Swiss luxury watches

Welcome to the world of horology, where luxury and affordability can indeed converge in the form of Swiss watches. Have you ever found yourself captivated by the intricate craftsmanship of Swiss timepieces, yet deterred by their seemingly unreachable price tags? Well, it’s time to discard those inhibitions. We’ve crafted this exclusive guide to shine a...

Watches of Switzerland is the premier destination for iconic timepieces that last a lifetime. Find the perfect luxury watch in our stunning boutiques or online.

Our best-selling automatic collection. A classic, harmonious design. Inspired by the arts since 1976. Complimentary shipping on every order.

The new Longines Pilot Majetek combines meticulous vintage design codes with the best in modern mechanics.

Taking its name from its founder, watchmaker and restorer Michel Parmigiani, the fine watchmaking brand was founded in 1996 in Fleurier, in the Val-de-Travers. Michel Parmigiani brings his unique vision to this tradition-orientated landscape. This is expressed by the independence of the brand which enables Parmigiani Fleurier to design and work on each component in the watch with full control over the production process. This is also revealed by a creative freedom that brings unique and…

Bulgari's designs are heavily inspired by their rich Italian legacy, while the watches also present the best in Swiss watchmaking. Here are their top 10

You know something special is going to happen when the Swiss team up with the German's. Germany is renowned for its engineering and the Swiss are the world's leaders in watchmaking. Davosa is a watch brand that boasts over a century of Swiss watchmaking heritage. But it also has a modern German connection that has been central to the brand. The result is a collection of Swiss-made watches with a Germanic influence.

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