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"Organisational Transformation through CRM Implementation: a descriptive ..."

Carolyn Ye-Phern Chin, Melissa Ding, Chandana R. Unnithan (2003)

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DOI: —

access: closed

type: Conference or Workshop Paper

metadata version: 2013-05-23

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  dblp key:
  - conf/pacis/ChinDU03
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  persistent URL:
  - https://dblp.org/rec/conf/pacis/ChinDU03
Carolyn Ye-Phern Chin, Melissa Ding, Chandana R. Unnithan:
Organisational Transformation through CRM Implementation: a descriptive case study. PACIS 2003: 30

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