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Cross-system Recommendation: User-modelling via Social Media versus Self-Declared Preferences

Published: 10 July 2016 Publication History

Abstract

It is increasingly rare to encounter a Web service that doesn't engage in some form of automated recommendation, with Collaborative Filtering (CF) techniques being virtually ubiquitous as the means for delivering relevant content. Yet several key issues still remain unresolved, including optimal handling of cold starts and how best to maintain user-privacy within that context. Recent work has demonstrated a potentially fruitful line of attack in the form of cross-system user modelling, which uses features generated from one domain to bootstrap recommendations in another. In this paper we evidence the effectiveness of this approach through direct real-world user feedback, deconstructing a cross-system news recommendation service where user models are generated via social media data. It is shown that even when a relatively naive vector-space approach is used, it is possible to automatically generate user-models that provide statistically superior performance than when items are explicitly filtered based on a user's self-declared preferences. Detailed qualitative analysis of why such effects occur indicate that different models are capturing widely different areas within a user's preference space, and that hybrid models represent fertile ground for future research.

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Cited By

View all
  • (2024)Where Are the Values? A Systematic Literature Review on News Recommender SystemsACM Transactions on Recommender Systems10.1145/36548052:3(1-40)Online publication date: 28-Mar-2024
  • (2018)A Privacy Preserving Approach to Generating Personalized Recommendations Based on Short Text Classification2018 15th IEEE India Council International Conference (INDICON)10.1109/INDICON45594.2018.8987121(1-6)Online publication date: Dec-2018
  • (2017)Cross Domain Recommender SystemsACM Computing Surveys10.1145/307356550:3(1-34)Online publication date: 29-Jun-2017

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cover image ACM Conferences
HT '16: Proceedings of the 27th ACM Conference on Hypertext and Social Media
July 2016
354 pages
ISBN:9781450342476
DOI:10.1145/2914586
Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than the author(s) must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected].

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Publication History

Published: 10 July 2016

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Author Tags

  1. content-based recommendation
  2. cross-domain recommendation
  3. social media mining
  4. user modeling

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  • Short-paper

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  • EPSRC

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HT '16
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HT '16: 27th ACM Conference on Hypertext and Social Media
July 10 - 13, 2016
Nova Scotia, Halifax, Canada

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HT '16 Paper Acceptance Rate 16 of 54 submissions, 30%;
Overall Acceptance Rate 378 of 1,158 submissions, 33%

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Cited By

View all
  • (2024)Where Are the Values? A Systematic Literature Review on News Recommender SystemsACM Transactions on Recommender Systems10.1145/36548052:3(1-40)Online publication date: 28-Mar-2024
  • (2018)A Privacy Preserving Approach to Generating Personalized Recommendations Based on Short Text Classification2018 15th IEEE India Council International Conference (INDICON)10.1109/INDICON45594.2018.8987121(1-6)Online publication date: Dec-2018
  • (2017)Cross Domain Recommender SystemsACM Computing Surveys10.1145/307356550:3(1-34)Online publication date: 29-Jun-2017

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