article

Proposing Co-Design of Personas as a Method to Heighten Validity and Engage Users: A Case from Higher Education

Authors:

Charlotte Albrechtsen,

Majbrit Pedersen,

Nicholai Friis Pedersen,

Tine Wirenfeldt JensenAuthors Info & Claims

International Journal of Sociotechnology and Knowledge Development, Volume 8, Issue 4

Pages 55 - 67

https://doi.org/10.4018/IJSKD.2016100104

Published: 01 October 2016 Publication History

Abstract

This paper proposes co-designing personas with users as a strategy to overcome a challenge inherent in the design of personas or fictitious users: On one hand, personas should appear realistic and believable as individuals, and on the other hand, personas should represent a broader range of users. By involving empirical users in all parts of the process of persona design, the risk of creating personas that are too stereotypical is minimized, as the participating users enrich the data on which the personas are based with up-to-date and firsthand contextual knowledge. Advantages of co-designing personas with users is illustrated by a case from higher education in which personas were co-designed with students as part of a project aiming at designing a smartphone application for Master's thesis students.

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Cited By

Ahmed IClark AMetzger SWylie RBergner YWalker E(2021)Interactive Personas: Towards the Dynamic Assessment of Student Motivation within ITSArtificial Intelligence in Education10.1007/978-3-030-78270-2_7(43-47)Online publication date: 14-Jun-2021
https://dl.acm.org/doi/10.1007/978-3-030-78270-2_7

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Published In

cover image International Journal of Sociotechnology and Knowledge Development

International Journal of Sociotechnology and Knowledge Development Volume 8, Issue 4

October 2016

67 pages

ISSN:1941-6253

EISSN:1941-6261

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IGI Global

United States

Publication History

Published: 01 October 2016

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Cited By

Ahmed IClark AMetzger SWylie RBergner YWalker E(2021)Interactive Personas: Towards the Dynamic Assessment of Student Motivation within ITSArtificial Intelligence in Education10.1007/978-3-030-78270-2_7(43-47)Online publication date: 14-Jun-2021
https://dl.acm.org/doi/10.1007/978-3-030-78270-2_7

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