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Review: Electra Loft Go! 7D EQ

If you’re afraid of electric bikes—or bikes in general—this is the perfect starter ride for you.
Electra Loft Go electric bicycle
Photograph: Electra
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Rating:

7/10

WIRED
Simple. Affordable. Attractive. Light. UL-certified. Great big dealer network. Integrated battery and lights. Fenders. Cute leatherette accessories.
TIRED
No display screen. Not a great commuter bike. Not very fast or exciting.

Relaxed, step-through, sit-up cruisers are not my personal bike preference. Still, there’s a lot to be said in their favor, especially when you’re dawdling through your neighborhood during a long, hot summer. They’re so pretty and accessible. You don’t need to lift your leg over the bar or change into shorts. You can hop on and run errands with your long sundress. You’re a lot more social when you’re sitting up and can see everyone.

It helps that the Electra Loft Go! is one of the simplest, nicest cruisers I’ve tested in a while. It’s almost 20 pounds lighter than the last Electra bike I tested. It’s a class 1 ebike with assist up to 20 mph and a fully integrated 250-watt-hour battery. And because Electra is owned by Trek, it’s part of a wide dealer network, so it’s easy to find in stock and bring in for repairs. It barely looks and feels like an ebike at all, which is exactly what I love about it.

Simple Is Best
Electra Loft Go electric bicycle
Photograph: Electra

The Loft Go! is so simple. It comes in both a stepover and a step-through aluminum frame; I tried the mint-green step-through in the small size. I'm 5'2" and it fit me perfectly once I lowered the seat. It has integrated lights and comes with fenders and a cute, durable leatherette seat and handlebar grips.

It has a 250-watt Hyena rear hub motor with an integrated 250-Wh battery with a stated range of around 16 to 40 miles. I would estimate that I rode about 25 miles before the battery bar went down to zero. However, I do admit that this is only an estimate because there’s no display and thus, no speedometer or odometer.

Instead, there are just two simple LED bars on a little handlebar controller, red and green—one for the assist level and one for the battery level. This is perfectly fine by me! I did a 12-mile ride at the highest level of assistance and had plenty of battery left over. However, this might cause you some alarm if you’re using it as a commuter bike and trying to figure out if you have enough battery to get home. My spouse and I wasted five minutes on a Tuesday evening wondering if one bar was enough to get to the store and back. Luckily, it’s range-extender compatible ($500). It took about four hours to recharge back to full strength.

The name Hyena might be new to you; the company is a new Taiwanese manufacturer that’s becoming famous for making super lightweight systems. At 46 pounds, the bike is much lighter than many other ebikes at this price, which can often weigh up to 65 pounds. I love a light bike. I'm a small woman and I love not struggling to get bikes up the stairs and not worrying about if I'm going to get crushed if I make a tight turn.

Closeup of the gears on the Electra Loft Go electric bicycle
Photograph: Electra

If a new drivetrain manufacturer name makes you nervous, Electra bicycles are certified to the UL safety standards, which is the current gold safety standard for electric personal mobility vehicles and significantly reduces the risk that it will spontaneously alight while charging in your garage. Electra also submits its bicycles to significant in-house safety testing as well.

Another thing that helps lower the bike’s weight? It has light 700cc tires, which stand in stark contrast to the massive, heavy-duty, all-terrain tires that many ebikes have. I appreciate thinner, faster tires and not having to do a deadlift to get my bike over a curb. The 7-speed derailleur shifters (hence the 7D) were perfectly adequate for city riding and I didn’t feel unsafe stopping with mechanical disc brakes. Then again, I was not off-roading, nor was I going particularly fast.

Beach Days

Every tool has a purpose. You don’t use a paring knife when you’re breaking down bones in the kitchen, and you don’t need a mountain bike to tool around your neighborhood. This is not the bike I’d choose for a rigorous daily commute, because it's not meant to go that fast. The curved handlebars are meant to keep you upright, not to steer around potholes or pass people in traffic. The thin tires are light, but you do have to steer them carefully around the streetcar rails. There’s also no suspension, so hitting a pothole at speed can rattle the handlebars right out of your hands.

On a 12-mile ride, my Garmin told me I was going about 15 mph. That felt right to me, even though the top speed is 20 mph with assist.

What it is meant to do, it does perfectly, which is to allow you to ride slowly with your hair down within a few miles of your house while cosplaying as Belly in The Summer I Turned Pretty. It fits on all standard bike racks; you don’t need a chain or an extender, and the battery is integrated so you don’t have to worry about it being conspicuous or someone stealing it off the bike. The assist feels easy and natural. The bike is light enough that I don’t worry about it falling on me, and it’s not a disaster if I have to pedal it home without electric assistance.

The seat was wide and comfortable enough to bike in a bikini on the way to a neighbor’s pool. I had my head up and waved to some friends I knew along the way! It’s a step-through, so I didn’t have to change out of my house dress to bike to my daughter’s school to water the community garden, where I ran into other parents that I knew who loved the bike. (“Mine looks just like it. Oh, yours is electric?”) It’s compatible with racks, baskets, and other accessories.

I biked to the gym, casually passing a high schooler going up the hill who looked at me in bafflement when he got off his bike to walk as I breezed past. This weekend, my husband and I went on a date. After a day spent running errands and patching up the hole under the eaves where some squirrels tried to make a nest, we hopped on bikes to go to a nearby patio that abuts both a cocktail bar and a handmade pasta pop-up.

He made his own bike, it’s faster than mine, and he also bikes much faster than I do. But with a 250-watt motor on a sit-up cruiser, I was able to keep up with no sweat, hold a conversation while riding, and keep my straw handbag tucked under my armpit. If you want to bike around the beach or your neighborhood, but you’re afraid of electric bikes—or even of bikes in general, what the hey—this is a great place to start.