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Essential Expectations of Users of Web Configurators: An Empirical Survey

Published: 17 June 2022 Publication History

Abstract

Web configurators are increasingly used to support mass customisation of all sorts of products and services. As these business-critical applications become more and more widespread, users with different profiles and expectations, as well as increasingly complex products and services, have to be addressed during the configurator's design process.
While past research on product configuration has focused on knowledge representation and automated reasoning, researchers have paid less attention to the design and evaluation of user experience. This paper is the first to perform an in-depth study of the user's perspective on configurators. It identifies the users' favourite perceived values and qualities as well as the undesired defects of configurators. It also ranks these items by order of importance and investigates which characteristics of configurators influence, positively or negatively, the perceived values.
To achieve this, a questionnaire-based survey was performed. Users were asked to answer detailed questions about their perceptions of configurators and influencing characteristics. The responses shows that the validity of the customised product and its adequacy in matching user's needs and preferences are the most desired perceived values. The study also identifies usability and product visualisation as the favourite qualities. Consequently, their absence, in addition to the absence of configuration progress and state indicator, are the worst defects. These and other observations detailed in the paper are a first step towards the systematic definition of guidelines for optimizing user experience in Web configurators.

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Published In

cover image Proceedings of the ACM on Human-Computer Interaction
Proceedings of the ACM on Human-Computer Interaction  Volume 6, Issue EICS
EICS
June 2022
736 pages
EISSN:2573-0142
DOI:10.1145/3544787
Issue’s Table of Contents
Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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Association for Computing Machinery

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Publication History

Published: 17 June 2022
Published in PACMHCI Volume 6, Issue EICS

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Author Tags

  1. configuration systems
  2. perceived values
  3. web configurator

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