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"Do online reviews reflect a product's true perceived quality? An ..."
Noi Sian Koh, Nan Hu, Eric K. Clemons (2010)
- Noi Sian Koh, Nan Hu, Eric K. Clemons:
Do online reviews reflect a product's true perceived quality? An investigation of online movie reviews across cultures. Electron. Commer. Res. Appl. 9(5): 374-385 (2010)
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