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SPOT: Selecting occuPations frOm Trajectories

Published: 07 August 2017 Publication History

Abstract

With the pervasive availability of smart devices, billions of users' trajectories are recorded and collected. The aggregated human behaviors reveal users' interests and characteristics, becoming invaluable to reflect their demographic preference, i.e., gender, age, marital status and even personality, occupation. Occupation profiling from trajectory data is an attractive option for advertisement targeting and other applications, without severe privacy concerns. However, it carries great difficulties in sparsity and vagueness.
This paper proposes a novel approach, i.e., SPOT (Selecting occuPation frOm Trajectories). We first carefully analyze and report the trajectory pattern variance of different occupational categories in a large real dataset. And then we design novel ways to extract users content, location and transition preference, and finally illustrate a comprehensive occupation prediction method, Continuous Conditional Random Fields (C-CRF) based prediction model. Empirical studies confirm that the new approach works surprisingly well, and it shows the discriminative power of trajectory data to reveal occupational preference.

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Cited By

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  • (2023)TripSafe: Retrieving Safety-related Abnormal Trips in Real-time with Trajectory DataProceedings of the 46th International ACM SIGIR Conference on Research and Development in Information Retrieval10.1145/3539618.3592074(2446-2450)Online publication date: 19-Jul-2023
  • (2020)Data-Driven Approaches for Spatio-Temporal Analysis: A Survey of the State-of-the-ArtsJournal of Computer Science and Technology10.1007/s11390-020-9349-035:3(665-696)Online publication date: 1-May-2020

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    cover image ACM Conferences
    SIGIR '17: Proceedings of the 40th International ACM SIGIR Conference on Research and Development in Information Retrieval
    August 2017
    1476 pages
    ISBN:9781450350228
    DOI:10.1145/3077136
    Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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    Publication History

    Published: 07 August 2017

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    Author Tags

    1. check-in analysis
    2. trajectory mining
    3. user profile

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    SIGIR '17 Paper Acceptance Rate 78 of 362 submissions, 22%;
    Overall Acceptance Rate 792 of 3,983 submissions, 20%

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    • (2023)TripSafe: Retrieving Safety-related Abnormal Trips in Real-time with Trajectory DataProceedings of the 46th International ACM SIGIR Conference on Research and Development in Information Retrieval10.1145/3539618.3592074(2446-2450)Online publication date: 19-Jul-2023
    • (2020)Data-Driven Approaches for Spatio-Temporal Analysis: A Survey of the State-of-the-ArtsJournal of Computer Science and Technology10.1007/s11390-020-9349-035:3(665-696)Online publication date: 1-May-2020

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