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A life of their own: museum visitor personas penetrating the design lifecycle of a mobile experience

Published: 27 April 2013 Publication History

Abstract

Sets of 'personas' representing archetypical visitors of two very different museums, the Acropolis Museum in Greece and Cité de l'Espace in France, were defined and described as part of a multitude of user-centered design methods used to better understand the needs of visitors and develop for them a personalized mobile storytelling experience. Here we reflect on the role and impact that these personas have had, not only on the design process but also as a mechanism to support the story authors and to bootstrap personalization of experiences. We conclude with a discussion of research challenges inherent in the integration of personas directly into systems intended to support the personalization of experiences.

References

[1]
Adlin, T. and Pruitt, J. The Essential Persona Lifecycle: Your Guide to Building and Using Personas. Morgan Kaufmann Publishers, Abridged e., 2010.
[2]
Antoniou, A. and Lepouras, G. Modeling visitors' profiles: A Study to Investigate Adaptation Aspects for Museum Learning Technologies. Journal on Computing and Cultural Heritage. 3, 2 (2010), Article No. 7.
[3]
Cooper, A., Reimann, R., and Cronin, D. About Face 3: The Essentials of Interaction Design. Wiley Publishing, Inc., 2007.
[4]
Khaled, R. and Ingram, G. Tales from the Front Lines of a Large-Scale Serious Game Project. In Proc. CHI 2012, ACM Press (2012), 69--78.
[5]
Quesenbery, W. Give Your Users a Seat at the Table: The Characteristics of Effective Personas. http://www.uie.com/events/virtual_seminars/personas _7things/. User Interface Engineering.
[6]
Serrell, B. The Question of Visitor Styles. Visitor Studies: Theory, Research, and Practice. 6, 1 (1994), 48--53.
[7]
Vayanou, M. et al. Towards Personalized Storytelling for Museum Visits. In Proc. 6th Intl Workshop on Personalized Access, Profile Management, and Context Awareness in Databases - PersDB (2012).

Cited By

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  • (2024)Applying Cinematic Virtual Reality with Adaptability to Indigenous StorytellingJournal on Computing and Cultural Heritage 10.1145/364799617:2(1-25)Online publication date: 26-Mar-2024
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    cover image ACM Conferences
    CHI EA '13: CHI '13 Extended Abstracts on Human Factors in Computing Systems
    April 2013
    3360 pages
    ISBN:9781450319522
    DOI:10.1145/2468356
    Permission to make digital or hard copies of part or all of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for third-party components of this work must be honored. For all other uses, contact the Owner/Author.

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    Publication History

    Published: 27 April 2013

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    Author Tags

    1. personalization
    2. personas
    3. profiling
    4. user-centered design methods

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    Cited By

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    • (2024)Applying Cinematic Virtual Reality with Adaptability to Indigenous StorytellingJournal on Computing and Cultural Heritage 10.1145/364799617:2(1-25)Online publication date: 26-Mar-2024
    • (2024)User experience model and design strategies for virtual reality-based cultural heritage exhibitionVirtual Reality10.1007/s10055-024-00942-z28:2Online publication date: 8-Mar-2024
    • (2024)Contributions for the Development of Personae: Method for Creating Persona Templates (MCPT)HCI International 2024 – Late Breaking Papers10.1007/978-3-031-76803-3_1(3-22)Online publication date: 29-Jun-2024
    • (2024)Immersive Technologies in Virtual Heritage for an Innovative Tourist Experience the Case of the Berati Ethnographic MuseumSmart City Innovations: Navigating Urban Transformation with Sustainable Mobility10.1007/978-3-031-57385-9_6(67-78)Online publication date: 14-Aug-2024
    • (2022)Identifying Museum Visitors via Social Network Analysis of InstagramJournal on Computing and Cultural Heritage 10.1145/350563515:3(1-19)Online publication date: 16-Sep-2022
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    • (2021)Eliciting requirements for a multisensory eXtended Reality platform for training and informal learningCHI Greece 2021: 1st International Conference of the ACM Greek SIGCHI Chapter10.1145/3489410.3489428(1-8)Online publication date: 25-Nov-2021
    • (2021)A framework for constructing and evaluating the role of MR as a holographic virtual guide in museumsVirtual Reality10.1007/s10055-020-00497-925:4(895-918)Online publication date: 1-Dec-2021
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