Gen z product photography

Colourful health product content creation for Bepps Snacks. Colour-filled styled vegan snacks stills photography by Marianne Taylor.

Are.na is a platform for connecting ideas and building knowledge

Sometimes, all you need to stand out on the shelf is a can that says, “hey.” And that’s what New Zealand design studio Seachange did precisely with the identity and branding they created for the ready-to-drink cocktail HeyHey. Utilizing a familiar colloquialism in how New Zealanders commonly greet one another, it was the perfect summation […]

We spoke with top dermatologists about Gen Z and their relationship with cosmetic procedures. Read their insights inside.

Something & Nothing is a low calorie, lightly carbonated premium soda, made with the highest quality natural juices, extracts and botanicals for elevated refreshment. Their range of preemium sodas and spritz are inspired by ideas, moments, experiences, culture and people; summarised in their tagline - For the curious. This cultural inspiration is prominent throughout the brand identity and TOV, visually distilled in to the images with fixed ratios on the cans. This appears across all of the…

New brand August is letting teens and 20-somethings reset the conversation about menstrual care and period stigma.