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Bumps and Bruises: Mining Presidential Campaign Announcements on Twitter

Published: 04 July 2017 Publication History

Abstract

Online social media plays an increasingly significant role in shaping the political discourse during elections worldwide. In the 2016 U.S. presidential election, political campaigns strategically designed candidacy announcements on Twitter to produce a significant increase in online social media attention. We use large-scale online social media communications to study the factors of party, personality, and policy in the Twitter discourse following six major presidential campaign announcements for the 2016 U.S. presidential election. We observe that all campaign announcements result in an instant bump in attention, with up to several orders of magnitude increase in tweets. However, we find that Twitter discourse as a result of this bump in attention has overwhelmingly negative sentiment. The bruising criticism, driven by crosstalk from Twitter users of opposite party affiliations, is organized by hashtags such as #NoMoreBushes and #WhyImNotVotingForHillary. We analyze how people take to Twitter to criticize specific personality traits and policy positions of presidential candidates.

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  • (2023)An Innovative Method for Election Prediction using Hybrid A-BiCNN-RNN Approach2023 2nd International Conference on Automation, Computing and Renewable Systems (ICACRS)10.1109/ICACRS58579.2023.10404211(765-770)Online publication date: 11-Dec-2023
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cover image ACM Conferences
HT '17: Proceedings of the 28th ACM Conference on Hypertext and Social Media
July 2017
336 pages
ISBN:9781450347082
DOI:10.1145/3078714
Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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Publication History

Published: 04 July 2017

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Author Tags

  1. sentiment analysis
  2. social media analysis
  3. twitter

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HT'17
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HT'17: 28th Conference on Hypertext and Social Media
July 4 - 7, 2017
Prague, Czech Republic

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HT '17 Paper Acceptance Rate 19 of 69 submissions, 28%;
Overall Acceptance Rate 378 of 1,158 submissions, 33%

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Cited By

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  • (2023)An Innovative Method for Election Prediction using Hybrid A-BiCNN-RNN Approach2023 2nd International Conference on Automation, Computing and Renewable Systems (ICACRS)10.1109/ICACRS58579.2023.10404211(765-770)Online publication date: 11-Dec-2023
  • (2021)Understanding the Societal Disruption due to COVID-19 via User Tweets2021 IEEE International Conference on Smart Computing (SMARTCOMP)10.1109/SMARTCOMP52413.2021.00039(137-144)Online publication date: Aug-2021
  • (2021)Exploring Philippine Presidents’ speeches: A sentiment analysis and topic modeling approachCogent Social Sciences10.1080/23311886.2021.19320307:1Online publication date: 31-May-2021
  • (2021)Over a decade of social opinion mining: a systematic reviewArtificial Intelligence Review10.1007/s10462-021-10030-254:7(4873-4965)Online publication date: 1-Oct-2021
  • (2021)Analyzing Tweets to Understand Factors Affecting Opinion on Climate ChangeDatabases Theory and Applications10.1007/978-3-030-69377-0_9(99-110)Online publication date: 10-Feb-2021
  • (2020)Analyzing Societal Impact of COVID-19: A Study During the Early Days of the Pandemic2020 IEEE Intl Conf on Parallel & Distributed Processing with Applications, Big Data & Cloud Computing, Sustainable Computing & Communications, Social Computing & Networking (ISPA/BDCloud/SocialCom/SustainCom)10.1109/ISPA-BDCloud-SocialCom-SustainCom51426.2020.00132(852-859)Online publication date: Dec-2020
  • (2020)An Infoveillance System for Detecting and Tracking Relevant Topics From Italian Tweets During the COVID-19 EventIEEE Access10.1109/ACCESS.2020.30100338(132527-132538)Online publication date: 2020
  • (2020)Can We Forecast Presidential Election Using Twitter Data? An Integrative Modelling ApproachAnnals of GIS10.1080/19475683.2020.182970427:1(43-56)Online publication date: 22-Oct-2020
  • (2019)Can we analyse political discourse using Twitter? Evidence from Spanish 2019 presidential electionSocial Network Analysis and Mining10.1007/s13278-019-0594-69:1Online publication date: 5-Sep-2019
  • (2018)Machine Learning-Based Sentiment Analysis for Twitter AccountsMathematical and Computational Applications10.3390/mca2301001123:1(11)Online publication date: 27-Feb-2018
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