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Selectively Personalizing Query Auto-Completion

Published: 07 July 2016 Publication History

Abstract

Query auto-completion (QAC) is being used by many of today's search engines. It helps searchers formulate queries by providing a list of query completions after entering an initial prefix of a query. To cater for a user's specific information needs, personalized QAC strategies use a searcher's search history and their profile. Is personalization consistently effective in different search contexts?
We study the QAC problem by selectively personalizing the query completion list. Based on a lenient personalized QAC strategy that encodes the ranking signal as a trade-off between query popularity and search context, we propose a model for selectively personalizing query auto-completion (SP-QAC) to study this trade-off. We predict effective trade-offs based on a regression model, where the typed query prefix, clicked documents and preceding queries in the same session are used to weigh personalization in QAC. Experiments on the AOL query log show the SP-QAC model can significantly outperform a state-of-the-art personalized QAC approach.

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Cited By

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  • (2023)Interpassivity instead of interactivity? The uses and gratifications of automated featuresBehaviour & Information Technology10.1080/0144929X.2023.218417443:4(717-735)Online publication date: 2-Mar-2023
  • (2021)Examining Autocompletion as a Basic Concept for Interaction with Generative AIi-com10.1515/icom-2020-002519:3(251-264)Online publication date: 15-Jan-2021
  • (2021)Spoken Conversational Context Improves Query Auto-completion in Web SearchACM Transactions on Information Systems10.1145/344787539:3(1-32)Online publication date: 5-May-2021
  • Show More Cited By

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    cover image ACM Conferences
    SIGIR '16: Proceedings of the 39th International ACM SIGIR conference on Research and Development in Information Retrieval
    July 2016
    1296 pages
    ISBN:9781450340694
    DOI:10.1145/2911451
    Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than the author(s) must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected].

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    New York, NY, United States

    Publication History

    Published: 07 July 2016

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    Author Tags

    1. personalization
    2. query auto completion
    3. web search

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    SIGIR '16 Paper Acceptance Rate 62 of 341 submissions, 18%;
    Overall Acceptance Rate 792 of 3,983 submissions, 20%

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    Cited By

    View all
    • (2023)Interpassivity instead of interactivity? The uses and gratifications of automated featuresBehaviour & Information Technology10.1080/0144929X.2023.218417443:4(717-735)Online publication date: 2-Mar-2023
    • (2021)Examining Autocompletion as a Basic Concept for Interaction with Generative AIi-com10.1515/icom-2020-002519:3(251-264)Online publication date: 15-Jan-2021
    • (2021)Spoken Conversational Context Improves Query Auto-completion in Web SearchACM Transactions on Information Systems10.1145/344787539:3(1-32)Online publication date: 5-May-2021
    • (2021)You Get What You Chat: Using Conversations to Personalize Search-Based RecommendationsAdvances in Information Retrieval10.1007/978-3-030-72113-8_14(207-223)Online publication date: 28-Mar-2021
    • (2020)Personalized Prefix Embedding for POI Auto-Completion in the Search Engine of Baidu MapsProceedings of the 26th ACM SIGKDD International Conference on Knowledge Discovery & Data Mining10.1145/3394486.3403318(2677-2685)Online publication date: 23-Aug-2020
    • (2020)Personalized Entity Search by Sparse and Scrutable User ProfilesProceedings of the 2020 Conference on Human Information Interaction and Retrieval10.1145/3343413.3378011(427-431)Online publication date: 14-Mar-2020
    • (2020)Personalization in text information retrievalJournal of the Association for Information Science and Technology10.1002/asi.2423471:3(349-369)Online publication date: 28-Jan-2020
    • (2019)Improving Web Image Search with Contextual InformationProceedings of the 28th ACM International Conference on Information and Knowledge Management10.1145/3357384.3358011(1683-1692)Online publication date: 3-Nov-2019
    • (2019)GhostingProceedings of the 13th ACM Conference on Recommender Systems10.1145/3298689.3346995(196-200)Online publication date: 10-Sep-2019
    • (2019)Efficient query autocompletion with edit distance-based error toleranceThe VLDB Journal10.1007/s00778-019-00595-429:4(919-943)Online publication date: 14-Dec-2019
    • Show More Cited By

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