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"Von Massenproduktion zu Co-Produktion - Kunden als Wertschöpfungspartner."

Ralf Reichwald, Frank Thomas Piller (2003)

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DOI: 10.1007/BF03250915

access: closed

type: Journal Article

metadata version: 2023-06-26

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Ralf Reichwald, Frank Thomas Piller:
Von Massenproduktion zu Co-Produktion - Kunden als Wertschöpfungspartner. Wirtschaftsinf. 45(5): 515-519 (2003)

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