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Management of the model development process

Published: 01 January 1978 Publication History

Abstract

The purpose of this paper is to present a conceptual framework for managing the development and implementation of decision models. Some of the more critical behavioral factors involved and organizational determinants of model value are discussed. The discussion leads to five points that should deserve special attention in any model development process.

References

[1]
Ackoff, Russell L. Scientific Method. John Wiley & Sons, Inc., New York, 1962.
[2]
Elbing, A. O. Behavioral Decisions in Organizations. Scott, Foresman and Company, Glenview, Illinois, 1969.
[3]
Fitzroy, Peter T. Analytical Methods for Marketing Management. McGraw-Hill Book Company, Maidenhead, England, 1976.
[4]
Kotler, Philip. Marketing Decision Making, A Model Building Approach. Holt, Rinehart and Winston, Inc., New York, 1971.
[5]
Montgomery, David B. and Urban, Glen L. Management Science in Marketing. Prentice-Hall, Inc., Englewood Cliffs, N.J., 1969.
[6]
Parsons, Leonard J. and Schultz, Randall L. Marketing Models and Econometric Research. North Holland Publishing Co., New York, 1976.
[7]
Rogers, Everett M. and Shoemaker, F. Floyd. Communication of Innovations. The Free Press, New York, Second Edition, 1971.
[8]
Urban, Glen L. and Karash R. Evolutionary Modeling in the Analysis of New Products. Working Paper 424-69, Sloan School of Management, Cambridge, Massachusetts, 1969.

Cited By

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  • (1991)Measuring the user acceptance of generic manufacturing simulation models by review of modeling assumptionsProceedings of the 23rd conference on Winter simulation10.5555/304238.304306(419-427)Online publication date: 1-Dec-1991

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  1. Management of the model development process

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    cover image ACM Conferences
    WSC '78: Proceedings of the 10th conference on Winter simulation - Volume 1
    January 1978
    390 pages

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    IEEE Press

    Publication History

    Published: 01 January 1978

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    • (1991)Measuring the user acceptance of generic manufacturing simulation models by review of modeling assumptionsProceedings of the 23rd conference on Winter simulation10.5555/304238.304306(419-427)Online publication date: 1-Dec-1991

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