ORAgen: Exploring the Design of Attribution through Media Tokenisation
Authors: 
Frances Liddell, 
Ella Tallyn, Evan Morgan, Kar Balan, Martin Disley, Theodore Koterwas, Billy Dixon, Caterina Moruzzi, John Collomosse, 
Chris ElsdenAuthors Info & Claims
Pages 229 - 233
Abstract
In this work-in-progress, we present ORAgen, as ‘unfinished software’, materialised through a demonstrative web application that enables participants to engage with a novel approach to media tokenisation – the ORA framework. By presenting ORAgen in ‘think-aloud’ interviews with 17 professionals working in the creative and cultural industries, we explore potential values of media tokenisation in relation to existing challenges they face related to ownership, rights, and attribution. From our initial findings, we reflect specifically on the challenges of attribution and ongoing control of creative media, and examine how media tokenisation, and underpinning distributed ledger technologies can enable new approaches to designing attribution.
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- ORAgen: Exploring the Design of Attribution through Media Tokenisation
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July 2024
501 pages
ISBN:9798400706325
DOI:10.1145/3656156
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Published: 01 July 2024
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