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Socio-technical innovation by female entrepreneurs: : evidence from the Jordanian tourism sector

Published: 01 January 2023 Publication History

Abstract

In this paper, we explore the role of female entrepreneurs in socio-technical innovation in the context of the Jordanian tourism sector. Using a qualitative research approach, we investigate how these entrepreneurs innovate, transforming the perception of conservative societies perspective on women entrepreneurs. We document five forms of socio-technical innovation achieved by Jordanian female entrepreneurs in the tourism sector: cultural/societal, economic, stewardship, sectoral and personal. The paper provides interesting insights on women entrepreneurs as innovators in the tourism industry by documenting what they consider to be their most important innovations.

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Information & Contributors

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Published In

cover image International Journal of Technology Enhanced Learning
International Journal of Technology Enhanced Learning  Volume 15, Issue 4
2023
123 pages
ISSN:1753-5255
EISSN:1753-5263
DOI:10.1504/ijtel.2023.15.issue-4
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Inderscience Publishers

Geneva 15, Switzerland

Publication History

Published: 01 January 2023

Author Tags

  1. entrepreneurship
  2. socio-technical innovation
  3. transformation
  4. social change
  5. innovation
  6. women
  7. tourism industry
  8. less developed countries

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