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Dimitris Drossos

Dimitrios Drossos

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2020 – today

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2024
[c7]
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  - conf/hci/EfstathiouD24
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Elpida Efstathiou, Dimitris Drossos:
Augmented Reality Marketing: Factors that Affect the Intention to Use a Virtual Try-on Mobile Application. HCI (55) 2024: 32-46

2010 – 2019

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2019
[c6]
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  - conf/iceeg/DrossosZD19
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Dimitris Drossos, Manos Zacharioudakis, George Dionysiou:
Online Traffic Sources and Persuasion Techniques: How to Change Consumer Behavior. ICEEG 2019: 80-84
2018
[c5]
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Dimitrios Drossos, George Lekakos, George I. Doukidis, Nelly Tsatsa, Constantinos K. Coursaris:
Public-sector Digitization: An Analytical Cost-effective Framework. MCIS 2018: 38
2014
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  - journals/ecra/DrossosKGF14
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Dimitris Drossos, Flora Kokkinaki, George M. Giaglis, Konstantinos G. Fouskas:
The effects of product involvement and impulse buying on purchase intentions in mobile text advertising. Electron. Commer. Res. Appl. 13(6): 423-430 (2014)
2013
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Dimitris Drossos, George M. Giaglis, Pavlos A. Vlachos, Efpraxia D. Zamani, George Lekakos:
Consumer Responses to SMS Advertising: Antecedents and Consequences. Int. J. Electron. Commer. 18(1): 105-136 (2013)
2012
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  - journals/behaviourIT/KaraiskosDTGF12
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Dimitrios C. Karaiskos, Dimitris Drossos, Alexandros S. Tsiaousis, George M. Giaglis, Konstantinos G. Fouskas:
Affective and social determinants of mobile data services adoption. Behav. Inf. Technol. 31(3): 209-219 (2012)
2010
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Konstantinos G. Fouskas, Dimitris Drossos:
The role of industry perceptions in competitive responses. Ind. Manag. Data Syst. 110(4): 477-494 (2010)

2000 – 2009

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2009
[c4]
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Dimitris Drossos, Konstantinos G. Fouskas:
Advertising On The Internet: Perspectives From Advertising Agencies And Advertisers. MCIS 2009: 117
2007
[c3]
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Dimitris Drossos, George M. Giaglis, George Lekakos:
An Empirical Assessment of Factors that Influence the Effectiveness of SMS Advertising. HICSS 2007: 58
2006
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Dimitris Drossos, George M. Giaglis:
Mobile Advertising Effectiveness: an Exploratory Study. ICMB 2006: 2
2005
[c1]
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  - conf/pci/DrossosG05
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Dimitris Drossos, George M. Giaglis:
Factors That Influence the Effectiveness of Mobile Advertising: The Case of SMS. Panhellenic Conference on Informatics 2005: 278-285
2003
[j1]
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  - journals/ijecommerce/KavassalisSDMGH03
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Petros Kavassalis, Ntina Spyropoulou, Dimitris Drossos, Evangelos Mitrokostas, Gregory Gikas, Antonis Hatzistamatiou:
Mobile Permission Marketing: Framing the Market Inquiry. Int. J. Electron. Commer. 8(1): 55-79 (2003)

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