customer service employees are generally advised to express positive emotion during their interactions with customers. The rise and maturity of artificial intelligence (AI)–powered conversational agents, also known as chatbots, beg the question: should AI ...