Link tags: tracking

What RSS Needs

I love my feed reader:

Feed readers are an example of user agents: they act on behalf of you when they interact with publishers, representing your interests and preserving your privacy and security. The most well-known user agents these days are Web browsers, but in many ways feed readers do it better – they don’t give nearly as much control to sites about presentation and they don’t allow privacy-invasive technologies like cookies or JavaScript.

Also:

Feed support should be built into browsers, and the user experience should be excellent.

Agreed!

However, convincing the browser vendors that this is in their interest is going to be challenging – especially when some of them have vested interests in keeping users on the non-feed Web.

There are two kinds of advertising – Chris Coyier

Contextual advertising works. Targeted advertising? Who knows!

Let’s see all that proof that 400+ requests for thirsty ass always-running JavaScript is just what we have to do to make advertising good.

A new path for Privacy Sandbox on the web

This is disgusting, if unsurprising: Google aren’t going to deprecate third-party cookies after all.

Make no mistake, Chrome is not a user agent. It is an agent for the behavioural advertising industry.

The environmental benefits of privacy-focussed web design - Root Web Design Studio

Even the smallest of business websites now seems to have cookie popups simultaneously telling us they ‘value your privacy’ while harvesting data about who we are, where we are, what we’re looking for and what we were doing online before we landed there.

Tracking scripts have become so pervasive that they have effectively become an industry standard, and most businesses deploy them not only without question, but without consideration of what it means for customer privacy.

Counting Ghosts

Analytics serves as a proxy for understanding people, a crutch we lean into. Until eventually, instead of solving problems, we are just sitting at our computer counting ghosts.

This article is spot-on!

I don’t want your data – Manu

I don’t run analytics on this website. I don’t care which articles you read, I don’t care if you read them. I don’t care about which post is the most read or the most clicked. I don’t A/B test, I don’t try to overthink my content.

Same!

Splitting the Web

This rings true to me.

Our Maps Don’t Know Where You Are – The Markup

I wish more publishers and services took this approach to evaluating technology:

We scrutinize third-party services before including them in our articles or elsewhere on our site. Many include trackers or analytics that would collect data on our readers. These may be standard across much of the web, but we don’t use them.

Podcast Standards Project | Advocating for open podcasting

A new organisation with the stated goal of keeping podcasting open.

Their first specification is a consolidation of what already exists. That’s good. We don’t want a 927 situation.

My only worry is that many of the companies behind this initiative are focused on metrics and monetization—I hope they don’t attempt to standardise tracking and surveillance in podcasts.

The Podcast Standards Project, a grassroots coalition working to establish modern, open standards, to enable innovation in the podcast industry.

Define “innovation”.

Web fingerprinting is worse than I thought - Bitestring’s Blog

How browser fingerprinting works and what you can do about it (if you use Firefox).

Inside the Globus INK: a mechanical navigation computer for Soviet spaceflight

The positively steampunk piece of hardware used for tracking Alexei Leonov’s Apollo-Soyuz mission.

No To Spy Pixels

Almost no-one has given informed constent to being tracked through spy pixels in emails, and yet the practice is endemic. This is wrong. It needs to change.

Bunny Fonts | Explore Faster & GDPR friendly Fonts

A drop-in replacement for Google Fonts without the tracking …but really, you should be self-hosting your font files.

Lou Montulli and the invention of cookie | Hidden Heroes

Steven Johnson profiles Lou Montulli, creator of the cookie, and ponders unintended consequences:

Years ago, the mathematician Edward Lorenz proposed a metaphor to describe how very small elements in a system’s initial conditions can lead to momentous changes over time. Imagining a tornado that ultimately emerges out of the tiny air perturbations caused by the flapping of a butterfly’s wings, Lorenz called it the “butterfly effect.” For better and for worse, Montulli’s cookie may be the most pronounced example of a technological butterfly effect in our time. But instead of a butterfly flapping its wings, it’s a 23-year-old programmer writing a few lines of code to make a shopping cart feature work. Almost three decades later, we’re still riding out the storm that code helped create.

How normal am I?

A fascinating interactive journey through biometrics using your face.

Ban Online Behavioral Advertising | Electronic Frontier Foundation

Targeted advertising based on online behavior doesn’t just hurt privacy. It also contributes to a range of other harms.

I very much agree with this call to action from the EFF.

Maybe we can finally get away from the ludicrious idea that behavioural advertising is the only possible form of effective advertising. It’s simply not true.

Is Momentum Shifting Toward a Ban on Behavioral Advertising? – The Markup

I really hope that Betteridge’s Law doesn’t apply to this headline.

‘Like an atomic bomb’: So what now for the IAB’s GDPR fix after regulator snafu? - Digiday

Simply put, the popups asking people for consent whenever they land on a site are illegal.

Using Google Fonts Breaches GDPR – Interdependent Thoughts

Remember when I said you should avoid third-party dependencies?

Daring Fireball: Robin Berjon on ‘Topics’, Google’s Proposed Replacement for FLoC

Google Topics is the successor to Google FLoC. It seems to require collusion from your “user agent”:

I can’t see why any other browser would consider supporting Topics. Google wants to keep tracking users across the entire web in a world where users realize they don’t want to be tracked. Why help Google?

Google sees Chrome as a way to embed the entire web into an iframe on Google.com.