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"Digitization, Marketing 4.0, and Repurchase Intention in E-Tail: A ..."

Ganesh Dash et al. (2023)

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DOI: 10.4018/JGIM.322303

access: open

type: Journal Article

metadata version: 2023-09-12

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  - journals/jgim/DashRAPC23
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  - https://dblp.org/rec/journals/jgim/DashRAPC23
Ganesh Dash, Bikramjit Rishi, Syed Akmal, Justin Paul, Debarun Chakraborty:
Digitization, Marketing 4.0, and Repurchase Intention in E-Tail: A Cross-National Study. J. Glob. Inf. Manag. 31(1): 1-24 (2023)

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