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Brain Topography Adaptive Network for Satisfaction Modeling in Interactive Information Access System

Published: 10 October 2022 Publication History

Abstract

With the growth of information on the Web, most users heavily rely on information access systems (e.g., search engines, recommender systems, etc.) in their daily lives. During this procedure, modeling users' satisfaction status plays an essential part in improving their experiences with the systems. In this paper, we aim to explore the benefits of using Electroencephalography (EEG) signals for satisfaction modeling in interactive information access system design. Different from existing EEG classification tasks, the arisen of satisfaction involves multiple brain functions, such as arousal, prototypicality, and appraisals, which are related to different brain topographical areas. Thus modeling user satisfaction raises great challenges to existing solutions. To address this challenge, we propose BTA, a Brain Topography Adaptive network with a multi-centrality encoding module and a spatial attention mechanism module to capture cognitive connectives in different spatial distances. We explore the effectiveness of BTA for satisfaction modeling in two popular information access scenarios, i.e., search and recommendation. Extensive experiments on two real-world datasets verify the effectiveness of introducing brain topography adaptive strategy in satisfaction modeling. Furthermore, we also conduct search result re-ranking task and video rating prediction task based on the satisfaction inferred from brain signals on search and recommendation scenarios, respectively. Experimental results show that brain signals extracted with BTA help improve the performance of interactive information access systems significantly.

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cover image ACM Conferences
MM '22: Proceedings of the 30th ACM International Conference on Multimedia
October 2022
7537 pages
ISBN:9781450392037
DOI:10.1145/3503161
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Published: 10 October 2022

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Author Tags

  1. eeg signal processing
  2. recommendation
  3. satisfaction modeling
  4. search

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  • Research-article

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  • Tsinghua University Guoqiang Research Institute
  • the Natural Science Foundation of China

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  • (2024)Brain-Computer Interface Meets Information Retrieval: Perspective on Next-generation Information SystemProceedings of the 1st International Workshop on Brain-Computer Interfaces (BCI) for Multimedia Understanding10.1145/3688862.3689114(61-65)Online publication date: 28-Oct-2024
  • (2024)Query Augmentation with Brain SignalsProceedings of the 32nd ACM International Conference on Multimedia10.1145/3664647.3681658(7561-7570)Online publication date: 28-Oct-2024
  • (2024)ReChorus2.0: A Modular and Task-Flexible Recommendation LibraryProceedings of the 18th ACM Conference on Recommender Systems10.1145/3640457.3688076(454-464)Online publication date: 8-Oct-2024
  • (2024)Relevance Feedback with Brain SignalsACM Transactions on Information Systems10.1145/363787442:4(1-37)Online publication date: 9-Feb-2024
  • (2023)GJFusion: A Channel-Level Correlation Construction Method for Multimodal Physiological Signal FusionACM Transactions on Multimedia Computing, Communications, and Applications10.1145/361750320:2(1-23)Online publication date: 18-Oct-2023
  • (2023)What Song Am I Thinking Of?Machine Learning, Optimization, and Data Science10.1007/978-3-031-53966-4_31(418-432)Online publication date: 22-Sep-2023

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